Sue and Chuck DeFiore's Articles http://www.articlealley.com en-us editorial@articlealley.com Remember Those Saturday Matinee Serials, The Appetizer For The Main Movie I was listening to my favorite morning show the other day and they were complaining about the "commercials" now before the start of the movies. It's amazing how times have changed. We haven't been to a movie since the 80s, when we saw Rocky III in the... http://sueandchuckdefiore.articlealley.com/remember-those-saturday-matinee-serials-the-appetizer-for-the-main-movie-716893.html 11th December 2008 It's A Summer for Stay-cations and Virtual Vacations Between our gas prices and the economy today many people are being forced to come up with alternative options to their traditional summer vacations. We want to share some of our Stay-cations and Virtual Vacations. There are some great ways to get th... http://sueandchuckdefiore.articlealley.com/its-a-summer-for-staycations-and-virtual-vacations-603066.html 18th August 2008 It's Part of Growing Up When we grew up we had falls, got bruises, got knocked down. There were disappointments, rejections, controversies, and things that we just weren't allowed to do. We had respect for those older than us. I am sure many of you reading this can remember ... http://sueandchuckdefiore.articlealley.com/its-part-of-growing-up-494610.html 25th March 2008 Being Small Has Its Advantages Those of us business owners who do it all, whether we are home based or a small business have it made. With today's technology we can look as big as we want. With the web, faxes, video conferencing and all the burgeoning technology you don't need to be a ... http://sueandchuckdefiore.articlealley.com/being-small-has-its-advantages-177896.html 27th June 2007 Paralysis By Analysis Every day we get emails and telephone calls from people who want to get started in a home based business. We hear, I am just checking out your program. Or, I've been researching for the past six months to try and find a program. While researching and chec... http://sueandchuckdefiore.articlealley.com/paralysis-by-analysis-177892.html 27th June 2007 Remember The Drive-In Summer always brings back memories for me of bbq's, the ocean, Coney Island, Palisades Park, neighborhood and family get togethers. However, most of all, I think of all the fun the drive-in movies used to bring from childhood to adulthood. During the... http://sueandchuckdefiore.articlealley.com/remember-the-drivein-174826.html 16th June 2007 The Pool of Quiet Discontent Whether you realize it or not there is a large portion of people in this country who are entering "The Pool of Quiet Discontent". As I heard so eloquently said on the morning radio program I listen to "keep your head down, don't make eye contact, go about... http://sueandchuckdefiore.articlealley.com/the-pool-of-quiet-discontent-174825.html 16th June 2007 Whatever Happened To The 3 C’s I was wondering the other day whatever happened to common courtesy, making a commitment to something or someone and actually following through and just plain old fashioned common sense. Remember when we were courteous to one another and didn't curse... http://sueandchuckdefiore.articlealley.com/whatever-happened-to-the-3-cs-174824.html 16th June 2007 Are You Working For A Control Freak? Is your boss incapable of delegating duties to you without standing over you at every turn? If you answered yes to this, you are not alone. Unfortunately so many bosses today are afraid to relinquish control and let someone else do some of the work. It is... http://sueandchuckdefiore.articlealley.com/are-you-working-for-a-control-freak-171610.html 07th June 2007 Are You A Control Freak? Many small and home based business owners I know are control freaks. Now in their defense, it's because they wear many hats. They started the business and took care of it all, that is how the saying "the business owner wears many hats" came about. He or s... http://sueandchuckdefiore.articlealley.com/are-you-a-control-freak-171609.html 07th June 2007 What We Have Lost We have lost quite a bit over the years. The milk man, who used to deliver milk, butter to our homes and put them in the metal box by our front door or in many instances would knock, walk in (we didn't need to be as paranoid back then) and give it to my m... http://sueandchuckdefiore.articlealley.com/what-we-have-lost-163725.html 23rd May 2007 Remember Game Nights We were watching the news the other night and couldn't believe it when they did a story on Express Monopoly. Yes, you did read that right, Express Monopoly. Apparently families can't take the time for a full game night anymore, plus we are told that they ... http://sueandchuckdefiore.articlealley.com/remember-game-nights-163723.html 23rd May 2007 The Meaning of Spring and Summer Spring and Summer mean different things to many people. For some it means getting the garden ready for planting, for others they have spring cleaning on their minds, for many it's time to start thinking about Summer vacation plans. For many it is home... http://sueandchuckdefiore.articlealley.com/the-meaning-of-spring-and-summer-163722.html 23rd May 2007 How Our Business Is Like A Rose We have all seen a rose bush. That beautiful rose, all closed up. We are waiting for it to open up, watch it blossom and grow. When I saw one the other day, it started me thinking. That roses are like many new businesses. A new business starts out as ... http://sueandchuckdefiore.articlealley.com/how-our-business-is-like-a-rose-158163.html 10th May 2007 A Recipe For Disaster For all of us running our own business we have come across disgruntled customers and most of us employ the philosophy that "the customer is always right". Well what about when the customer isn't right, or the customer says one thing and does another. W... http://sueandchuckdefiore.articlealley.com/a-recipe-for-disaster-158162.html 10th May 2007 Does Your Business Need Some Pruning In a previous article in which I talked about our businesses being