Simon Dang's Articles http://www.articlealley.com en-us editorial@articlealley.com Strategies For Preparing a PPC Keyword By Simon Dang Business Online From my last article, Zen And The Art Of PPC – A Five Step Holistic Approach, I introduced some of the most important elements of a successful pay-per-click (PPC) campaign. These elements include keyword research, biddin... http://simondang.articlealley.com/strategies-for-preparing-a-ppc-keyword-1463.html 23rd March 2005 Zen and the Art of PPC – A Five Step approach By Simon Dang Business Online simon@businessol.com Over the past few years I've modified my approach to Pay Per Click (PPC) Marketing in response to the popularity of PPC and all of the great technological advances in Overture and Google AdWords. D... http://simondang.articlealley.com/zen-and-the-art-of-ppc--a-five-step-approach-71.html 04th December 2004