Herman Drost's Articles http://www.articlealley.com en-us editorial@articlealley.com How to Market Your Web Business Locally How to Market Your Web Business Locally Copyright 2002 Herman Drost Since you may spend most of your time on the Net with your business, you may overlook the significance of finding highly targeted customers in your local area. Why should you bothe... http://hermandrost.articlealley.com/how-to-market-your-web-business-locally-455.html 29th December 2004 7 Proactive Strategies For You To Use When Sales A 7 Proactive Strategies For You To Use When Sales Are Down Copyright 2002 Herman Drost Have you been unable to focus on marketing your business, since the terrorist attacks? Have sales been down for the past few weeks. What can you do? Well, you ... http://hermandrost.articlealley.com/7-proactive-strategies-for-you-to-use-when-sales-a-454.html 29th December 2004 How to Market Your e-Business on a Shoe String How to Market Your e-Business on a Shoe String Budget Copyright 2002 Herman Drost Here are some of the most effective ways to promote your online business without spending a fortune and gaining great results. To get the best out of these methods, ... http://hermandrost.articlealley.com/how-to-market-your-ebusiness-on-a-shoe-string-453.html 29th December 2004 How To Target Your Customers and Put Them in a buy How To Target Your Customers and Put Them In A Buying Mood Copyright 2002 Herman Drost Have you spent a lot of money on advertising with the expectation that you would get many sales from the 1000s of people that visited your site or read your ad? ... http://hermandrost.articlealley.com/how-to-target-your-customers-and-put-them-in-a-buy-452.html 29th December 2004 How to Successfully Market With Safelists How to Successfully Market With Safelists Copyright 2002 Herman Drost Opt-in email safelists are one of the best Internet marketing strategies for getting your product or service immediately in front of many thousands of people. In this article, ... http://hermandrost.articlealley.com/how-to-successfully-market-with-safelists-451.html 29th December 2004 How To Begin Making Money Online How To Begin Making Money Online Copyright 2002 Herman Drost Many people give up trying to make money online these days because they have been duped by all the quick rich schemes. If it sounds too good to be true, it usually is. Choose a business in ... http://hermandrost.articlealley.com/how-to-begin-making-money-online-450.html 29th December 2004 How to Create Your Web Site Marketing Plan How to Create Your Web Site Marketing Plan Copyright 2002 Herman Drost Creating a web site without developing a web site marketing plan is the same as planning for failure. A web site marketing plan is essential not only just to survive but to conti... http://hermandrost.articlealley.com/how-to-create-your-web-site-marketing-plan-449.html 29th December 2004 7 Essential Steps to Web Site Promotion 7 Essential Steps to Web Site Promotion Copyright 2002 Herman Drost Web Site promotion should be the major part of your web site marketing plan. It's not enough just to design a beautiful web site and put in on the Net. Promoting your web site has... http://hermandrost.articlealley.com/7-essential-steps-to-web-site-promotion-448.html 29th December 2004 How to Use an Automatic Responder for Effective Pr How to Use an Automatic Responder for Effective Prospect Follow-up Copyright 2003 Herman Drost When a prospect shows an interest in your product, if you don't deliver what he wants immediately and follow up on him, you lose sales. No matter wh... http://hermandrost.articlealley.com/how-to-use-an-automatic-responder-for-effective-pr-447.html 29th December 2004 How to Stop Spam Mail How to Stop Spam Mail Part 1 of this article discussed how to efficiently organize your email so you can spend more time on building a profitable business. One of the most annoying aspects of dealing with incoming email is spam mail (unsolicit... http://hermandrost.articlealley.com/how-to-stop-spam-mail-446.html 29th December 2004 How to Organize Your Email Without Losing It How to Organize Your Email Without Losing It © 2003 Herman Drost Part 1 Do you often get bogged down with too much email to handle, chewing up your valuable time online? With email being one of the most popular forms of online marketing you can be... http://hermandrost.articlealley.com/how-to-organize-your-email-without-losing-it-445.html 29th December 2004 Improve Search Engine Ranking with Correct Keyword