http://www.articlealley.com en-us editorial@articlealley.com Read a few books on internet marketing and you will get the impression you will be a success forever if you just learn the particular technique being discussed. This is hardly the case. Internet marketing is an evolving field. It always has been. Give... http://www.articlealley.com/article_192397_105.html 26th July 2007 In the fast paced world of the internet, it can be easy to use certain functions without knowing what they really are. This is particularly true for the suffixes on domains, so let’s take a closer look. The obvious place to start is with the most co... http://www.articlealley.com/article_176308_1.html 19th June 2007 It is easy to see how quickly the phenomenon of blogging has exploded on the Internet in recent years. Ah, but what are the hard numbers about the number of blogs and who is using them? The relative newness of blogging makes it somewhat difficult to tr... http://www.articlealley.com/article_174240_13.html 15th June 2007 With the popularity of blogs and blogging on the rise in the past few years, many people may be wondering – how do I start blogging and create my own blog for others to read? The question of how to start can have many answers, some simple, some more ... http://www.articlealley.com/article_174239_13.html 15th June 2007 Blogs are an important part of Internet culture – nearly everyone either has a blog of their own or reads one regularly – but how did this phenomenon get started? The story of blogging starts with the blog, which was originally called the “weblog... http://www.articlealley.com/article_174238_13.html 15th June 2007 A popular method for making money on the web is through the promotion of products or services offered by a third company. This affiliate relationship works well, but there are some things to watch out for. An affiliate program is often touted as a per... http://www.articlealley.com/article_172081_16.html 09th June 2007 PPC is touted as many providing many things to the site owner. The use of a PPC campaign as a way to build a brand is one. In most cases, branding with PPC is a waste of money. Branding is the marketing strategy of getting the word out on a product or ... http://www.articlealley.com/article_171058_7.html 06th June 2007 Pay per click is a common online marketing strategy, but many people don’t make a profit off of it. In fact, many people are not even clear how to go about figuring out if they are profitable or not. Profit is simply revenues minus cost, correct? In... http://www.articlealley.com/article_171057_7.html 06th June 2007 Some of the most popular websites online today have to do with meeting friends and renewing old relationships – but what are social networking websites really about? Social networking is nothing new – people have been meeting friends through friend... http://www.articlealley.com/article_168915_81.html 04th June 2007 Most of the people who use Internet services agree – when there is a new technology out there it should be implemented on websites – and this is why you should use RSS feeds for your site. The most important reason to use RSS feeds is to keep visit... http://www.articlealley.com/article_168914_105.html 04th June 2007 With the new technology available in the worlds of electronic communication and the Internet, it can be hard to keep up with all the latest gadgets. In this article, we cover the basics of RSS feeds. RSS is an acronym, and it stands for “Really Simpl... http://www.articlealley.com/article_168913_105.html 04th June 2007 Pay-per-click advertising is one of those internet marketing platforms that is both loved and hated. Regardless of your particular position, it is a critical platform for marketing new sites. Pay-per-click advertising, better known as PPC, is a method... http://www.articlealley.com/article_163710_7.html 23rd May 2007 Once you make the decision to incorporate search engine optimization into your online marketing plan, you need to decide whether you are going to handle it through a third party or in-house. At first glance, many businesses view the decision as only a... http://www.articlealley.com/article_163698_62.html 23rd May 2007 As a business executive, you have years of experience in the brick and mortar business world. The same is probably not true for ecommerce and the potential of SEO for your business. First things first – SEO stands for search engine optimization. It r... http://www.articlealley.com/article_163697_62.html 23rd May 2007 Start reading up on SEO and you can soon lose the forest for the trees. In this article, we take a step back and look at the basic foundation necessary to obtain rankings. Search engine optimization, better known as SEO, is the process and art of obta... http://www.articlealley.com/article_163696_62.html 23rd May 2007 As you know by now, Google has been integrating a new universal search platform. The question many have is how this will impact the seo game. Universal search is an effort by Google to integrate its various verticals. Instead of just using an algorith... http://www.articlealley.com/article_161962_62.html 21st May 2007 There is no better way to generate immediate traffic for your site then to use PPC advertising. You need to focus on return on investment to evaluate if this is a good marketing medium for you. Known as