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HTML URL Everywhere? Offline marketing URL Everywhere? Offline marketing Author: Scott SedwickYour URL (www) should be everywhere and more. I know many of you are going to think this is common sense, but how many of these are you using? Your web address should be on every piece of anything your business does, period. Your customers can come from anywhere, at anytime. Yep, the airport at 3:32 a.m., or how about the car behind you? Below is a list of some of the obvious and the not so obvious places you should be advertising your website. Some of them cost you nothing, most of them cost you very little. Do you want more customers than your competitors? Then put yourself 'out there' - more than your competition! You'll be surprised at how much traffic you can directly generate. Hopefully you are using all of this first set... * Invoices - Make sure, or get it on your next re-order. * Statements - Another one, get it printed! * Business Cards - Every card should have the website address and appropriate e-mail address. Letterhead - Right after your address should be your web address. * Envelopes - This all goes to Branding effectively and getting people to your site. * Company Vehicles - Often overlooked, but I thought I would add it here... don't forget these! * Corrugate Products - Each and every package or product you ship should have your web address either stamped on it (cheap) or printed on the next run. * Everything you publish with your company name should also carry your URL. Your Holiday cards for example... * Advertising - It amazes me not only how much business spends on print advertising, but how many of them do not include their web address in the Ads. It's 'way' better than your phone number at 5:00 a.m. Saturday morning? You already pay to print everything, just be sure you're adding the line: www.my real website.com Do you have all of those? Good job! Now try these... You never know where your visitors (customers) could come from. * Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www." * Include your website business card with every bill you pay! You'll be surprised. * On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day. * Engrave the bottoms of your gym shoes. This way, everywhere you walk in the mud or snow leaves your URL impression... C'mon, laugh with me! * Clear window stickers - The greatest invention, removable, for car window, car door, trunk, etc. * License Plates or Frames - If legal, make your "other plate" an Ad for your website! * Bumper Stickers - Don't laugh, - you can make them classy, and they're inexpensive to boot! Use for cars, sponsorships, tradeshows, mail one with every order, etc. Best of Luck in your Business Promotions! Written by and Copyright © Scott Sedwick http://www.hyperformancemedia.com ss@hyperformancemedia.com Article Source: http://www.articlealley.com/http://scottsedwick.articlealley.com/url-everywhere--offline-marketing-242.html Occupation: Website Marketing Professional Scott started Hyperformance Media in 1996. They began by building websites for SME, and since changed to focus on successfully marketing websites in 1999, their core business. Prior to 1996, Scott was involved in computer hardware sales for over 23 years and brings a lot of his marketing expertise and contacts from that industry. We successfully achieve top (page one and two) organic ranking results for most any client. His professional and ethical approach has assisted in his recognition as a leader in this field. His website also provides education for businesses looking to do their website marketing and SEO campaigns in-house. http://www.hyperformancemedia.com Text URL Everywhere? Offline marketing Author: Scott Sedwick Your URL (www) should be everywhere and more. I know many of you are going to think this is common sense, but how many of these are you using? Your web address should be on every piece of anything your business does, period. Your customers can come from anywhere, at anytime. Yep, the airport at 3:32 a.m., or how about the car behind you? Below is a list of some of the obvious and the not so obvious places you should be advertising your website. Some of them cost you nothing, most of them cost you very little. Do you want more customers than your competitors? Then put yourself 'out there' - more than your competition! You'll be surprised at how much traffic you can directly generate. Hopefully you are using all of this first set... * Invoices - Make sure, or get it on your next re-order. * Statements - Another one, get it printed! * Business Cards - Every card should have the website address and appropriate e-mail address. Letterhead - Right after your address should be your web address. * Envelopes - This all goes to Branding effectively and getting people to your site. * Company Vehicles - Often overlooked, but I thought I would add it here... don't forget these! * Corrugate Products - Each and every package or product you ship should have your web address either stamped on it (cheap) or printed on the next run. * Everything you publish with your company name should also carry your URL. Your Holiday cards for example... * Advertising - It amazes me not only how much business spends on print advertising, but how many of them do not include their web address in the Ads. It's 'way' better than your phone number at 5:00 a.m. Saturday morning? You already pay to print everything, just be sure you're adding the line: www.my real website.com Do you have all of those? Good job! Now try these... You never know where your visitors (customers) could come from. * Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www." * Include your website business card with every bill you pay! You'll be surprised. * On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day. * Engrave the bottoms of your gym shoes. This way, everywhere you walk in the mud or snow leaves your URL impression... C'mon, laugh with me! * Clear window stickers - The greatest invention, removable, for car window, car door, trunk, etc. * License Plates or Frames - If legal, make your "other plate" an Ad for your website! * Bumper Stickers - Don't laugh, - you can make them classy, and they're inexpensive to boot! Use for cars, sponsorships, tradeshows, mail one with every order, etc. Best of Luck in your Business Promotions! Written by and Copyright © Scott Sedwick http://www.hyperformancemedia.com ss@hyperformancemedia.com Article Source: http://www.articlealley.com/http://scottsedwick.articlealley.com/url-everywhere--offline-marketing-242.html About the Author: Scott started Hyperformance Media in 1996. They began