http://www.articlealley.com en-us editorial@articlealley.com Copyright 2006 Cutts Group, llc How many times has it happened to you? You walk through the doors of a place of busineess and here he comes - perfectly groomed with a smile planted across his face in greeting. Within two minutes he has talked non-stop ... http://www.articlealley.com/article_46641_15.html 25th April 2006 Copyright 2006 Cutts Group, llc Customer satisfaction isn't one single act, but a group of actions that work together to make their experience a pleasant and satisfying experience. You've probably eaten at a restaurant where the food was wonderful, but... http://www.articlealley.com/article_30942_15.html 21st February 2006 Copyright 2006 Cutts Group, llc 1. Get Specific Nothing can spell out BORING quicker than bland claims that really say nothing. "My clients make more money!" is a perfect example of poor copy that could use a little life. What happens when you change ... http://www.articlealley.com/article_28896_15.html 14th February 2006 When was the last time you bought a car? Did you really NEED a car? I mean REALLY need a car? Chances are the one you were driving was still running when you bought the car you have now. Yep, Americans rarely buy because they need... they buy because they... http://www.articlealley.com/article_5544_3.html 17th August 2005 When your profits begin a downhill slide or just seem at a stalemate, you scratch your head and ask a thousand times, "What am I doing wrong?" Well, the truth is that you may not be doing anything "wrong", but there may be some things you could do to brin... http://www.articlealley.com/article_5543_3.html 17th August 2005 Many successful marketers began their careers as children setting up a lemonade stand or selling newspapers. Years of experience and exposure to more mature and intricate marketing techniques change a lot of things, but there is one aspect that is no diff... http://www.articlealley.com/article_5542_3.html 17th August 2005 Just last week, I used the last receipt form on my counter, and went in search of a new receipt book. It was a fruitless search... I had just used the very last one in the office. Grumbling, I berated myself for not paying closer attention and went to che... http://www.articlealley.com/article_5541_3.html 17th August 2005 1. Supersize It! Okay, okay... the real marketing term here us upsell it, but the word association takes me to McDonalds. You've been there... you pull up to the window, place your order and they always say... "Would you like to supersize that?" What... http://www.articlealley.com/article_5540_15.html 17th August 2005 If you're a marketer your number one concern is customers. You've probably read and heard a million and one ideas about how to build relationships, retain customers, create a list of potential customers, and inspire consmer loyalty. But the tough question... http://www.articlealley.com/article_5539_3.html 17th August 2005 1. Get Specific Nothing can spell out BORING quicker than bland claims that really say nothing. "My clients make more money!" is a perfect example of poor copy that could use a little life. What happens when you change it to, "My clients increased their ... http://www.articlealley.com/article_5538_3.html 17th August 2005 Customer satisfaction isn't one single act, but a group of actions that work together to make their experience a pleasant and satisfying experience. You've probably eaten at a restaurant where the food was wonderful, but the service slow and unprofessiona... http://www.articlealley.com/article_5537_3.html 17th August 2005 Winners are ALWAYS looking for ways to grow their business. They trust their company, trust their customers to come through for them, and realize that a financial crunch offers advantages that aren't available during better economic times. 1. Get More... http://www.articlealley.com/article_5536_3.html 17th August 2005 1. What's the deal? Customers want to know what they are getting into before they open up their wallet. One of the best ways to upset them is to give them unexpected fees at the last minute. Make the deal plain and simple... no unexpected and unpleasant ... http://www.articlealley.com/article_5535_3.html 17th August 2005 When the tide comes in, all boats in the harbor go up... the tough part is figuring out how to bring the tide in. Booming economies come and go and bring surges of profit increases, then ebb to leave behind shortages and tough times. Regardless, there are... http://www.articlealley.com/article_5534_3.html 17th August 2005 Wooing customers is a little bit like dating. No, you can't present the engagement ring on your first date! There's a two-way relationship that grows one step at a time before it leads to the church doors. You can't rush it... you can't skip