Robert Burko's Articles http://www.articlealley.com en-us editorial@articlealley.com Email Marketing For Restaurants Email marketing is quite clearly the best marketing technique for restaurants of all types. Whether your restaurant is fast-food, fine-dining or anything in the middle, you can profit greatly from email marketing's minimal pricing structure and highly eff... http://robertburko.articlealley.com/email-marketing-for-restaurants-1080009.html 11th September 2009 Email Marketing Tips: Sending Frequency Makes a Difference An increasing amount of businesses are adopting email marketing and experiencing firsthand how it can aid them achieve their marketing objectives at a much lower expense than other marketing choices. But, with this fast adoption of email marketing come so... http://robertburko.articlealley.com/email-marketing-tips-sending-frequency-makes-a-difference-1054520.html 28th August 2009 Email Marketing Strategies For Retail Stores Email marketing can be a very effective tactic for today's retail store. In an economy where competition is intense, email marketing can give you the extra boost you need to get people into your store and increase sales. Best of all, it is simple to add e... http://robertburko.articlealley.com/email-marketing-strategies-for-retail-stores-1036353.html 16th August 2009 Email Marketing Content Tips: How To Avoid Spam Filters Email marketing has dramatically increased in popularity over the past several years. In the meantime, spam filters have become more savvy. This is not to say that spam filters are out to thwart email marketers, since that is far from the case. Spam filte... http://robertburko.articlealley.com/email-marketing-content-tips-how-to-avoid-spam-filters-1029931.html 11th August 2009 How Email Marketing Can Help You Get To Know Your Customers For starters, and just to make sure we're all on the same page, what is email marketing? In a nutshell, it's exactly what it sounds like: communicating with your customers via email. But there's a key difference between legitimate email marketing and the ... http://robertburko.articlealley.com/how-email-marketing-can-help-you-get-to-know-your-customers-1007211.html 31st July 2009 Email Marketing Software and Women's Shoes Using email marketing software for your women's shoe store is a no-brainer: you've already discovered how cost effective email marketing is, how easy it is to do, and the great return on investment that it provides. Now you need to know how to maximize em... http://robertburko.articlealley.com/email-marketing-software-and-womens-shoes-995591.html 23rd July 2009 Email Marketing for Music Stores Email marketing is an essential tool for any music store owner or operator looking to increase repeat sales! By promoting local bands and the local music scene through email marketing, you will have a two-fold benefit: 1) The bands and local artists are ... http://robertburko.articlealley.com/email-marketing-for-music-stores-993196.html 21st July 2009 The Email Marketing Cycle Email marketing has already shown you how effective it is; you already know that the return on investment is paramount. But are you getting the most out of your email marketing service? As a business owner, getting the most out of your email marketing wi... http://robertburko.articlealley.com/the-email-marketing-cycle-988580.html 19th July 2009 Non-Profit Email Marketing: Three Keys to NPO Business Success If non-profit email marketing isn't part of your business plan, then you are missing out on a cost-effective, easy-to-use tool that will surely increase donor involvement and contributions. Adding non-profit email marketing to your marketing mix will h... http://robertburko.articlealley.com/nonprofit-email-marketing-three-keys-to-npo-business-success-984685.html 17th July 2009 Small Community Email Marketing Small community email marketing will be a key contributor in keeping your small community thriving. As a local mayor, your number one priority is making sure you and your constituents are always in the know about your community. This helps businesses thr... http://robertburko.articlealley.com/small-community-email-marketing-975651.html 10th July 2009 Email Marketing and Managing Customer Expectations It is all well and good that you've discovered how much time, money, and hours you can save by using email marketing for your business. But are you really taking full advantage of your email marketing solution? Are you using it to its full potential to ... http://robertburko.articlealley.com/email-marketing-and-managing-customer-expectations-970354.html 07th July 2009 How Email Marketing Can Benefit Your Business Email marketing and small business go hand in hand. In fact, most online email marketing solutions are designed for small businesses: The costs of an email marketing solutions are minimal. Creating, sending and tracking an email take only a few minutes o... http://robertburko.articlealley.com/how-email-marketing-can-benefit-your-business-892143.html 14th May 2009 Email Marketing Software for Local Cultural Attractions Email marketing software is designed to save you time and money. And those are two things that your local cultural attraction could use as the economy struggles and people tighten their