Allyn Cutts's Articles http://www.articlealley.com en-us editorial@articlealley.com 3 Hot Tips For Building Trust And Increasing Sales! Copyright 2006 Cutts Group, llc How many times has it happened to you? You walk through the doors of a place of busineess and here he comes - perfectly groomed with a smile planted across his face in greeting. Within two minutes he has talked non-stop ... http://allyncutts.articlealley.com/3-hot-tips-for-building-trust-and-increasing-sales-46641.html 25th April 2006 Personalize Your Success Just last week, I used the last receipt form on my counter, and went in search of a new receipt book. It was a fruitless search... I had just used the very last one in the office. Grumbling, I berated myself for not paying closer attention and went to che... http://allyncutts.articlealley.com/personalize-your-success-5541.html 17th August 2005 5 Must-Have Techniques For Creating 1. Get Specific Nothing can spell out BORING quicker than bland claims that really say nothing. "My clients make more money!" is a perfect example of poor copy that could use a little life. What happens when you change it to, "My clients increased their ... http://allyncutts.articlealley.com/5-musthave-techniques-for-creating-5538.html 17th August 2005 Impressing Your Customers Is Easy Customer satisfaction isn't one single act, but a group of actions that work together to make their experience a pleasant and satisfying experience. You've probably eaten at a restaurant where the food was wonderful, but the service slow and unprofessiona... http://allyncutts.articlealley.com/impressing-your-customers-is-easy-5537.html 17th August 2005 7 Questions Consumers Ask Before Buying Your Product 1. What's the deal? Customers want to know what they are getting into before they open up their wallet. One of the best ways to upset them is to give them unexpected fees at the last minute. Make the deal plain and simple... no unexpected and unpleasant ... http://allyncutts.articlealley.com/7-questions-consumers-ask-before-buying-your-product-5535.html 17th August 2005 3 Marketing Tactics That Will Send Your Sales Through The Roof When the tide comes in, all boats in the harbor go up... the tough part is figuring out how to bring the tide in. Booming economies come and go and bring surges of profit increases, then ebb to leave behind shortages and tough times. Regardless, there are... http://allyncutts.articlealley.com/3-marketing-tactics-that-will-send-your-sales-through-the-roof-5534.html 17th August 2005 The Unbelievable Facts: You Can Beat The Competition By Raising Prices! Hey, that got your attention! You're probably sitting there with a raised eyebrow, and thinking... "Yeah, right!" Everybody knows that you have to have the best prices in town to be competitive... or do they? Think about this... when you go to a Ford d... http://allyncutts.articlealley.com/the-unbelievable-facts-you-can-beat-the-competition-by-raising-prices-5532.html 17th August 2005 Postcards: The Unbeatable Vehicle For Driving Traffic to Your Website Forget about the old-fashioned, outdated postcards with their yellow tinges and jagged edges. Today's professional postcards have them beat a thousand times over! Bright colors that create high impact, clip art the jumps off the page, and quality design s... http://allyncutts.articlealley.com/postcards-the-unbeatable-vehicle-for-driving-traffic-to-your-website-5530.html 17th August 2005 3 Must-See Keys For Expanding Your Business 1. Team Up No one knows your market like you! What are the main characteristics of your target audience? Find someone else out there who isn't a competitor, but who reaches the same class of customers that you do. Team up with them to do joint promotions... http://allyncutts.articlealley.com/3-mustsee-keys-for-expanding-your-business-5529.html 17th August 2005 6 Ways To Guarantee Record Breaking Holiday Sales! Winter smells fill the air, cool breezes send the geese on their way, and frost steals the color from fall leaves. Yeah, it's that time of the year again. We get out our winter clothes and head for the malls. Shopping and the holidays go together like a h... http://allyncutts.articlealley.com/6-ways-to-guarantee-record-breaking-holiday-sales-5528.html 17th August 2005 3 Proven Methods For Turning Away Customers and Losing Money Are you your own worst marketing enemy? Hey, I'm sure you wouldn't intentionally turn customers away... but we all make mistakes. In the following article you'll find some tried and true ways to lose sales and kiss your profits goodbye! 