Improve Search Engine Ranking with Correct Keyword Density Copyright 2003 Herman Drost If you are serious about improving search engine rankings, you need to check the keyword density of your web site. In order to do this you must integrate proper... http://hermandrost.articlealley.com/improve-search-engine-ranking-with-correct-keyword-444.html 29th December 2004 How to Get Your Site Listed in the Search Engines How to Get Your Site Listed in the Search Engines Copyright 2002 Herman Drost Getting listed in the Search Engines these days is crucial if you want to attract consistent traffic to your web site. Yet it is not easy these days. A listing in the Pay... http://hermandrost.articlealley.com/how-to-get-your-site-listed-in-the-search-engines-381.html 27th December 2004 How to Use Keywords to Optimize Your Site How to Use Keywords to Optimize Your Site for Search Engines - Part 1 Copyright 2002 Herman Drost You have designed a beautiful web site and published it for the world to see and visit. You wait patiently, however there is either a trickle or no... http://hermandrost.articlealley.com/how-to-use-keywords-to-optimize-your-site-379.html 27th December 2004 How to Use Meta Tags for Search Engine Optimizatio How to Use Meta Tags for Search Engine Optimization Copyright 2002 Herman Drost Statistics show that only one of every four Web Sites have Meta tags. However using these tags can give your site an advantage over other sites that do not. Meta tags... http://hermandrost.articlealley.com/how-to-use-meta-tags-for-search-engine-optimizatio-378.html 27th December 2004 Increase Search Engine Rankings Increase Search Engine Rankings - 17 Highly Effective Strategies Copyright 2002 Herman Drost Search engines are still one of the most effective ways to drive traffic to your web site. This is because it is highly targeted traffic. A person searching... http://hermandrost.articlealley.com/increase-search-engine-rankings-280.html 21st December 2004 How to Improve Search Engine Rankings How to Improve Search Engine Rankings Copyright 2002 Herman Drost You finally got your web site listed in the major search engines, however it is buried amongst millions of others and you still have not seen an increase in traffic to your web site.... http://hermandrost.articlealley.com/how-to-improve-search-engine-rankings-279.html 21st December 2004 How to Increase Link Popularity and Improve How to Increase Link Popularity and Improve Search Engine Ranking © 2003 Herman Drost If you want to improve search engine ranking of your web site, you need to find a large number of high quality links from other web sites. These are called inbou... http://hermandrost.articlealley.com/how-to-increase-link-popularity-and-improve-277.html 21st December 2004 How to Analyze Your Web Site Traffic How to Analyze Your Web Site Traffic Copyright 2002 Herman Drost Getting traffic to your web site without analyzing it, is like being blindfolded in a crowd. You hear voices, but you don't know which direction they are coming from or who they are. ... http://hermandrost.articlealley.com/how-to-analyze-your-web-site-traffic-276.html 21st December 2004 Spice Up Your Web Site With An Image Rotator Spice Up Your Web Site With An Image Rotator © Herman Drost Normally I don't like moving objects when I arrive at a web site. It distracts visitors from getting to the content. However, many web sites can enhance their visitor's experience by c... http://hermandrost.articlealley.com/spice-up-your-web-site-with-an-image-rotator-264.html 20th December 2004 How to Test Your Web Site Usability How to Test Your Web Site Usability Copyright 2002 Herman Drost When designing a web site, you are never sure how it appears to all people. This is because people use different browsers, resolutions, computers and connection speeds to the Internet... http://hermandrost.articlealley.com/how-to-test-your-web-site-usability-263.html 20th December 2004 How to Create an Effective Web Site Navigation How to Create an Effective Web Site Navigation Structure - Part 1 Copyright 2002 Herman Drost A ship captain traversing the open seas without a good navigation system will surely get lost. Maybe he'll strike sharp rocks and his ship will sink. A vi... http://hermandrost.articlealley.com/how-to-create-an-effective-web-site-navigation-261.html 20th December 2004 How to Prepare Images for Your Web Site – Part 3 How to Prepare Images for Your Web Site – Part 3 Copyright 2002 Herman Drost Image optimization significantly improves your