PPC, pay-per-click advertising is a rather revol... http://www.articlealley.com/article_161455_7.html 21st May 2007 Anyone can spend a few bucks and own a web business. That doesn’t mean the business will be a success. There are some keys you need to focus on to do well. Passion. I can’t emphasize this enough. Far too many people make the mistake of picking a s... http://www.articlealley.com/article_160951_16.html 17th May 2007 For sites selling products of one sort or another, poor conversion rates can be indicative of a problem unique to the web. This is known as the immediate need problem. Selling products online can be a very profitable strategy. The profit per transactio... http://www.articlealley.com/article_160941_105.html 17th May 2007 As you probably know by now, keyword research is the key, pun intended, to getting rankings that produce traffic for your site. That being said, not all keywords carry the same value. Just to make sure we are on the same page, let’s run through keyw... http://www.articlealley.com/article_160940_62.html 17th May 2007 Ecommerce on the web is developing incredibly fast, but most people do not realize it. Keep in mind that Google is only nine or 10 years old depending on what you consider the launch date. The same goes for most big sites on the web. While the commercial ... http://www.articlealley.com/article_160939_3.html 17th May 2007 So, you want to start a website. Do you start with a hot product, a blog or what? Truth is, you need to figure out what people are having problems with and solve them. There are many different aspects to coming up with a site that is going to be succe... http://www.articlealley.com/article_160938_16.html 17th May 2007 It usually is considered an unwise move to try to be all things to all people in business. With your site, however, this may not be entirely true. There are many different ways to categorize websites on the web. One is the global versus niche site. A ... http://www.articlealley.com/article_160937_4.html 17th May 2007 The general consensus is the site ranked first in search results will get more clicks then the site ranked second and so on. While this is generally true, there are ways to have readers gravitate to the second or third position. It all has to do with meta... http://www.articlealley.com/article_144033_62.html 04th April 2007 For years, people slaved over the meta title and description for each page of their site. Search engines have devalued this approach in relation to rankings, but these two factors are still important. Just to make sure we are on the same page, let’s... http://www.articlealley.com/article_144022_62.html 04th April 2007 Keyword research should be the first step in any marketing plan. In fact, it should be the first step in e-commerce development as you need to know if there is interest in your business idea. While keyword research is an obvious step to most people, t... http://www.articlealley.com/article_144021_3.html 04th April 2007 Always looking for a new potential marketing forum, Google is thinking outside of the box again. It recently filed a patent application for digital billboards. This past December, Google really showed how far it is envisioning the digital advertising ... http://www.articlealley.com/article_132287_3.html 27th February 2007 Most professionals approach internet marketing by throwing money at the problem. While this will produce some results, there is a better way to go about marketing your services. As a licensed professional, you have spent years and a lot of money gaini... http://www.articlealley.com/article_126195_105.html 03rd February 2007 The web is often touted as a way to reach a huge audience that spans the globe. Many people mistakenly believes they should only be online if they have a business that caters to people regardless of their location. A geographically restricted business... http://www.articlealley.com/article_126194_62.html 03rd February 2007 When pursuing search engine optimization, you are going to have to confront the issue of meta tags. There are a couple of strategies when it comes to writing them, but meta titles require some specific care. Let’s start with a quick review. Meta tag... http://www.articlealley.com/article_125853_62.html 02nd February 2007 To be successful on the web, you must provide solutions to the problems your visitors have. Keyword research is the key to figuring out what those problems are. Whether you are pursuing search engine optimization or even PPC, understanding what your p... http://www.articlealley.com/article_125501_62.html 01st February 2007 If you are going to make it big on the web with search engine optimization, you have to do keyword research. Wordtracker is a fairly popular tool with many webmasters. Wordtracker is a site/program that allows you to do keyword research for just about... http://www.articlealley.com/article_125500_62.html 01st February 2007 If you run PPC campaigns, you are undoubtedly aware of the changes made over at Yahoo to the old Overture platform. Range bid pricing is in. Gee, I wonder where they got the idea. Pay-per-click marketing tends to be a love it or hate it platform. On ... http://www.articlealley.com/article_125127_7.html 31st January 2007 Time is against you when trying to optimize a site, particularly if you have a brand new domain and site. Letting