http://www.articlealley.com en-us editorial@articlealley.com Billions of dollars are spent on marketing goods and services online each year. But those billions are largely reserved for big, well established companies. Small start ups cannot afford to indulge in many forms of online advertising. Marketing on a ... http://www.articlealley.com/article_1044092_81.html 20th August 2009 At the last count, there were over 180 million websites online. This figure was calculated close to the end of 2008. That equates to a lot of competition, no matter what niche your own website falls into. It was also estimated that some 1.5 billion peo... http://www.articlealley.com/article_1044039_81.html 20th August 2009 It’s a good feeling when you finally get your internet shop up and running and taking orders. It may have been months in the making, so it feels good when things start to move along efficiently and the money starts to come in. It is almost a requireme... http://www.articlealley.com/article_1030223_81.html 11th August 2009 There is no doubting that shopping on the internet has become one of the main ways that many people buy what they need. Recent years have seen nothing short of a continued explosion of internet shopping. As such it is interesting to look ahead and spec... http://www.articlealley.com/article_1020415_81.html 07th August 2009 If someone challenged you to start a new business, and you had the choice of doing so online or offline, which method would you choose? The chances are you would opt for trying it online. But do you know why? The internet has become an essential part... http://www.articlealley.com/article_1007576_81.html 31st July 2009 Many people appreciate the efficient, clean design of a good website. Even if you don’t consciously sit there and silently congratulate the designer on a job well done, you will still appreciate the hard work that has gone into it. You will do this thro... http://www.articlealley.com/article_993039_81.html 21st July 2009 Having an online business can mean those who own them are somewhat removed from their customer base. They can provide email addresses and online contact forms to enable their customers to get in touch with queries and so on, as well as a phone number. ... http://www.articlealley.com/article_982929_81.html 16th July 2009 Everywhere you look at the moment there is news of the recession. This is no longer a possibility, nor even an event that is somewhere in the future. It is a hard fact that we can no longer deny. But how does it affect the internet? Are those businesse... http://www.articlealley.com/article_971988_81.html 08th July 2009 What’s the first thing you think of when you visit a website? What do you focus on? The chances are it won’t be the colours that have been used – but nonetheless they play a vital role in how you perceive that site. A web designer will often co... http://www.articlealley.com/article_961270_81.html 01st July 2009 PPC or pay per click advertising has been touted by many as being the way in which they have made a lot of money online. But does that mean it is suitable for everyone? And is it really still worth doing anyway, or has it seen its best days already? Th... http://www.articlealley.com/article_953959_81.html 28th June 2009 Anyone who has a website will know that there are certain monetary outgoings involved with having one. At the very least there is the domain name and hosting to shell out for, even if you decide to create the design yourself. But what about promoting ... http://www.articlealley.com/article_941315_81.html 18th June 2009 As time goes on, more and more of us become more open to buying online. Even people who were very resistant to it are now jumping in and giving it a go. But will there ever come a day when ecommerce becomes the main way that we all make our purchases? ... http://www.articlealley.com/article_933074_81.html 12th June 2009 Facebook, YouTube, Twitter… it seems as if we have been surrounded by these social networking sites for a long time now. But are they still working? Are they still being used by people wanting to promote their businesses, as well as those wanting to u... http://www.articlealley.com/article_919471_81.html 05th June 2009 You cannot fail to have noticed that the worldwide recession is now in full flow. Everyone knows that recessions come and go, but that doesn’t make it any easier to deal with the effects it has while it’s here. But while we all watch bricks and mor... http://www.articlealley.com/article_910600_81.html 01st June 2009 The internet is packed full of stories and advice coming from people who claim to be able to get thousands of people visiting their website. That doesn’t sound so odd – but some of them aren’t paying anything to do it. The secret is Web 2.0. So... http://www.articlealley.com/article_905800_81.html 29th May 2009 There is no doubt that advertising on the internet is as popular as ever. From businesses run from home by one person, to huge multinational businesses with concerns in many countries, online advertising is big news. But why does it continue to be so p... http://www.articlealley.com/article_896285_81.html 18th May 2009 Podcasting has become more established in recent years. But while many people think of podcasts merely as entertainment, it is interesting to be on the flip side of the coin. Are they a worthwhile