01st February 2007
Copyright (c) 2007 Donna Gunter
I just finished reading and fell in love with a fiction book by author Angela Hunt called The Note. The main character, Peyton McGruder, writes a column, "The Heart Healer", for a Tampa newspaper. Peyton's journalist t...
25th January 2007
Copyright (c) 2007 Donna Gunter
Grand openings and ribbon cuttings don't have to be limited to businesses that have retail locations. If your "real estate" is your website and you work out of your home, this great public relations opportunity is avail...
18th January 2007
Copyright (c) 2007 Donna Gunter
The creation of your first info product is a huge first step toward implementing multiple streams of income in your business. It means that you have something to sell prospective customers to "size you up" as they consi...
11th January 2007
Copyright (c) 2007 Donna Gunter
I often suggest to clients that they use the power of business automation found in sequential autoresponders as an effective method of keeping in touch with their contacts. An autoresponder is an automated email respons...
14th December 2006
Copyright (c) 2006 Donna Gunter
Pop up windows are the bane of existence for most of us who spend anytime online. I've been to some sites and had as many as 20 pop-ups annoy me while I was there until I activated the pop-up blocker on my browser. Why...
17th November 2006
Copyright 2006 Donna Gunter
I've been working with several clients recently on the notion of creating a marketing funnel, also called a sales funnel, sales pipeline, or marketing platform, depending on what business you're in. If you imagine a funnel, ...
17th November 2006
Copyright 2006 Donna Gunter
In my experience, there is almost always something that holds an independent service professional back from either getting his/her business started or ramping it up to full capacity and keeping it there. I call it the "Fraud...
15th November 2006
Copyright 2006 Donna Gunter
If you dislike face-to-face networking as much as I do, perhaps networking online might be more your style. I'm still trying out some online networks like Ryze and Open BC, so the jury is still out on those. What's bringin...
15th November 2006
Copyright 2006 Donna Gunter
Several years ago, in response to client requests for no-cost or low-cost marketing techniques, I coined the term "tightwad marketing". My definition of tightwad marketing is the art of doing more with less, or using your c...
15th November 2006
This method of vegetable gardening is what I prefer. As you might have guessed, it does not involve digging. This method is particularly suited to older people or people with physical disabilities. But I just prefer it because I think it's better for the ...
09th November 2006
Copyright (c) 2006 Donna Gunter
Regardless of what business you're in, you have competition, or other businesses who are clamoring for the same consumer dollars as you. The competition may or may not be in the same industry, e.g. if you own a movie th...
26th October 2006
Copyright (c) 2006 Donna Gunter
Many solo service professionals who are venturing online for the first time don't have a great of time or capital to invest in a website. Most want something quick, easy and simple at the beginning. The quickest type ...
12th October 2006
Copyright (c) 2006 Donna Gunter
Listening to podcasts isn't something I enjoy or take time for, quite frankly. I'm a visual learner and prefer to read something rather than listen to it, as I find reading a much quicker way to gather the info that I n...
05th October 2006
Copyright 2006 Donna Gunter
I've been submitting articles to online article directories for almost a year now, and as a result, I've seen a tremendous increase in my website traffic. Increasingly, what I'm seeing is visitors coming to my site because ...
28th September 2006
Copyright 2006 Donna Gunter
One of the primary issues about which my clients complain is that they never stop running their businesses. They say their day is an endless cycle of completing tasks for clients, having conversations with prospective clien...