by building websites for SME, and since changed to focus on successfully marketing websites in 1999, their core business. Prior to 1996, Scott was involved in computer hardware sales for over 23 years and brings a lot of his marketing expertise and contacts from that industry. We successfully achieve top (page one and two) organic ranking results for most any client. His professional and ethical approach has assisted in his recognition as a leader in this field. His website also provides education for businesses looking to do their website marketing and SEO campaigns in-house. http://www.hyperformancemedia.com Article Title: Article Keywords: return to article Author by Scott Sedwick Scott started Hyperformance Media in 1996. They began by building websites for SME, and since changed to focus on successfully marketing websites in 1999, their core business. Prior to 1996, Scott was involved in computer hardware sales for over 23 years and brings a lot of his marketing expertise and contacts from that industry. We successfully achieve top (page one and two) organic ranking results for most any client. His professional and ethical approach has assisted in his recognition as a leader in this field. His website also provides education for businesses looking to do their website marketing and SEO campaigns in-house. URL: http://www.hyperformancemedia.com ads similar articles 7 Ways To Promote Your Website OfflineWhen it comes to website promotion, there are few rules that are set in stone. Marketing a site isn't limited to online methods, here are some offline marketing suggestions that you might want to experiment with. 1. Business cards - Your URL does not t......Make a website name disappear with domain maskingDomain masking lets you protect the address of a particular site, while still allowing customers to access the content. Here's how it works: First, you register a domain name, say, domain1.com. This is only an address, though; domain1.com is not going ......Unique Selling Propositions | USP'sGot one? Two? Three? If you have competitors, then you should have at least one Unique Selling Proposition (USP). The more REAL ones you have, the better - for your Branding, your business recognition, and your sales! We all have competitors, an......What is domain masking?Domain masking is where your domain name will show up in the address bar instead of your usual URL. Usually domain masking is used to hide long intrusive complicated addresses. Many times this is also the case for a company that has used the same URL for ......Website InteractivityThis is how your website interacts with your potential customers and there are many ways of doing this. Information is key here and you must provide as much as possible so that visitors feel confident in doing business with you. At the very least you s...... Tags E-Marketingwebsite addresstrafficcommon sensee mail addressbusiness cardscompany vehiclesholiday cardsprint advertisinggood jobletterheadsaturday morninginvoicesphone number socialize ads
Text URL Everywhere? Offline marketing Author: Scott Sedwick Your URL (www) should be everywhere and more. I know many of you are going to think this is common sense, but how many of these are you using? Your web address should be on every piece of anything your business does, period. Your customers can come from anywhere, at anytime. Yep, the airport at 3:32 a.m., or how about the car behind you? Below is a list of some of the obvious and the not so obvious places you should be advertising your website. Some of them cost you nothing, most of them cost you very little. Do you want more customers than your competitors? Then put yourself 'out there' - more than your competition! You'll be surprised at how much traffic you can directly generate. Hopefully you are using all of this first set... * Invoices - Make sure, or get it on your next re-order. * Statements - Another one, get it printed! * Business Cards - Every card should have the website address and appropriate e-mail address. Letterhead - Right after your address should be your web address. * Envelopes - This all goes to Branding effectively and getting people to your site. * Company Vehicles - Often overlooked, but I thought I would add it here... don't forget these! * Corrugate Products - Each and every package or product you ship should have your web address either stamped on it (cheap) or printed on the next run. * Everything you publish with your company name should also carry your URL. Your Holiday cards for example... * Advertising - It amazes me not only how much business spends on print advertising, but how many of them do not include their web address in the Ads. It's 'way' better than your phone number at 5:00 a.m. Saturday morning? You already pay to print everything, just be sure you're adding the line: www.my real website.com Do you have all of those? Good job! Now try these... You never know where your visitors (customers) could come from. * Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www." * Include your website business card with every bill you pay! You'll be surprised. * On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day. * Engrave the bottoms of your gym shoes. This way, everywhere you walk in the mud or snow leaves your URL impression... C'mon, laugh with me! * Clear window stickers - The greatest invention, removable, for car window, car door, trunk, etc. * License Plates or Frames - If legal, make your "other plate" an Ad for your website! * Bumper Stickers - Don't laugh, - you can make them classy, and they're inexpensive to boot! Use for cars, sponsorships, tradeshows, mail one with every order, etc. Best of Luck in your Business Promotions! Written by and Copyright © Scott Sedwick http://www.hyperformancemedia.com ss@hyperformancemedia.com Article Source: http://www.articlealley.com/http://scottsedwick.articlealley.com/url-everywhere--offline-marketing-242.html About the Author: Scott started Hyperformance Media in 1996. They began by building websites for SME, and since changed to focus on successfully marketing websites in 1999, their core business. Prior to 1996, Scott was involved in computer hardware sales for over 23 years and brings a lot of his marketing expertise and contacts from that industry. We successfully achieve top (page one and two) organic ranking results for most any client. His professional and ethical approach has assisted in his recognition as a leader in this field. His website also provides education for businesses looking to do their website marketing and SEO campaigns in-house. http://www.hyperformancemedia.com
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