area for businesses to get into? It seems they are. ... http://www.articlealley.com/article_888216_81.html 12th May 2009 Whenever anyone says anything about the recession, we instantly think of bad news. But when it comes to the internet, does that same bad news apply? It’s an interesting situation, because many online businesses are run by one man bands. The site you ... http://www.articlealley.com/article_881116_81.html 07th May 2009 We’ve all come across viral emails before and there’s no doubt that they appear to be here to stay. Provided the message is a good one, it takes on a life of its own and is capable of reaching thousands of people in an amazingly short amount of time.... http://www.articlealley.com/article_874369_81.html 01st May 2009 For many people the thought of owning their own online business is a dream – one that will hopefully replace their more traditional job at some stage. But even if they start to think seriously about how they can make it happen, the idea of evaluating t... http://www.articlealley.com/article_857288_81.html 15th April 2009 PageRank – we’ve all heard of it and we know it’s got something to do with Google, but what exactly is it? Put simply, it is one of the ways that Google works out the value of a web page. In other words, the PageRank of each one of your web pages... http://www.articlealley.com/article_841852_81.html 30th March 2009 A few years ago many bricks and mortar businesses turned their noses up at the internet. Their businesses were doing well, so why pay any attention to going online themselves? It was almost as if internet businesses were in a whole other world. But n... http://www.articlealley.com/article_840971_81.html 28th March 2009 When you need the help of a big search engine, which one do you turn to? For many of us, it’s Google. Even the name has turned into a part of the language. How many times have you “Googled” something? But there are pros and cons to getting this b... http://www.articlealley.com/article_823713_81.html 13th March 2009 There’s a lot to be said for reinventing yourself. It gives you the chance to start again. It gives you the opportunity to try new things. And it can get you out of a rut that is dragging you down. But this process doesn’t just apply to individu... http://www.articlealley.com/article_823682_81.html 13th March 2009 Now there’s something that not every webmaster will have thought of. There is no doubt that some websites appeal to virtually everyone. Think about sites offering information on wide ranging subjects, for example. Unless the subject in question is very ... http://www.articlealley.com/article_808768_81.html 04th March 2009 As hard as it may be to believe, there are still some businesses that don’t have a web presence. But whatever the reason might be for that, there is no doubt that promoting an offline business online is a good move to make. But why is this? After all... http://www.articlealley.com/article_808481_81.html 04th March 2009 There is one thing that is true of all businesses. When all is said and done, they all want to make a profit. No matter what they sell or promote, profit is the bottom line. If they don’t make a profit then they are running at a loss. And no business... http://www.articlealley.com/article_788698_81.html 18th February 2009 All businesses need to promote themselves. But marketing can be a challenging subject. As far as the internet is concerned, it is constantly changing and developing, and that means what works one day may not work the next. Of course, certain methods of... http://www.articlealley.com/article_788614_81.html 18th February 2009 Most webmasters know that faring well on the search engines is crucial if you are going to get your share of the customers. But do you really need to be on page one? Google is probably the most well known search engine online, and websites are constant... http://www.articlealley.com/article_780856_81.html 09th February 2009 If you were to get a group of internet marketers together in one room, they would probably all tell you that their email list was the most important thing in the world to them. Or at least it would be the most important part of their business. This is ... http://www.articlealley.com/article_773745_81.html 31st January 2009 If you were expecting a strict sum of money in answer to that question, you will be disappointed. But we will try and work out whether there are any guidelines that you can stick to here, as we attempt to answer that difficult question. It’s pretty o... http://www.articlealley.com/article_765648_81.html 22nd January 2009 Some websites are a joy to use. You arrive on the home page and within seconds you are exploring the site with no problems at all. But then there are those other websites. We’ve all seen them. As soon as you get on the home page it’s clear that des... http://www.articlealley.com/article_765579_81.html 22nd January 2009 Selling on auction sites, selling eBooks, making money via Google Adwords… all these and more are very popular ways of making money online. But should you automatically go for the same old methods that everyone else is trying? This is a thorny issue.... http://www.articlealley.com/article_756277_81.html 16th January 2009 There are websites in existence today on virtually every single angle of every single subject you could think of. But not all of