http://www.articlealley.com en-us editorial@articlealley.com Vegetarians Eat Up Web Analytics For online marketers, here is some food for thought: approximately 10 million vegetarians live in the United States. Millions more admit they want to adopt a “more vegetarian” lifestyle by reducing their intake of m... http://www.articlealley.com/article_110625_26.html 07th December 2006 Some companies improve Web site traffic and search engine marketing by relying on internal brainstorming sessions, intuition and sometimes even the latest fad. A few don’t bother making changes at all. Truth is, the only reliable method of building ... http://www.articlealley.com/article_108289_3.html 25th November 2006 Troubles on the Back End If MSN? adCenter has an Achilles' heel, it's on the back end. While this new pay-per-click, or PPC, advertising platform has some innovative targeting and analytic features, search marketers find using them can be messy. Wh... http://www.articlealley.com/article_105173_7.html 17th November 2006 Quitters Search, Too! How many of us have a habit we would like to get rid of? A safe estimate: just about everybody. Microsoft? has introduced a new pay-per-click, or PPC, advertising platform that enables advertisers to tap this enormous market. With... http://www.articlealley.com/article_103640_24.html 17th November 2006 Are blogs effective Search Marketing options? For who? Most companies can ? and we believe should? make blogs an integral part of their search-engine marketing, or SEM, strategy. Those that do will gain a competitive advantage in search-engine visibi... http://www.articlealley.com/article_100958_13.html 16th November 2006 What’s the Difference? A Comparison of Web Analytics to Web Statistics In the old days, a program ran on the back end of a Web site that churned out pages and pages of raw data that was — Hard to read; Hard to interpret; and, Not particularly... http://www.articlealley.com/article_98213_62.html 09th November 2006 Small, niche businesses can use blogs to build customer loyalty and create new sales opportunities, particularly when their product has broad appeal. Few products capture the public’s imagination more than chocolate. For candy makers currently outsi... http://www.articlealley.com/article_96153_26.html 26th October 2006 Top 10 Ways to Max Out on adCenter Now that you plan to use Microsoft�'s new advertising platform, adCenter, there are ways to maximize your investment. With pay-per-click, or PPC, advertising, taking shortcuts is easy and tempting, but also costly. C... http://www.articlealley.com/article_87023_7.html 07th September 2006 Stressed Out? Journal it on your blog. Not everyone blogs for fame and fortune. Sometimes, the reasons are deeply personal: for many, frequent blogging provides therapy for the mind, soul - and even the body. While every person's motivation is, in so... http://www.articlealley.com/article_82225_24.html 17th August 2006 Seven Steps to Blog Success So blogging is as easy as one, two, three, right? Perhaps that's oversimplifying it a bit. Whether you intend to blog for business or pleasure, success requires preparation and implementing a few simple techniques. 1.My g... http://www.articlealley.com/article_81305_13.html 13th August 2006 If Andy Rooney can blog, so can you! Everybody is talking about blogs: but what are they? Weblogs, or blogs, are simply a particular type of Web site, with emphasis on simple. Where a traditional business Web site usually requires considerable program... http://www.articlealley.com/article_76846_13.html 26th July 2006 Shooting Fish in a Barrel: Convincing Clients It's that Easy Local search tools are evolving rapidly. Yet, business-to-business and business-to-consumer firms are slow to adopt them into their Internet strategy. Search engine marketers, or SEM's, find... http://www.articlealley.com/article_73414_7.html 19th July 2006 Finding the Best Back-to-School Basics On-line Thanks to advances in local Internet search technology, you can get the kids ready for school, support the local economy and save gas � all at the same time. Local search sites and geo-targeted advertising... http://www.articlealley.com/article_72027_40.html 13th July 2006 Top 10 Ways to Make Money in Your Neighborhood Dorothy from the Wizard of Oz would have made a fantastic on-line marketer simply because she knew one plain truth: there's no place like home. Print media, once the staple of local advertising, now has lo... http://www.articlealley.com/article_69834_64.html 05th July 2006 Where in the World is � ? With Internet use spreading across the globe, one advertising message no longer fits all. Believe it or not, Asians, Europeans and Latin Americans account for more than 60 percent of all Web traffic, and the percentage is c... http://www.articlealley.com/article_68292_7.html 29th June 2006 When Size Doesn't Matter: PR for every business Is public relations, or PR, just for the big guys? Not really. PR can work wonders for any company; and, with the advent of Web site PR, the cost to spread your message has never been lower. Among ot... http://www.articlealley.com/article_63168_3.html 16th June 2006 Top 7 Stories Reporters Don't Want to Hear You've decided to make press releases part of your public relations program - Now what? Developing newsworthy material can be tougher than you think. Reporters get barraged with scores of article submissio... http://www.articlealley.com/article_61137_15.html 08th June 2006 What is Web site PR Anyway? Public relations is how a business conveys information to the public to build good will, credibility, name recognition and prestige. PR activities include: Press releases, articles and newsletters; Company-sponsored even... http://www.articlealley.com/article_58999_3.html 01st June 2006 Summer Tourism: School is Back In Session for Travel Agencies Hold on to your hammock: school is out, and Americans will be taking more than 325 million vacations in June, July and August. About 65 million of them were researched or booked on-line. ... http://www.articlealley.com/article_56690_29.html 26th May 2006 Top 10 SEO Myths When it comes to search engine optimization, there's more than meets the eye. These Top 10 SEO Myths demonstrate why advertisers must avoid quick fixes and complicated gimmickry if they want consistently high search-engine rankings. ... http://www.articlealley.com/article_55319_62.html 21st May 2006 Click Fraud: Playing dirty in the PPC World Marketers beware: the ever-expanding pay-per-click arena is attracting plenty of unscrupulous players. Click fraud, once considered a minor inconvenience, has become a major concern for advertisers and searc... http://www.articlealley.com/article_54003_7.html 17th May 2006 Following the Movement: What Whoast Does and Why When it comes to security, versatility and stability, there is no better solution in information technology than open source. From operating systems to Web development to just about any common applicatio... http://www.articlealley.com/article_50705_45.html 07th May 2006 Staying Ahead with Strategy Industry consolidations, shrinking margins and complex supply chains have industries across the board clamoring to impact efficiency and effectiveness. No stone is left unturned - most especially Internet-related expenses, s... http://www.articlealley.com/article_49274_11.html 02nd May 2006 The Whole Package: Brains & Beauty Staying one step ahead of the competition leaves little room for error, especially when you only have three-to-five seconds to convince customers yours is the right product or service to buy. When it comes to their... http://www.articlealley.com/article_48081_4.html 27th April 2006 Number Crunching: Know the Data From the biggest boardrooms and the smallest business offices, executives gather around tables asking the same question, "Where's the data to prove it works?" Gauging return-on-investment, or ROI, for marketing dollars s... http://www.articlealley.com/article_47384_15.html 25th April 2006