1. Distract The... http://allyncutts.articlealley.com/3-proven-methods-for-turning-away-customers-and-losing-money-5527.html 17th August 2005 3 Perfectly Effective Ways to Lose Customers 1. Let Them Procrastinate Yeah, procrastination has stolen millions of dollars from the pockets of business men and women just like yourself. The longer it works on the customer, the less likely they will be to open their wallet and hand over the dinero ... http://allyncutts.articlealley.com/3-perfectly-effective-ways-to-lose-customers-5524.html 17th August 2005 4 Power-Packed Techniques To Stimulate Customer Buying What is it that gives business life and vitality? Yes, sales. Without sales, our businesses will dry up and die. On the other hand, a healthy growth in sales means an increase in profits. Yeah, we business owners spend a lot of time watching for signs of ... http://allyncutts.articlealley.com/4-powerpacked-techniques-to-stimulate-customer-buying-5523.html 17th August 2005 3 Reasons Postcards Are The Best Way To Advertise When I say postcard, maybe you think of the old fashioned, jagged edged dull pieces of card stock. Think again! Today's postcards are vibrant, high-impact creations with clip art so real that it'll jump off the page at you. And the best thing about them..... http://allyncutts.articlealley.com/3-reasons-postcards-are-the-best-way-to-advertise-5519.html 17th August 2005 4 Secret Selling Techniques You Must Implement Wouldn't it be great if you could foolproof your selling techniques? Yeah, no more customers walking out with empty hands... no more profits disappearing into thin air! Here are 4 secrets that will help you put money in your pocket, and lengthen your curr... http://allyncutts.articlealley.com/4-secret-selling-techniques-you-must-implement-5518.html 17th August 2005 The Top 2 Sources for Easy Sales Source 1: Existing Customers Yeah, that's right, your existing customers are the ultimate source for increasing your sales. Think about it...they already trust you and know about your business. Finding and convincing new customers is expensive and time c... http://allyncutts.articlealley.com/the-top-2-sources-for-easy-sales-5516.html 17th August 2005 7 Positive Ways to Turn Complaints into Assets 1. Be Prepared... Let's face it...you can please some of the people all the time, but you'll never manage to please all of the people all the time. There will be unhappy customers...that's the way life is. There's not a lot you can do about it...or is th... http://allyncutts.articlealley.com/7-positive-ways-to-turn-complaints-into-assets-5512.html 17th August 2005 4 Keys to Charming Your Market 1. Paint Vivid Pictures People buy products for the feeling they get from the purchase. How do you feel when you're relaxing on the water in your brand new boat? Sure, you're like a kid with a new toy... excited, proud and anxious to show it off a little... http://allyncutts.articlealley.com/4-keys-to-charming-your-market-5511.html 17th August 2005 How to Find Those Hidden Markets Your Business Can't Afford to Overlook Marketers are always looking for low-cost ways to boost sales volume and profits...it's in their blood...part of who they are. Yeah, they can't resist the urge to find, explore or invent another method to increase the value of their business...and most of... http://allyncutts.articlealley.com/how-to-find-those-hidden-markets-your-business-cant-afford-to-overlook-5508.html 17th August 2005 3 Winning Sales Strategies You Can't Market Without! 