it... if you'... http://www.articlealley.com/article_5533_3.html 17th August 2005 Hey, that got your attention! You're probably sitting there with a raised eyebrow, and thinking... "Yeah, right!" Everybody knows that you have to have the best prices in town to be competitive... or do they? Think about this... when you go to a Ford d... http://www.articlealley.com/article_5532_3.html 17th August 2005 How many times has it happened to you? You walk through the doors of a place of busineess and here he comes - perfectly groomed with a smile planted across his face in greeting. Within two minutes he has talked non-stop and promised you everything, includ... http://www.articlealley.com/article_5531_15.html 17th August 2005 Forget about the old-fashioned, outdated postcards with their yellow tinges and jagged edges. Today's professional postcards have them beat a thousand times over! Bright colors that create high impact, clip art the jumps off the page, and quality design s... http://www.articlealley.com/article_5530_3.html 17th August 2005 1. Team Up No one knows your market like you! What are the main characteristics of your target audience? Find someone else out there who isn't a competitor, but who reaches the same class of customers that you do. Team up with them to do joint promotions... http://www.articlealley.com/article_5529_3.html 17th August 2005 Winter smells fill the air, cool breezes send the geese on their way, and frost steals the color from fall leaves. Yeah, it's that time of the year again. We get out our winter clothes and head for the malls. Shopping and the holidays go together like a h... http://www.articlealley.com/article_5528_3.html 17th August 2005 Are you your own worst marketing enemy? Hey, I'm sure you wouldn't intentionally turn customers away... but we all make mistakes. In the following article you'll find some tried and true ways to lose sales and kiss your profits goodbye! 1. Distract The... http://www.articlealley.com/article_5527_3.html 17th August 2005 There are a lot of excuses floating around about why people don't buy. Maybe you've heard some of them: it's too expensive, it's not at the top of my "must have" list right now, or even when a deals too good to be true... it's too good to be true. Custome... http://www.articlealley.com/article_5526_3.html 17th August 2005 1. Find Your Niche Chances are, you already have a target audience that you are marketing your products to. 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Yeah, customer's know you've got our eyes set on making a profit, but they still want to believe that you are in business for more than just their money. Do your customers know ... http://www.articlealley.com/article_5522_3.html 17th August 2005 You don't have to spend a fortune to boost your sales! Take a look at these 10 quick and easy ways to send your profits to the moon without digging into you advertising budget. 1. Test and Evaluate Have you ever wondered just how much of your advertis... http://www.articlealley.com/article_5520_3.html 17th August 2005 When I say postcard, maybe you think of the old fashioned, jagged edged dull pieces of card stock. Think again! Today's postcards are vibrant, high-impact creations with clip art so real that it'll jump off the page at you. And the best thing about them..... http://www.articlealley.com/article_5519_3.html 17th August 2005 Wouldn't it be great if you could foolproof your selling techniques? Yeah, no more customers walking out with empty hands... no more profits disappearing into thin air! Here are 4 secrets that will help you put money in your pocket, and lengthen your curr... http://www.articlealley.com/article_5518_3.html 17th August 2005 1. Explore New Advertising Methods The first sign that you might need to explore new marketing strategies, is a sharp decline in the effectiveness of your advertisment campaign. Yeah, you shell out a lot of hard earned cash to advertise, and the public t... http://www.articlealley.com/article_5517_3.html 17th August 2005 Source 1: Existing Customers Yeah, that's right, your existing customers are the ultimate source for increasing your sales. Think about it...they already trust you and know about your business. Finding and convincing new customers is expensive and time c... http://www.articlealley.com/article_5516_3.html 17th August 2005 Let's face it...competition is here to stay. There will always be someone waiting in the wings to woo your customers away from you and into their realm. Yeah, you're always going to have to be on the lookout for new ways to outdo the competition, but ther... http://www.articlealley.com/article_5515_3.html 17th August 2005 Are you ready to kick off a marketing campaign that will send your sales to the moon? Whether you're ready to create a Web page, sales