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<title>Catherine Franz's Articles</title>
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<title>7 Ways To Stay Spiritually Balanced</title>
<description>By: Catherine Franz  [See Author's Biography] 

 
When we find spirituality, or if it finds us, the experience feels surreal. We begin to feel like we're walking on a tightrope between two different worlds. We become ungrounded and loose touch with the...</description>
<link>http://www.articlealley.com/article_4429_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Creating Assets: Spark Your Thinking With These 16 Comprehensive Questions</title>
<description>By: Catherine Franz  

Here are some questions to get your thoughts and cash flow moving that will also keep your product creating aligned and focused. 

Find the gold mine in your surroundings by looking at any promotional literature you have created...</description>
<link>http://www.articlealley.com/article_4428_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Zany Ideas That Increase Writing Productivity And Quality</title>
<description>By: Catherine Franz  

 
Welcome to the zany ideas of a productive writer. My students keep reminding me of my unusual tools and how helpful they have been for them. I also thank my students for their concept testing and refinement. Now, I feel much mo...</description>
<link>http://www.articlealley.com/article_4427_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Do The Unfamiliar To Keep Your Writing Going</title>
<description>By: Catherine Franz 

 
One of the best ways to blow someone's winning streak during a tennis game is to comment on how great they are doing. Your comment will kick in their left brain's inner critic which will zap their flow and change their focus. In...</description>
<link>http://www.articlealley.com/article_4425_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Powerful Lessons From A $20 Bill</title>
<description>By: Catherine Franz  

 
Just last week I was speaking to a group of 50 women and men. I opened by holding up a $20 and asking who would like this $20 bill. I also mentioned that there were no strings attached. You would have thought everyone would be ...</description>
<link>http://www.articlealley.com/article_4424_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Astonish Your Customers With These Customer Service Tips</title>
<description>By: Catherine Franz 

 
Customer service today is getting worse. Win customers over and you build your business for life. Proven by the leader in the industry -- Nordstrom's. Nordstrom's customer service keeps improving and they continue to drive other...</description>
<link>http://www.articlealley.com/article_4423_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Increase Awareness With One Simple Question</title>
<description>By: Catherine Franz  

 
There are many ways we can increase our own personal awareness about our life and what we want to make out of it. Yet, we seldom ask the question, "Why am I doing this?" By consciously becoming more aware of what we do and why,...</description>
<link>http://www.articlealley.com/article_4421_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Change How You Say It, Change Your Attractiveness</title>
<description>By: Catherine Franz

 
Language, whether it's emerging from our mind, our heart, or our lips, says a lot about ourselves. It tells others what state we're in at the time, actually where we are in our life, as well as how we dress our self, our body and...</description>
<link>http://www.articlealley.com/article_4420_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Ways To Get Visitors To Read Longer</title>
<description>By: Catherine Franz  

Unusual, not weird, does sell even if you are a professional. Here are ten ways you can doctor your picture to get people to chuckle. When people have a lighter sense of humor, they will stay longer on your website. And of course,...</description>
<link>http://www.articlealley.com/article_4413_4.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Reasons Why People Usually Don't Buy Again</title>
<description>By: Catherine Franz  

 
There are many psychological reasons why people will buy from the first time and why they do not buy from you again. There are books on many of these reasons. Many of these reasons are totally out of your control. 

But what ...</description>
<link>http://www.articlealley.com/article_4412_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Getting Past The</title>
<description>By: Catherine Franz  
 
During the past few months, I have received many questions as to how I have gone from an unknown writer to overcoming society's adversarial thoughts on what writing should be and even become a well known writer. So today, I was i...</description>
<link>http://www.articlealley.com/article_4410_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Mind Mapping Your Journal Entries</title>
<description>By: Catherine Franz  

Clustering, also called Mind Mapping, is a great way to save space and time when you journal. For those of you that aren't familiar with Mind Mapping, you can search in Google on the words or read one of Tony Buzan's (the creator)...</description>
<link>http://www.articlealley.com/article_4409_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Networking, iNetworking, What Is The First Rule?</title>
<description> 
By: Catherine Franz  

 
Networking on the Internet is the same as networking in person, or is it? Let's take a conversational tour together on this topic. 

At an in-person networking event you wouldn't just attend not to network. Or would you? N...</description>
<link>http://www.articlealley.com/article_4408_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Fast Ways To Sell Your Products</title>
<description>By: Catherine Franz  

Always give a reason for the sale; this is for credibility. 