them understand the benefits offered by SEO. Search engine optimization can get you found more readily on all search engine... http://www.articlealley.com/article_756250_81.html 16th January 2009 We’ve all seen them. In its various different sizes the humble banner has cut a swathe across the internet for many years, advertising anything and everything you can think of. But has the banner had its day? Do we ever really look at them in the sam... http://www.articlealley.com/article_747732_81.html 09th January 2009 Most people use some form of instant messaging when they are online. It’s easy enough to log in and see what’s going on with your friends and family members; as soon as they go online you will be able to see they’re there and say hello to them. Th... http://www.articlealley.com/article_746859_81.html 09th January 2009 How seriously do you take promoting your business? If you have your own website then you will know that web marketing is essential if you are going to stay one step ahead of your competition. Unfortunately, just like everything else in life it’s so e... http://www.articlealley.com/article_740717_81.html 07th January 2009 Many people would assume they already know the answer to that question – and it is certainly true that e-commerce has become more and more popular in recent years. There is no reason to suppose that it won’t continue to dominate in this coming festiv... http://www.articlealley.com/article_740659_81.html 07th January 2009 When was the last time you gave your website a makeover? Did you launch it several years ago and it is now crying out for an update? Have you even considered overhauling it, or is it something that is low down on your list of priorities? Whatever the... http://www.articlealley.com/article_735140_81.html 05th January 2009 If you have a website the chances are pretty good that you will constantly be tweaking it and playing around with it to make sure it looks as good as it possibly can for everyone who visits it. But have you thought about what people will see if they we... http://www.articlealley.com/article_735001_81.html 05th January 2009 Back in November 2007, NASDAQ decided to create an index of the top one hundred companies that were involved in providing services and/or goods on the internet. But has it made enough of a splash – or are there still plenty of people who still haven’t... http://www.articlealley.com/article_728336_81.html 19th December 2008 If you have read the news, checked out the headlines or even talked to any other human being over the past few weeks, you cannot fail to have noticed the fact that there is a credit crunch taking hold all around the world. This is no small recession ei... http://www.articlealley.com/article_727971_81.html 19th December 2008 The current economic climate is very troubling for almost everyone. If you are working for someone else you will be concerned about your job security and about the likelihood of having no wage rises for the foreseeable future. And if you are working for y... http://www.articlealley.com/article_720854_81.html 15th December 2008 How do you drive traffic to your website? If you are anything like the majority of people you will probably use a variety of methods to generate traffic, such as classified ads, pay per click marketing, search engine optimisation and so on. But do you... http://www.articlealley.com/article_719922_81.html 15th December 2008 Okay now be honest. Do you have copies of all your work – and do you update them regularly? What would happen now if you suddenly lost all your work, your computer crashed irretrievably or your laptop was stolen? If you have a website or do most of y... http://www.articlealley.com/article_712302_81.html 04th December 2008 Years ago there were far fewer websites than there are today. With every day that goes by, more and more websites hit the internet for the first time, offering information, advice, products and services in the hope that they can make a decent living for ... http://www.articlealley.com/article_712269_81.html 04th December 2008 When it comes to getting online, you have two choices. You can either go for dial-up, which uses a phone line to get online and therefore ties up that phone line whenever you are on the internet, or you can opt for broadband, which is permanently on, perm... http://www.articlealley.com/article_706108_81.html 02nd December 2008 There are plenty of ways that a website can interact with its audience, no matter what the purpose of that website may be. Part of the task of internet marketing is making it easy for surfers to use your site once they actually get there, so it pays to e... http://www.articlealley.com/article_706005_81.html 02nd December 2008 How many times have you visited a website, seen something that you liked for a few dollars, popped it into your basket… and then discovered that the postage charge effectively doubles the price of the item you want? This isn’t uncommon online and w... http://www.articlealley.com/article_700138_81.html 01st December 2008 We’ve all read those stories about people who started off with one tiny product, mailing it out to buyers from their spare bedroom and building up a website which gradually stocked more and more products as time went on. Before they knew it they had a ... http://www.articlealley.com/article_699364_81.html 01st December 2008