letter, or other sales copy, take a moment to ask yourself these important questions before you dive in. Think before yo... http://www.articlealley.com/article_5514_3.html 17th August 2005 1. Yo Yo Advertising My friend Dottie can precisely predict her sales peaks and plummets accurately...and no, she's not into fortune telling. Experience has proven that March, April, and May will bring a lot of money to her account, while September and J... http://www.articlealley.com/article_5513_3.html 17th August 2005 1. Be Prepared... Let's face it...you can please some of the people all the time, but you'll never manage to please all of the people all the time. There will be unhappy customers...that's the way life is. There's not a lot you can do about it...or is th... http://www.articlealley.com/article_5512_3.html 17th August 2005 1. Paint Vivid Pictures People buy products for the feeling they get from the purchase. How do you feel when you're relaxing on the water in your brand new boat? Sure, you're like a kid with a new toy... excited, proud and anxious to show it off a little... http://www.articlealley.com/article_5511_3.html 17th August 2005 1. Negotiate Have you noticed that some people seem to always get the best deals? Yeah, you pay full price and think you did OK until they show up with the same thing, only they paid several hundred dollars less. It really get your goat! 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Yeah, the problem is that it's pretty darned hard to predict exactly what will happen in the market place this ... http://www.articlealley.com/article_5506_3.html 17th August 2005 1. Attention-Getting Ads Get Results Think about it...how many advertisements do you hear every day...how about every hour? Let's face it, we're bombarded with magazine ads, newspaper ads, TV ads, radio ads, and the Internet is plastered with ads on ever... http://www.articlealley.com/article_5505_3.html 17th August 2005 Spring has sprung. The birds are singing as they busily build nests and do their mating dances. Yeah, it won't be long before the flowers bloom, and grass starts growing. You know what that means...grass needs mowed. When you parked the riding mower last ... http://www.articlealley.com/article_5504_3.html 17th August 2005 Life today is extremely fast paced. The days when we sat on the front porch and chatted with neighbors as they passed are long gone. Yeah, it seems that we're caught up in a wave that just carries us through life. When's the last time you came home and di... http://www.articlealley.com/article_5503_3.html 17th August 2005 1. Advertise Smart Nothing risked nothing gained... Wise marketers understand the good sense in trying new advertising methods, but don't go out on a limb to experiment. Are the advertising campaigns you've been using working, but not setting off the exp... http://www.articlealley.com/article_5502_3.html 17th August 2005 How many times has bad advice gotten you into trouble? Yeah, everybody's saying and doing it, so you jump on the band wagon... and guess what... you get the same results as they get. Maybe it's a comfort to know that you're not the only one who played the... http://www.articlealley.com/article_5499_3.html 17th August 2005 The Top Ten Marketing Tips You Don't Want To Overlook 1. Combine Emotion and Logic Consumers buy because the want to experience the benefits of the product or service you have to offer. Evoke those feeling that your clients will experience once they h... http://www.articlealley.com/article_5284_3.html 17th August 2005 Copyright © 2005 Cutts Group, llc Dramatic Advertising That Sells Think about the last car purchase you made... Did you watch closely for advertisements that explained all of the features before you bought the car? Probably not. In fact, studies sho... http://www.articlealley.com/article_4064_3.html 08th August 2005 Copyright © 2005 Cutts Group, llc How to Find Those Niche Markets Your Business Can't Afford to Overlook How many niche markets are perched right under your nose? ...markets you've been overlooking? Hey, take a look at the customers you have right ... http://www.articlealley.com/article_3830_3.html 03rd August 2005 Copyright © 2005 Cutts Group, llc 7 Key Tactics For The Small Business Owner For most folks, owning your own business is a dream come true. The freedom of being your own boss and succeeding to the best of your ability are facts of life for the small... http://www.articlealley.com/article_3828_3.html 03rd August 2005 Copyright © 2005 Cutts Group, llc 5 Winning Strategies For MLM Success 1 Find Your Niche Sure you want everyone to benefit from the opportunity for freedom you have to offer, but face it... not everyone has an interest in extracting themselves fr... http://www.articlealley.com/article_3827_3.html 03rd August 2005