http://www.articlealley.com en-us editorial@articlealley.com Marketing Strategy 101 When it comes to marketing strategy blunders, pretty much everybody remembers the nosedive failure of New Coke, right? But what most people don't know is the fascinating story behind the story, & the valuable lesson it reveals. ... http://www.articlealley.com/article_5701_3.html 19th August 2005