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<title>Bonita L. Richter, MBA's Articles</title>
<link>http://www.articlealley.com</link>
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<webMaster>editorial@articlealley.com</webMaster>
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<title>Marketing Your Business in a Tough Economy: 5 Ways to Outmaneuver the Darwinian Cleanse</title>
<description>Most of the news we hear about is about how big business is being affected by the economy.  The reality is the same things that affect big companies, don't necessarily affect a small business to the same degree.

Yes, it is true poorly managed and weake...</description>
<link>http://www.articlealley.com/article_689488_15.html</link>
<pubDate>18th November 2008</pubDate>
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<title>Personal Branding Strategy: Create a Powerful Brand Using the Ancient Power of Brand Archetypes</title>
<description>Have you ever felt that the people you are marketing to don't "get you" or understand you?

Or, maybe you know you're not communicating the "right" message to your target audience, but you're not sure how to change your message, or what it should be.
...</description>
<link>http://www.articlealley.com/article_672544_15.html</link>
<pubDate>21st October 2008</pubDate>
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<title>Market Niche: 5 Key Reasons You Want to Niche</title>
<description>"I'm a management consultant with over twenty years experience in many areas of management, from marketing, to sales, to customer service, and I am skilled at sales presentations, and negotiations.  I've worked for Fortune 500 companies, have my MBA, and ...</description>
<link>http://www.articlealley.com/article_653120_15.html</link>
<pubDate>30th September 2008</pubDate>
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<title>Email Marketing: 5 Reasons You Must Start Doing It Today</title>
<description>Do you want to market your business for fractions of a penny per message?

Email marketing is one of the most powerful marketing tools available to your small business.  You can achieve outstanding results with email marketing, while investing only a sm...</description>
<link>http://www.articlealley.com/article_640423_3.html</link>
<pubDate>17th September 2008</pubDate>
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<title>Personal Branding - Do Your Marketing Materials Make Your Spine Tingle?</title>
<description>Do your small business marketing materials, and the personal brand image you project make your spine tingle? Or, do you make excuses about how they look, apologize because they're outdated, or find yourself saying to others you're "working on getting new ...</description>
<link>http://www.articlealley.com/article_625248_3.html</link>
<pubDate>08th September 2008</pubDate>
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<title>Double Your Income - How to Create an Electrifying Money Goal</title>
<description>Would you like to make more money and double your income in the next year?  If you're like most solo entrepreneurs, the thought sounds very attractive.  But, then things start getting fuzzy about how you are going to accomplish that goal.  You might even ...</description>
<link>http://www.articlealley.com/article_614518_3.html</link>
<pubDate>02nd September 2008</pubDate>
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<title>Email Marketing:  5 Simple Tips How To Craft Killer Headlines that *BOOST* Email Open Rates, Opt-ins</title>
<description>Email marketing is a fabulous way to market your products and services to your readers and make sales---*if* they bother to open your emails to read them!  In the world of marketing communications, your first impression — your headline — can lead to e...</description>
<link>http://www.articlealley.com/article_590293_3.html</link>
<pubDate>25th July 2008</pubDate>
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<title>How to Magnetize Your Target Market!</title>
<description>I am sure you have heard over, and over again the importance of having a "target market", which is defined as a specific group of people, who share similar qualities and problems, which you and your business can solve.

It is important to have a target ...</description>
<link>http://www.articlealley.com/article_586603_3.html</link>
<pubDate>23rd July 2008</pubDate>
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<title>Increase Income - 7 Quick Tips How to Prioritize and Tame those Ideas Spinning Around Your Brain</title>
<description>Do you have many ideas spinning around in your brain, and you're not sure which ones to act on first?  This is a common blessing us creative entrepreneurs have; but it can drive use crazy, too, because we know we can't act on all of our ideas at once.

...</description>
<link>http://www.articlealley.com/article_572532_15.html</link>
<pubDate>09th July 2008</pubDate>
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<title>Selling Online - 5 Simple Steps to Driving the Right Traffic to Your Website</title>
<description>One of the biggest challenges businesses have with their online strategies is how to get enough quality visitors to their websites.

There are hundreds of ways you can drive the right kind of traffic to your website, and usually a combination of several...</description>
<link>http://www.articlealley.com/article_558457_3.html</link>
<pubDate>19th June 2008</pubDate>
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<title>Press Release: Discover 5 Crucial Tips To Get Powerful PR Now!</title>
<description>Submitting a PRESS RELEASE to the media is the most powerful form of marketing and advertising on earth.  Last month, I pitched two of my clients' stories, Kathy and Patti, to a local newspaper.  Their stories were featured and within one week, their sale...</description>
<link>http://www.articlealley.com/article_548949_15.html</link>
<pubDate>29th May 2008</pubDate>
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<title>Marketing Technique - Watch Your Income Soar using the Simplified "Pie in the Sky" Marketing Tool</title>
<description>The "Pie in the Sky" Marketing Tool and method consists of using a combination of four active and four passive marketing techniques to create a very powerful, yet easy-to-implement promotional campaign system.