purse strings. Whether you are trying to get more people to your loc... http://robertburko.articlealley.com/email-marketing-software-for-local-cultural-attractions-882272.html 08th May 2009 Now is the time for Email Marketing Now is the time for email marketing! As the owner and operator of a small, medium or enterprise-level business venture, you are required to sense the signs of the times and make sure that your business is prepared for the bumpy roads ahead. Sometimes thi... http://robertburko.articlealley.com/now-is-the-time-for-email-marketing-870699.html 28th April 2009 Email Marketing Software and Electronics Retailers or Refurbishing Centers Email marketing software will help you earn and save money in tough times! As a retailer or refurbishing center for electronics, you can't afford to keep paying the cost of paper and print ads in order to get noticed and have more people come to your ... http://robertburko.articlealley.com/email-marketing-software-and-electronics-retailers-or-refurbishing-centers-862883.html 17th April 2009 Email Marketing Program and the Used Car Dealerships An email marketing program can turn these tough times into positive results for your used car dealership. As the economy slumps, buyers are more inclined to buy used versus new cars. So you need to strike while the iron is hot. By growing your mailing lis... http://robertburko.articlealley.com/email-marketing-program-and-the-used-car-dealerships-854315.html 09th April 2009 Email Marketing Program and SEO Using an email marketing program in conjunction with Search Engine Optimization (SEO) is a cost effective strategy to increase your client base and brand awareness while the economy continues to suffer. As an owner and operator of a small, medium or large... http://robertburko.articlealley.com/email-marketing-program-and-seo-842111.html 31st March 2009 Email Marketing Software Subject Lines It may surprise you to know, but a catchy email marketing software campaign subject line is not always the most effective technique to getting your email marketing campaign opened by your subscribers. The most effective email marketing campaign subject li... http://robertburko.articlealley.com/email-marketing-software-subject-lines-838135.html 27th March 2009 Ad Agency Email Marketing Software Email marketing software will help you see the bright side of the negative economic reports. As the economy sputters marketing budgets begin to dry up, and as an owner and operator of an ad agency, you need to find solutions to help you cope through these... http://robertburko.articlealley.com/ad-agency-email-marketing-software-828397.html 17th March 2009 Email Marketing and Beauty Supply Stores Email marketing is essential for your beauty supply business. Because email marketing is a cost effective way to maintain the flow of purchases from current customers, it will save you thousands of dollars from your beauty supply store advertising budget.... http://robertburko.articlealley.com/email-marketing-and-beauty-supply-stores-822640.html 13th March 2009 Email Marketing Software for a Successful Greasy Spoon Email marketing software and its ease of use will take a mundane weekend at your restaurant and turn it into the talk of the town. Email marketing can help make your breakfast restaurant the hot word on the street by reminding customers about their visit ... http://robertburko.articlealley.com/email-marketing-software-for-a-successful-greasy-spoon-810620.html 06th March 2009 An Email Marketing Program and Private Used Car Dealerships Do you know how easy an email marketing program can make your life? As a private used car dealership owner or operator, you can use email marketing to connect you with other businesses and potential clients, without having to break the bank. This will hel... http://robertburko.articlealley.com/an-email-marketing-program-and-private-used-car-dealerships-729264.html 29th December 2008 Email Marketing Helps Thrift Stores Email marketing is the cutting edge, cost effective way to contact people regarding your thrift store. As an owner or operator of a thrift store, you can target homeowners in the process of selling as a means to grow a contact list for email marketing. Th... http://robertburko.articlealley.com/email-marketing-helps-thrift-stores-597269.html 13th August 2008 An Email Marketing Program Increases Jewelry Store Sales Your Jewelry store can do much better in sales during "wedding season" and the holiday season with an email marketing program. Sometimes "Keeping up with the Jones'" is a good thing! You know that people get engaged "in bunches". Once one friend "pops th... http://robertburko.articlealley.com/an-email-marketing-program-increases-jewelry-store-sales-595376.html 12th August 2008 Email Marketing Solutions for Zoos and Small Theme Parks Email marketing solutions make promoting your theme park or local zoo really easy and cost effective! Through user-friendly email marketing solutions, your theme park and zoo will have a professionally designed campaign that is designed to attract great n... http://robertburko.articlealley.com/email-marketing-solutions-for-zoos-and-small-theme-parks-594362.html 12th August 2008 Email Marketing Software for Community Libraries If you're looking to