like roses, something I didn't touch upon was the pruning we sometimes have to do in our business. That is the focus of this article. As business owners we put a lot of blood, sweat and... http://sueandchuckdefiore.articlealley.com/does-your-business-need-some-pruning-151640.html 25th April 2007 Should You Throw In The Towel This article came about due to a consultation we did a couple of weeks back. We all go into business to succeed, and even though we have ups and downs we all have contingency plans on what to do if such and such happens. For this particular client his bus... http://sueandchuckdefiore.articlealley.com/should-you-throw-in-the-towel-151638.html 25th April 2007 How Do You Profit From O.P.P.? In a previous article we introduced you to the concept of O.P.P., or Other People's Products, and the many ways in which you can profit. In that article we asked you what you would do if you found a business that: * could generate multiple streams o... http://sueandchuckdefiore.articlealley.com/how-do-you-profit-from-opp-151637.html 25th April 2007 The Many Ways To Profit From O.P.P.'s Multiple Cash Streams The Many Ways To Profit From O.P.P.'s Multiple Cash Streams In a previous article we introduced you to the concept of O.P.P., or Other People's Products. In that article we asked you what you would do if you found a business that: * could generat... http://sueandchuckdefiore.articlealley.com/the-many-ways-to-profit-from-opps-multiple-cash-streams-151634.html 25th April 2007 Are You Profiting From O.P.P.? Are you profiting from O.P.P.? If not, why not? We know many of you have the desire and dream of running your own home-based business. But, like so many people, you're not sure where or how to start. You're not sure what type of business you should ... http://sueandchuckdefiore.articlealley.com/are-you-profiting-from-opp-146874.html 12th April 2007 The Devine Secrets Of The Ya Ya Lease Purchase Hood The biggest secret of conducting a successful lease purchase business is to have a plan. I know don't grown. You need to know what you want to do however, before you can do it. So secret number 1 is to have a plan of action. Set up daily goals for you... http://sueandchuckdefiore.articlealley.com/the-devine-secrets-of-the-ya-ya-lease-purchase-hood-47888.html 27th April 2006 Guidelines For Choosing A Guru, Coach Or Mentor The following tips are meant as a guide for those of you who wish to enter into a coaching or mentoring relationship with a Guru, Coach or Mentor. 1. If you are not going to work with the individual you are paying, don't do it. You need to work with th... http://sueandchuckdefiore.articlealley.com/guidelines-for-choosing-a-guru-coach-or-mentor-20381.html 20th December 2005 How Do I Bring Consulting Into My Lease Purchase Business As you are making your cold calls on property, you will run into sellers that are having a hard time selling, however, the numbers just don't work for you to take on the deal. Do you just say, "I can't work with those numbers". Heck, no. In fact, I do... http://sueandchuckdefiore.articlealley.com/how-do-i-bring-consulting-into-my-lease-purchase-business-20380.html 20th December 2005 Does Your Business Need An Attitude Adjustment First you need to: Change your attitude. I know you feel you have a good reason for feeling bad. However, instead of moaning and groaning about why me, ask yourself how you can turn the situation around. It's better than feeling sorry for yourself, and ... http://sueandchuckdefiore.articlealley.com/does-your-business-need-an-attitude-adjustment-20379.html 20th December 2005 Businesses - Leisurely Dining Or Fast Food It occurred to me the other day, that so many people today liken their businesses to the way they eat - fast. Think about it. All over the web we are inundated with... make $1000's of dollars a day, make $10,000 a month, make a million by the end of the y... http://sueandchuckdefiore.articlealley.com/businesses--leisurely-dining-or-fast-food-20378.html 20th December 2005 4 Things That Make A Web Site Great First you need original content. Content is the heart beat of any exceptional Web site. The ability to take a common subject and give it some interest and originality is a rare talent,but necessary to keep visitors coming back. Add a dash of humor, be sur... http://sueandchuckdefiore.articlealley.com/4-things-that-make-a-web-site-great-2630.html 10th July 2005 A Forgotten Marketing Tool – The Postcard The postcard can be a very powerful marketing tool. Many of our customers and/or students use them in their business. The key is to set up the card to market effectively for you. Concentrate on a specific item or niche. When used correctly a post card... http://sueandchuckdefiore.articlealley.com/a-forgotten-marketing-tool--the-postcard-2629.html 10th July 2005 "Pretend Interest" and Apathy... What To Do About Them! According to Merriam-Webster's dictionary "apathy is defined as the following: lack of emotion; lack of interest; indifference". Wow, that's pretty depressing. However, look around you. Don't many of you work with people with this attitude. I don't, be... http://sueandchuckdefiore.articlealley.com/pretend-interest-and-apathy-what-to-do-about-them-2628.html 10th July 2005 Are You Taking Full Advantage of the Web? Is your site visible, interactive? How's the infrastructure? Are your mailings personalized? What about tracking and consistency? In order to get the most out of your website all of these items are important. By following these tips, you can build a ... http://sueandchuckdefiore.articlealley.com/are-you-taking-full-advantage-of-the-web-2627.html 10th July 2005 Beating The Competition Unless your product or service is one-of-a-kind, you've got competition. To beat them, you have to make sure you're the key company, the one your customers turn to above all others. How do you do that if you're new and small? Try these strategies:Use your... http://sueandchuckdefiore.articlealley.com/beating-the-competition-2626.html 10th July 2005