1. If you have old inventory, give a closeout sale. 

2. Return sales. Sometimes called a scratch-and-dent sale. Offer any less than perfect inventory at a special ...</description>
<link>http://www.articlealley.com/article_4407_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Top Five 2005 Required Marketing Tips Needed To Succeed Updated</title>
<description>By: Catherine Franz  

 
When marketing your practice, as well as designing your brochure, web site, business card, flier, advertisement, or other marketing efforts, we recommend investing the time and effort needed to effectively address all these tip...</description>
<link>http://www.articlealley.com/article_4406_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>22 Ways To Grow Your Subscriber List</title>
<description>By: Catherine Franz  

 
1. Don't bury your subscriber form, place it on your home page and or at every page and make it VERY easy to find. 

2. Add a one-liner to the byline section of your online published articles. For example: "You can subscribe ...</description>
<link>http://www.articlealley.com/article_4405_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Three Alternative Ways To Getting Quality Testimonials With Bonus</title>
<description> 
By: Catherine Franz 
  

Here are three alternatives to increase your testimonial numbers or their quality. 
Create an online diary or blog, use an auto responder method, set up a form on your web site or set up a survey. 

1 -- Set up an Online ...</description>
<link>http://www.articlealley.com/article_4404_13.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Three New And Updated Ways To Advertise</title>
<description>By: Catherine Franz 

 
The Internet is evolving so rapidly that what worked yesterday doesn't work any longer and what works today may not work tomorrow. Like you, I am always looking for new and exciting ways to get the word out about my products and...</description>
<link>http://www.articlealley.com/article_4403_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>52 Words And Phrases That Weaken Your Credibility</title>
<description>By: Catherine Franz  

 
Whether you are writing or speaking, here are 52 words that weaken your credibility that you probably don't even realize you are using: 

1. Well 
2. Um 
3. You know 
4. Like 
5. I sort of 
6. I just 
7. I'm wondering i...</description>
<link>http://www.articlealley.com/article_4402_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Ways To Profit In An Uncertain Economy</title>
<description>By: Catherine Franz  

 
1. Sell more back end products to your existing customer base. You already created rapport, trust and proved your credibility to them. 

2. Make it a practice to up sell to new and existing customers. After they decide to buy...</description>
<link>http://www.articlealley.com/article_4401_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Important Things Not To Forget To Tell Prospects</title>
<description>By: Catherine Franz  
 
1. Tell your prospects that you offer free delivery. This may cost a little money, but you will gain the 
extra customers to make up for it. 

2. Tell your prospects that you offer a lower price. If you can't afford to offer a...</description>
<link>http://www.articlealley.com/article_4399_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>11 Extraordinary Ways To Expand Your Subscriber List</title>
<description>By: Catherine Franz 

 
Here are 11 ways to expand your subscriber list: 

1. Use a conversational writing tone. It makes a connection. Yet, don't get lax on the grammar and spelling. Use personal pronouns (I, me, you and your). Limit the percentage ...</description>
<link>http://www.articlealley.com/article_4398_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Five Innovative Ways To Get The Word Out About Your Web Site</title>
<description>By: Catherine Franz  

Finding innovative and unique ways to distribute information about your product or service is the key to success on the Internet. Here are five ways to help you increase your success. 


1. Directory Linking 

Create separate...</description>
<link>http://www.articlealley.com/article_4397_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Five Short Quick Tips On Web Page Titles</title>
<description>By: Catherine Franz   
 
 
Search engine spiders read and record page titles first. Here are five tips on how you can get the search engine spiders to read your titles and use them in their optimization process: 

1. Character count is important: Goo...</description>
<link>http://www.articlealley.com/article_4396_4.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten High Readership Ideas For Internet Articles</title>
<description>By: Catherine Franz 

 
1. Participate in chat rooms related to your targeted audience. Watch what questions people are asking and ask others what information they're interested in. 

2. Examine what information is being broadcasted on tv, news and t...</description>
<link>http://www.articlealley.com/article_4395_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>20 Ways To Keep Your Writing Inspiration And Creativity High</title>
<description>By: Catherine Franz 

 
When stressed or blocked, it is wise to make a change so that we don't stay in that place. Yet, many times we forget some of the simple things that we can do for ourselves, quickly and easily to bring our inspiration back and in...</description>
<link>http://www.articlealley.com/article_4394_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>15 Ways To Promote Elearning Programs</title>
<description>By: Catherine Franz 

 
Pre-note: In this article, teleclass is an example used to illustrate one type of an eLearning market. The tips work the same for other eLearning programs, including, but not limited to, teleseminars and ecourses. 