receive more funding to improve the quality of your community library, then as a library operator or Librarian, you need to bring your library to the next level with email marketing software. One of the great things about email marke... http://robertburko.articlealley.com/email-marketing-software-for-community-libraries-571312.html 07th July 2008 Email Marketing Software Helps Clothing Designers Drive Brand Awareness As a smaller brand within the clothing design industry, how can you compete against the bigger brand names without email marketing software? You don't have the kind of money to buy print media or TV ads to expand your client base. On top of that, you d... http://robertburko.articlealley.com/email-marketing-software-helps-clothing-designers-drive-brand-awareness-555601.html 13th June 2008 Email Marketing Solutions Help Convenience Stores Save Time and Money If email marketing solutions are so inexpensive and easy to use, why is it that you never see convenience stores using it as a tool for advertising? As a convenience store owner, you don't have the time or money to spend on expensive print ads, and def... http://robertburko.articlealley.com/email-marketing-solutions-help-convenience-stores-save-time-and-money-554941.html 11th June 2008 Email Marketing Software Helps You Win the Battle against Threatening Market Environments Email marketing software solutions are about building and maintaining relationships with investors, stakeholders and important client contacts. When the media has created a negative buzz around the industry in which your business thrives, then email marke... http://robertburko.articlealley.com/email-marketing-software-helps-you-win-the-battle-against-threatening-market-environments-551728.html 05th June 2008 Email Marketing Programs and the Investment Broker Every few months, when I receive my quarterly investment statements, I am wonderstruck that very few financial institutions and Investment brokerages haven't yet seen the light about email marketing programs. Rather than sending me reports, statements an... http://robertburko.articlealley.com/email-marketing-programs-and-the-investment-broker-551035.html 04th June 2008 Email Marketing Helps Sporting Goods Retailers Advertise and Be Environmentally Conscious Email marketing is transforming traditional paper advertising done by Sporting Good stores from black and white flyers into more environmentally friendly email flyers, which ultimately ends up being cheaper and more effective. Email marketing is helping S... http://robertburko.articlealley.com/email-marketing-helps-sporting-goods-retailers-advertise-and-be-environmentally-conscious-548288.html 27th May 2008 Email Marketing: Greening Supermarkets Email marketing is turning advertising green, by taking a dinosaur-like supermarket flyer advertising, and burying it below the earth's crust, leaving it to be rediscovered by cynical societies far into the future. You will no longer receive a fifteen pou... http://robertburko.articlealley.com/email-marketing--greening-supermarkets-546912.html 25th May 2008 Real Estate Email Marketing Real estate Email Marketing is one of the fastest growing fields in both the email and real estate spheres. It's like a match made in heaven: as a real estate player, you need to promote your homes for sale, your real estate courses, housing finance produ... http://robertburko.articlealley.com/real-estate-email-marketing-208336.html 28th August 2007 Diversify Your Traffic – Web Directories & Niche Sites Don't put all your eggs in one basket. It's the age old saying that encourages you to mitigate your risk by spreading yourself out instead of relying on one thing only. Ask any stock broker and they'll tell you putting all your money in one company is ver... http://robertburko.articlealley.com/diversify-your-traffic--web-directories-amp-niche-sites-45010.html 20th April 2006 How to Use Web Directories to Boost Traffic to Your Site You just got your website online. Everything is setup and you're ready to go. Excitement is high and the time has come to open your virtual doors to the millions and millions of Internet users around the globe. You put out the cyber welcome mat and declar... http://robertburko.articlealley.com/how-to-use-web-directories-to-boost-traffic-to-your-site-25178.html 25th January 2006 How to Harness the Power of Web Directories: The Missing Link in Your SEO Strategy So you want exposure on the Internet? Of course you do. You want to drive people to your site, because that's the only way your online business can succeed. And the more eyes you can get to your page, the better off you are. It's common sense. You've p... http://robertburko.articlealley.com/how-to-harness-the-power-of-web-directories-the-missing-link-in-your-seo-strategy-22043.html 04th January 2006 Permission Email Marketing Tips for Offline Small Business Owners Unless your small business is situated under a rock, you've probably heard something about email marketing by now, and you may have even wondered if it's time for your small business to get into it. In its simplest terms, email marketing means communic... http://robertburko.articlealley.com/permission-email-marketing-tips-for-offline-small-business-owners-17554.html 29th November 2005