1. Attention-Getting Ads Get Results Think about it...how many advertisements do you hear every day...how about every hour? Let's face it, we're bombarded with magazine ads, newspaper ads, TV ads, radio ads, and the Internet is plastered with ads on ever... http://allyncutts.articlealley.com/3-winning-sales-strategies-you-cant-market-without-5505.html 17th August 2005 Postcards: The Best-Kept Secret of Modern Marketing Life today is extremely fast paced. The days when we sat on the front porch and chatted with neighbors as they passed are long gone. Yeah, it seems that we're caught up in a wave that just carries us through life. When's the last time you came home and di... http://allyncutts.articlealley.com/postcards-the-bestkept-secret-of-modern-marketing-5503.html 17th August 2005 11 Proven Ways to Skyrocket Sales and Put Money in Your Pocket 1. Advertise Smart Nothing risked nothing gained... Wise marketers understand the good sense in trying new advertising methods, but don't go out on a limb to experiment. Are the advertising campaigns you've been using working, but not setting off the exp... http://allyncutts.articlealley.com/11-proven-ways-to-skyrocket-sales-and-put-money-in-your-pocket-5502.html 17th August 2005 Dramatic Advertising That Sells Copyright © 2005 Cutts Group, llc Dramatic Advertising That Sells Think about the last car purchase you made... Did you watch closely for advertisements that explained all of the features before you bought the car? Probably not. In fact, studies sho... http://allyncutts.articlealley.com/dramatic-advertising-that-sells-4064.html 08th August 2005 Market Testing The Key to Advertising Success Copyright © 2005 Cutts Group, llc Market Testing The Key to Advertising Success Market testing is the key to increasing the effectiveness of your advertising campaign. If you're like me, just the word testing makes your shoulders slump and a groan ... http://allyncutts.articlealley.com/market-testing-the-key-to-advertising-success-3764.html 03rd August 2005 Small Ads Produce Dynamic Results 4 Steps to Exploding Your Market With Small Ads Copyright © 2005 Cutts Group, llc Small Ads Produce Dynamic Results 4 Steps to Exploding Your Market With Small Ads Dynamite comes in small packages... or in small ads in the marketing realm. Our natural instincts scream that BIGGER IS BETTER! Is i... http://allyncutts.articlealley.com/small-ads-produce-dynamic-results-4-steps-to-exploding-your-market-with-small-ads-3719.html 02nd August 2005 The Explosive Benefits of a Natural Market Copyright © 2005 Cutts Group, llc The Explosive Benefits of a Natural Market Last year a local gentleman opened a Mexican restaurant in our area. The unique aspect of the restaurant is that not only is the Mexican food authentic, but the employees a... http://allyncutts.articlealley.com/the-explosive-benefits-of-a-natural-market-3718.html 02nd August 2005 4 Step Dynamic Sales Letters Copyright © 2005 Cutts Group, llc 4 Step Dynamic Sales Letters You, like all marketers have a million and one things to do today! At the top of your priorities is marketing... finding more customers and raking in greater profits. If you're looking f... http://allyncutts.articlealley.com/4-step-dynamic-sales-letters-3709.html 02nd August 2005 3 Crucial Elements For Jumping Sales Numbers Copyright © 2005 Cutts Group, llc 3 Crucial Elements For Jumping Sales Numbers Marketers from every niche have common ground when it comes to bills. Yeah, every month there's a new stack of bills demanding to be paid. Will there be enough profit to ... http://allyncutts.articlealley.com/3-crucial-elements-for-jumping-sales-numbers-3706.html 02nd August 2005 Hit The Jackpot With Customer Complaints Copyright © 2005 Cutts Group, llc Hit The Jackpot With Customer Complaints Our most powerful instinct is to avoid customer complaints, but they may be the best thing that happens to your business. Here's why... Marketing research shows that only ... http://allyncutts.articlealley.com/hit-the-jackpot-with-customer-complaints-3699.html 02nd August 2005 Blast Your Way Out Of A Slump With 4 Simple Tactics Copyright © 2005 Cutts Group, llc Blast Your Way Out Of A Slump With 4 Simple Tactics Every business goes through a "slump." Hey, you've been raking in the bucks when... blam, you're up against a brick wall. The customers seem to have forgotten you... http://allyncutts.articlealley.com/blast-your-way-out-of-a-slump-with-4-simple-tactics-3697.html 02nd August 2005