In the mid...</description>
<link>http://www.articlealley.com/article_4393_22.html</link>
<pubDate>10th August 2005</pubDate>
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<title>28 Reasons Why Publishers Will Buy Your Book</title>
<description>By: Catherine Franz   

 
Editors will buy a book for one or more of the following reasons. By knowing what these reasons are, you can then design a marketing plan with these features in mind. 

1. The author's previous books have sold well. 

2. T...</description>
<link>http://www.articlealley.com/article_4392_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Three Gratifying Ways To Add Abundance To Your Life</title>
<description>By: Catherine Franz 

 
Abundance is intangible, spiritual and attracts energy. To attract this type of energy you need to define it, for when you name it, you can claim it. Your definition of abundance is as personal as your DNA. 

Abundance is the ...</description>
<link>http://www.articlealley.com/article_4391_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Three Key Behaviors That Determine Your Success</title>
<description>By: Catherine Franz

 
Success is a journey and along the way, we need to correct our course by unlearning the behavior that derails us and invite in a new behavior to continue our success. If you feel you want to change your success, take a measure of...</description>
<link>http://www.articlealley.com/article_4390_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Five Fun Ideas That Increase Online Traffic</title>
<description>By: Catherine Franz  
  

 
1. Using Hidden Links to increase subscribers or for a contest. Place a not-so-easy-to-find link in your copy and then ask people to find it. Give them a prize or a freebie for finding it. Or you can give them the ebook aft...</description>
<link>http://www.articlealley.com/article_4389_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Unusual Products You Can Use As Bonuses</title>
<description>By: Catherine Franz  [See Author's Biography] 

 
1. Offline Directory - Create an online directory of offline resources. You could include names, phone numbers, addresses, etc. 

2. eBook of Reviews - Publish an ebook of stuff that's related to your...</description>
<link>http://www.articlealley.com/article_4388_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>20 Website Mistakes That Cost Me Three Years And $22,000</title>
<description>By: Catherine Franz   

"Learn from other's mistakes," my Mom always advised me. Learn from mine, save three precious marketing years, tons of frustration, energy, and come out way ahead of the game. Best of all, this will not create a loss of sales, as...</description>
<link>http://www.articlealley.com/article_4387_4.html</link>
<pubDate>10th August 2005</pubDate>
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<title>15 Website Elements That Attract Visitors</title>
<description>By: Catherine Franz 

 
Here is a quick list of components that make a website attractive. They are listed in layers of attractiveness beginning with the "must-haves" to the "nice to haves." 

1. State the website's purpose up front and clearly. Do t...</description>
<link>http://www.articlealley.com/article_4386_4.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Three Phases To Email Sensitivity</title>
<description>By: Catherine Franz  [See Author's Biography] 

 
The neurophysiological dynamics of understanding each email message is very complex. From that complexity, three basic phases float to the top that you will want to become familiar with. I'd like to lab...</description>
<link>http://www.articlealley.com/article_4385_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Joint Venture Marketing: What And Why</title>
<description>By: Catherine Franz  

 
What is a Joint Venture? A joint venture is an agreement in which two or more businesses work on a project for a set period of time. It is usually with a specific project or a goal in mind. Joint ventures can be long-term, like...</description>
<link>http://www.articlealley.com/article_4384_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>15 Ways To Keep Your Speaking Inspiring And Creative</title>
<description>By: Catherine Franz 

When stressed or blocked, it is wise to make a change so that we don't stay in that place. Yet, many times we forget some of the simple things that we can do for ourselves, quickly and easily to bring our inspiration back and incre...</description>
<link>http://www.articlealley.com/article_4383_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Amazing Ways To Increase Attraction At A Trade Show</title>
<description>By: Catherine Franz  

These ideas are for anyone that has a small budget to work with or is just starting to expand into exhibiting at trade shows. 