These days, whether you have predominantly...</description>
<link>http://www.articlealley.com/article_541062_15.html</link>
<pubDate>20th May 2008</pubDate>
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<title>Marketing: Discover a Simple 3-Step Solution to Grow Your Business - Eat More M&amp;M's</title>
<description>Have you ever experienced the feast of having many profitable clients wanting your services at the same time, to entering a period of famine where no one seems to want anything to do with you?

I have a solution to help you even-out your sales cycle.  E...</description>
<link>http://www.articlealley.com/article_538043_15.html</link>
<pubDate>15th May 2008</pubDate>
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<title>Marketing: Discover a Simple 3-Step Solution to Grow Your Business - Eat More M&amp;M's</title>
<description>Have you ever experienced the feast of having many profitable clients wanting your services at the same time, to entering a period of famine where no one seems to want anything to do with you?

I have a solution to help you even-out your sales cycle.  E...</description>
<link>http://www.articlealley.com/article_534211_15.html</link>
<pubDate>09th May 2008</pubDate>
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<title>Business Plan - How to Unlock the Treasure Chest in 5 Easy and Magical Steps</title>
<description>Do you have an income goal in mind that you'd like to achieve over the next 12 months?

Now, imagine how many products/services you have to sell, at what price, on a monthly and yearly basis to achieve your income goal.  If you're like most people, at t...</description>
<link>http://www.articlealley.com/article_526558_15.html</link>
<pubDate>30th April 2008</pubDate>
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<title>5 Secrets to Attracting More Business Whenever You Open Your Mouth</title>
<description>"So, what do you do?"

Does this question make you cringe because you have to speak your 30-second introduction? Perhaps you're uncomfortable with it because it's just "not quite right"---and it doesn't capture the magic of what you really do to help ot...</description>
<link>http://www.articlealley.com/article_517183_15.html</link>
<pubDate>14th April 2008</pubDate>
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<title>Speaking Tips - Break Through the Ho-Hum Barrier</title>
<description>One of the fastest ways to grow your list of contacts and leads is to give a speech with an audience brimming full of people in your market niche.

How many speeches did you attend in the last year? How many of them do you remember? How many of the pres...</description>
<link>http://www.articlealley.com/article_510028_15.html</link>
<pubDate>07th April 2008</pubDate>
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<title>5 Super-Easy Steps to Increase Your List of Referral Partners to 100</title>
<description>Do you obtain much of your business through referrals from others-from people who know, trust, and like you?

Are you happy with the number of referrals your referral partner network is producing?

Do you want to increase the size and quality of your ...</description>
<link>http://www.articlealley.com/article_506722_15.html</link>
<pubDate>03rd April 2008</pubDate>
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<title>Personal Development - Break through Barriers and Achieve the Impossible</title>
<description>Grow revenues, increase profits, develop more products, improve customer service, reduce costs, increase prices...and you must work on all these items in your business at the same time.  Do any of these items bear resemblance to your 2008 goals?

The fi...</description>
<link>http://www.articlealley.com/article_506211_15.html</link>
<pubDate>03rd April 2008</pubDate>
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<title>Business Plan - 7 Easy Steps To Create Your 2008 Business Plan</title>
<description>Did you take some time this past week to think about your resolutions for 2008? (I bet you have!)

Resolutions create energy and promise. However, if we just have a list of goals and "things" we would like to accomplish with no "action plan", those unde...</description>
<link>http://www.articlealley.com/article_500995_15.html</link>
<pubDate>31st March 2008</pubDate>
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<title>Starting a Business - 10 Reasons Why Small Businesses Fail to Thrive</title>
<description>Kathy, a skilled massage therapist, called me to discuss what she needed to know to start her own massage therapy clinic.  She had been in the industry for over ten years, and was very skilled at working with her clients.

She worked for another clinic ...</description>
<link>http://www.articlealley.com/article_491221_15.html</link>
<pubDate>19th March 2008</pubDate>
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<title>Branding - Make Your Business Unforgettable</title>
<description>The branding of your business identity will increase public awareness of your company.  By being "brand aware", you will provide a higher level of consistency and continuity in your advertising and marketing materials, and you will become more memorable i...</description>
<link>http://www.articlealley.com/article_485785_15.html</link>
<pubDate>05th March 2008</pubDate>
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<title>Business Referrals - 5 Easy Steps to Increase your List of Referral Partners to 100</title>
<description>Do you obtain much of your business through referrals from others—from people who know, trust, and like you?Is your network of referral partners producing the number of referrals you want?Do you wa...</description>
<link>http://www.articlealley.com/article_246454_15.html</link>
<pubDate>14th November 2007</pubDate>
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