site's effectiveness. Whether your success is measured in revenue per user, page views, unique visitors, or pure profit, acc... http://hermandrost.articlealley.com/how-to-prepare-images-for-your-web-site--part-3-258.html 19th December 2004 How to Prepare Images for Your Web Site – Part 2 How to Prepare Images for Your Web Site – Part 2 Copyright 2002 Herman Drost When surfing the Web, you will have noticed web sites where the images load very slowly whereas other images don't match with the theme of the site or appear blurry. Prese... http://hermandrost.articlealley.com/how-to-prepare-images-for-your-web-site--part-2-257.html 19th December 2004 How to Prepare Images for Your Web Site – Part 1 How to Prepare Images for Your Web Site – Part 1 Copyright 2002 Herman Drost You are staring at the your monitor waiting for the image to download. It finally appears but it has blurry edges. You go to the next page but can't read the text because... http://hermandrost.articlealley.com/how-to-prepare-images-for-your-web-site--part-1-256.html 19th December 2004 Web Site Redesign – from stagnation to rejuvenatio Web Site Redesign – from stagnation to rejuvenation Copyright 2002 Herman Drost When surfing the Web these days, you often come across web sites that suffer from stagnation – they look old, obsolete or appear to have been designed by an amateur.... http://hermandrost.articlealley.com/web-site-redesign--from-stagnation-to-rejuvenatio-254.html 19th December 2004 How to Update Your Web Site Using Server Side Incl How to Update Your Web Site Using Server Side Includes (SSI) Copyright 2002 Herman Drost Recently a person asked me if I could replace 125 web pages of her web site with a new drop-down navigation system. If she had to do this manually, she would h... http://hermandrost.articlealley.com/how-to-update-your-web-site-using-server-side-incl-253.html 19th December 2004 Improve Your Web Site Design with a Fancy Font Improve Your Web Site Design with a Fancy Font © 2003 Herman Drost Have you ever tried to design your web site with a beautifully selected fancy font, only to realize that most folks don't have it installed on their computer? This means your we... http://hermandrost.articlealley.com/improve-your-web-site-design-with-a-fancy-font-252.html 19th December 2004 How to Make Effective Use of Web Fonts How to Make Effective Use of Web Fonts © Herman Drost Writing for your web site is not the same as offline writing. The fonts used for print media are different than web fonts. This is because it's harder to read text on a computer screen and visitor... http://hermandrost.articlealley.com/how-to-make-effective-use-of-web-fonts-251.html 19th December 2004 How to Layout Your Web Pages How to Layout Your Web Pages Copyright 2002 Herman Drost Searching for the right information on a web page can be a very frustrating experience. Have you ever encountered web pages that are so cluttered with information and graphics, that you leave, ... http://hermandrost.articlealley.com/how-to-layout-your-web-pages-250.html 19th December 2004 How to Avoid Sloppy Web Site Copy How to Avoid Sloppy Web Site Copy Copyright 2002 Herman Drost If your web site visitor can't find the information on your web site, within 10 seconds or less, you will lose them. Two of the largest factors that contribute to this, are the lack of... http://hermandrost.articlealley.com/how-to-avoid-sloppy-web-site-copy-249.html 19th December 2004 How To Build A Web Site That Sells How To Build A Web Site That Sells Copyright 2002 Herman Drost Have you ever set off in the car to your destination, without a map, naively believing you will find it? Several frustrating hours later, you are either lost or stressed out. Your wife sa... http://hermandrost.articlealley.com/how-to-build-a-web-site-that-sells-248.html 19th December 2004 How to Choose a Web Site Designer How to Choose a Web Site Designer Copyright 2002 Herman Drost It seems that everyone from the 15-year-old child to their Grandmother is able to design a web site these days. You could also build the site yourself using a word processor or other web s... http://hermandrost.articlealley.com/how-to-choose-a-web-site-designer-247.html 19th December 2004 How to Avoid the 12 Common Web Design Mistakes How to Avoid the 12 Common Web Design Mistakes Copyright 2002 Herman Drost Are people visiting your web site but not buying? This may be a sign and the time to do some redesign of your web site. Often you are so close to what you have