You can even use these tips and techniques whenever you are speaking or presenting -- at Toastmaster...</description>
<link>http://www.articlealley.com/article_4382_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Easy-to-learn Tips On Handling Interruptions</title>
<description>By: Catherine Franz  

Imagine this, a co-worker enters your office and says: "Cathy, could I talk with you for a minute? I'm having a real problem with...." You glance at your watch and think of the report that's due in an hour. What do you do? 

Wha...</description>
<link>http://www.articlealley.com/article_4381_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Expressions To Avoid In Sales Communication</title>
<description>By: Catherine Franz  

 
Keeping up with what words are in and out isn't hard. Yet, with all the other more important things on our to-do list, it doesn't get remembered easily. 

1. Any archaic, stilted words, such as: hitherto, whereby, thereby, he...</description>
<link>http://www.articlealley.com/article_4380_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Keys To Designing A Personal Lifelong Learning Process</title>
<description>By: Catherine Franz  

A Lifelong Learning Plan is a conscious, continuous engagement in acquiring, assimilating and applying knowledge and skills in the context of authentic, self-directed growth and challenge. It is rare for individuals to take this i...</description>
<link>http://www.articlealley.com/article_4379_22.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Free Gift Ideas For A Birthday</title>
<description>By: Catherine Franz 

All of us know that the greatest gifts in life don't cost money. They do take time to think and create. Whether you are looking for ideas for a 21st birthday, 16th, 3rd, or 65th, these ideas will help you create some memorable mome...</description>
<link>http://www.articlealley.com/article_4378_27.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Reasons Why People Attend Book Signings</title>
<description>By: Catherine Franz 

This is the survey result of 325 people conducted by myself so I can improve at my own book signings. After completing the survey, I saw the wealth of insight it had given me. I felt it was important to share it with a wider audien...</description>
<link>http://www.articlealley.com/article_4377_50.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Secrets For Getting Free Advertising</title>
<description>By: Catherine Franz  

The opportunities for getting free advertising for your product or services are only limited by your imagination and energy. There are so many proven ways to promote without cost and it's truly mind-boggling! Here are ten proven m...</description>
<link>http://www.articlealley.com/article_4376_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Simple Ways To Expand Your Subscriber List</title>
<description>By: Catherine Franz  
 
 
Here are 10 ways to expand your subscriber list: 

1. Keep your subscription form easy to find on every web page. Preferably, add it on your navigational bar. If the form is to large for the bar or page, add a hyperlink and ...</description>
<link>http://www.articlealley.com/article_4375_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Tips On Increasing Revenue With A Attractive Fee Schedule</title>
<description> 
By: Catherine Franz  

 
This article is directed more towards speakers, however, these techniques can also be applied for any type of business. 

One of the most important tools speakers use is their FEE SCHEDULE. Here are ten tips to help you in...</description>
<link>http://www.articlealley.com/article_4374_15.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Unobvious Ideas To Pull Visitors To Your Real Estate Agent Web Site</title>
<description>By: Catherine Franz 

 
The number one key to getting business in the real estate home sales market is to be the people's first contact. The National Association of Realtor's last three surveys between 1999 to 2003 said, 66% of buyers stayed with the f...</description>
<link>http://www.articlealley.com/article_4373_33.html</link>
<pubDate>10th August 2005</pubDate>
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<title>Ten Ways To Add Abundance To Your Mind, Your Life &amp; Your World</title>
<description>By: Catherine Franz 

 
Abundance isn't something you find from the outside. Abundance begins within and radiates outward. Find the ways that increase your abundance inside. Add time to your day, simplify, or make a difference in the world. Gratitude m...</description>
<link>http://www.articlealley.com/article_4372_24.html</link>
<pubDate>10th August 2005</pubDate>
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<title>10 Ways To Get Your Flyers Noticed</title>
<description>By: Catherine Franz  

An inexpensive way to promote your services is to create various flyers and distribute them wherever you go -- pin them to the bulletin boards at the library, bookstore, handout out at networking events, or playing tennis. Here ar...</description>
<link>http://www.articlealley.com/article_4371_3.html</link>
<pubDate>10th August 2005</pubDate>
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<title>100 Top 2004 Secrets To Success</title>
<description>By: Catherine Franz 

 
After all the things I have shared with you this year on what is needed to feel good about yourself, your potential, and your chances of realizing your desires, here is a quick list to review your progress. Remember, you are a s...</description>
<link>http://www.articlealley.com/article_4370_15.html</link>
<pubDate>10th August 2005</pubDate>
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