a site percolate is sometimes a good strategy to undertake. If you work on the net, you probably drink coffee. For those of you who don�... http://www.articlealley.com/article_125126_62.html 31st January 2007 If you are considering working in the field of search engine optimization, you need to know what you are getting into. Here is an attempted humorous take on some of the advantages and disadvantages of starting your own optimization business. Trying to... http://www.articlealley.com/article_124755_62.html 30th January 2007 Keyword research is one of the necessary steps that must be undertaken as part of a search engine optimization plan. That being said, you have to be careful when doing it for a seasonal site. A seasonal site is simply one that is dialed into a particu... http://www.articlealley.com/article_124754_62.html 30th January 2007 There are many business areas that are seasonal in nature in the brick and mortar world. The same is true for the web, which can make optimizing the site a bit tricky. Certain businesses are inherently seasonal in nature. The classic example would be a... http://www.articlealley.com/article_124753_62.html 30th January 2007 If you have had a site up for any time at all, you know it is a challenge getting people to visit it. Once you get them, nothing is more aggravating than not getting sales. It can be complex and difficult to run a web business. You have to get your si... http://www.articlealley.com/article_124737_4.html 30th January 2007 If you write articles to promote sites, you can run into writer’s block in a big way. It can get so bad that you can’t even come up with any ideas for articles. I will be the first to admit it. I am lazy. When I start working on an article campaig... http://www.articlealley.com/article_124736_50.html 30th January 2007 Many people that write articles to promote their site just throw together any old author byline without giving it much thought. With the byline, a little strategy can go a long way. Just so we are clear, the byline is the section of the article where ... http://www.articlealley.com/article_124735_50.html 30th January 2007 Admit it. When you first decided to start a for-profit site online, you expected to make tons of money quickly. If you didn’t, we need to discuss the concept of keyword research vs hope. There is a time tested way to start a business. Simplifying th... http://www.articlealley.com/article_124392_105.html 29th January 2007 The online world is primarily the world of small businesses. Most start sites with little or no money to spend on marketing. Fortunately, there is a free way to generate traffic to your site. “Learn the free way to make $99,000 in 2 minutes.” “S... http://www.articlealley.com/article_124391_105.html 29th January 2007 There are numerous ways to go about generating traffic on the web. Writing articles is a method that has two benefits, but only if you keep the quality of your work at a high level. Writing articles is a great way to promote your site for a couple of ... http://www.articlealley.com/article_124390_50.html 29th January 2007 If you have a product oriented site, you obviously need products. There is an interesting way you can use keyword research to help you evaluate the products that are going to sell. Assume I decide to open up a fashion site. Now that my friends have st... http://www.articlealley.com/article_124389_15.html 29th January 2007 If you are attempting to obtain search engine rankings for your site by publishing articles, you are making a smart choice. There is, however, one big issue you need to watch out for. If you are reading this, you probably already know what search engi... http://www.articlealley.com/article_124388_50.html 29th January 2007 If you run an online business selling products, you eventually are going to want to expand your product line. Instead of winging it or thinking up new ideas, you should use online tools to verify there is a need. Assume I have an online store selling ... http://www.articlealley.com/article_124151_16.html 29th January 2007 Most discussions about seo focus on getting into the top 10 of the rankings for a particular keyword phrase. In truth, the discussion should be about the fold. SEO stands for search engine optimization. It means the task and art of getting a site rank... http://www.articlealley.com/article_124148_62.html 29th January 2007 As a business, your mindset is to promote your name and brand as much as possible. This is not always a good idea when it comes to picking a domain name for your site. Picking a domain name may seem like a pretty basic thing. If you have a business, it... http://www.articlealley.com/article_124147_1.html 29th January 2007 As you may have heard, NASA and Google have just announced a partnership of sorts. While it seems like an information sharing agreement, a close reading reveals some rather startling things. Google to Dominate Entire Physical Universe? At its core,... http://www.articlealley.com/article_113798_15.html 22nd December 2006 To say that internet marketing is a fluid medium for advertising is a small understatement. As we come to the end of 2006, what can we expect for 2007? Internet Marketing in 2007 – What Will Happen? Forecasting the future is a risky endeavor if e... http://www.articlealley.com/article_113490_3.html 20th December 2006