created, t... http://hermandrost.articlealley.com/how-to-avoid-the-12-common-web-design-mistakes-246.html 19th December 2004 How to Create and Send an HTML Email Form Using PH How to Create and Send an HTML Email Form Using PHP An HTML email form is often used in email marketing to generate a greater response from potential customers. However their is not much information on how to actually create an interactive html emai... http://hermandrost.articlealley.com/how-to-create-and-send-an-html-email-form-using-ph-228.html 18th December 2004 7 Effective Ways to Build Your Web Site 7 Effective Ways to Build Your Web Site Herman Drost - 27 October 2003 isitebuild@aol.com http://www.isitebuild.com Running a business without building a web site, is like a fish swimming in a small pond. The fish needs a vehicle to reach the ocean... http://hermandrost.articlealley.com/7-effective-ways-to-build-your-web-site-174.html 18th December 2004 How to Create and Market Your E-Mail Signature How to Create and Market Your E-Mail Signature © Herman Drost One of the most effective ways to passively promote your business is to create an email signature file. People don't often put much thought into this powerful passive marketing tool an... http://hermandrost.articlealley.com/how-to-create-and-market-your-email-signature-125.html 13th December 2004 Increase Web Site Traffic by Writing Your Own Ezin Increase Web Site Traffic by Writing Your Own Ezine Article Copyright 2003 Herman Drost If you want to increase web site traffic without spending a dime, then write your own ezine article. It's one of the most effective web site promotion strategie... http://hermandrost.articlealley.com/increase-web-site-traffic-by-writing-your-own-ezin-122.html 12th December 2004 Niche Marketing - How to Find Your Perfect Niche M Niche Marketing - How to Find Your Perfect Niche Market © Herman Drost If you don't find a niche market for the product or service you offer, you will most probably fail. Most newcomers who wish to do business on the Internet often market to everyo... http://hermandrost.articlealley.com/niche-marketing--how-to-find-your-perfect-niche-m-120.html 12th December 2004 Monetize Your Web Site with Google AdSense Monetize Your Web Site with Google AdSense © Herman Drost Why would you want to earn a few cents or dollars per click from displaying Google AdSense ads on your web site? Can you really make good money from this source of revenue? Well, multiply th... http://hermandrost.articlealley.com/monetize-your-web-site-with-google-adsense-119.html 12th December 2004 How to Transfer Your Web Site to Another How to Transfer Your Web Site to Another Host Without Losing It. Copyright 2002 Herman Drost You want to change web hosts because you have found a less expensive solution for your web site. You are not happy with the services your host is providing... http://hermandrost.articlealley.com/how-to-transfer-your-web-site-to-another-38.html 29th November 2004 How To Reduce Web Hosting Bandwidth How To Reduce Web Hosting Bandwidth Copyright 2002 Herman Drost You just received a higher than normal monthly bill on your credit card for web hosting. Your hosting company explains that you exceeded your monthly minimum for "bandwidth usage" an... http://hermandrost.articlealley.com/how-to-reduce-web-hosting-bandwidth-37.html 29th November 2004 How Much Hosting Space Do You Need? How Much Hosting Space Do You Need? Copyright 2002 Herman Drost Many web hosts try to sell you a large amount of web hosting space that then costs you a lot each month. However, you may not need this much space. Have you ever calculated just how much... http://hermandrost.articlealley.com/how-much-hosting-space-do-you-need-36.html 29th November 2004 How to Choose a Web Hosting Company How to Choose a Web Hosting Company Copyright 2002 Herman Drost Ok, you have your web site built and are now confused as to all the choices you have in order to find a home for your site. It is good to make a right choice the first time, because ... http://hermandrost.articlealley.com/how-to-choose-a-web-hosting-company-34.html 29th November 2004 How to Choose, Register or Transfer a Domain Copyright 2002 Herman Drost Every professional business should be keeping up with the demands and needs of its customers, if it is to survive. One of the essential tools of any business these days is to have a professional web site. This begins with choos... http://hermandrost.articlealley.com/how-to-choose-register-or-transfer-a-domain-2.html 24th November 2004