<?xml version="1.0" encoding="iso-8859-1"?>
<rss version="2.0">
<channel>
<title>Mat Greenfield's Articles</title>
<link>http://www.articlealley.com</link>
<description></description>
<language>en-us</language>
<webMaster>editorial@articlealley.com</webMaster>
<item>
<title>Conversion is King</title>
<description>Conversion is King 
 Some time ago I came across some incredible statistics. A study done by the e-tailing group showed a conversion rates for websites. A stunning a 64% of businesses surveyed had websites with less than a 6% conversion ratio. A further ...</description>
<link>http://www.articlealley.com/article_47358_3.html</link>
<pubDate>25th April 2006</pubDate>
</item>
<item>
<title>What's All the Fuss About Website Conversion?</title>
<description>What's All the Fuss About Web Site Conversion?

When I sit down with companies to talk about their web site strategy, one of the first questions that I ask is "Why did you originally develop your site?"  Often, there's a moment of uncomfortable silence ...</description>
<link>http://www.articlealley.com/article_26862_15.html</link>
<pubDate>02nd February 2006</pubDate>
</item>
<item>
<title>Two Sides of the Internet Marketing Strategy Coin</title>
<description>There are essentially two sides of the coin for an effective internet marketing strategy.  First, how much traffic do you drive to your web site?  And second, what happens when a visitor gets there?  

An effective internet marketing strategy addresses ...</description>
<link>http://www.articlealley.com/article_26345_4.html</link>
<pubDate>01st February 2006</pubDate>
</item>
</channel>
</rss>