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Investors in your Business - 10 Things They Look for in a Business Plan

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<html> <head> <title>Investors in your Business - 10 Things They Look for in a Business Plan</title> </head> <body> <h1>Investors in your Business - 10 Things They Look for in a Business Plan</h1> <div class="info">Author: <a href="http://leelister2.articlealley.com/">Lee Lister</a></div><div class="body">1. A realistic, viable business idea that reflects extensive market research and includes a full analysis of the market and its relevant competition.<br /> 2. Motivation, credibility, financial responsibility and investment from the owners and directors.<br /> 3. A manageable amount of risk that is compensated for by a profitable return.<br /> 4. A road map of goals, targets and milestones that will lead to profitability and the ability of the investors to profitably leave the company within a few years.<br /> 5. A financial budget that reflects the capital requirements necessary to fuel the operation through the start-up stage, make a reasonable return to the investor and allow for investment in future enhancements and product changes. The financials should include a break-even position, feasibility analysis and realistic profit forecast.<br /> 6. A comprehensive market analysis, reflecting the demographics of the market, the demand for the product or service, who your competitors are and how much of a threat they are to you. <br /> 7. A marketing strategy that will ensure that you penetrate the market quickly and position the company in a place where it can grow, capture market share and build your brand.<br /> 8. A competitive advantage that will meet the needs of a clear target market with stable growth potential.<br /> 9. A clear understanding of the company's structure and culture as well as a clearly defined business model and strategy.<br /> 10. An overall attractive plan that reflects profitable capabilities, stability, entrepreneurship, financial acumen and that will provide a high return on their investment in a foreseeable amount of time. <br /> <br /> -------------------------------------------------<br /> <br /> © Copyright 2006 Biz Guru LLC<br /> Lee Lister, writes as The Biz Guru, for a number of web sites including her own sites www.BizGuru.us With over 20 year's management and business consultancy experience with businesses large and small as well as being a serial entrepreneur, she now helps others set up, develop and market their businesses. Also visit www.clikks.com for all our informational products. You might like to join our <br /> <br /> Clikks Ezine: - aimed at the small businesses – click or brick with a web site presence. We provide business strategy and marketing assistance and products. clikks_ezine@aweber.com <br /> <br /> This article may be freely distributed if this resource box stays attached. <br /> <br /> ---------------------------------------------------------------------<br /></div> <div class="source">Article Source: <a href="http://www.articlealley.com/http://leelister2.articlealley.com/investors-in-your-business--10-things-they-look-for-in-a-business-plan-27361.html">http://www.articlealley.com/http://leelister2.articlealley.com/investors-in-your-business--10-things-they-look-for-in-a-business-plan-27361.html</a></div> <div class="author"> <div class="authorBio"></div> </author> </body> </html>

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Investors in your Business - 10 Things They Look for in a Business Plan Author: Lee Lister 1. A realistic, viable business idea that reflects extensive market research and includes a full analysis of the market and its relevant competition. 2. Motivation, credibility, financial responsibility and investment from the owners and directors. 3. A manageable amount of risk that is compensated for by a profitable return. 4. A road map of goals, targets and milestones that will lead to profitability and the ability of the investors to profitably leave the company within a few years. 5. A financial budget that reflects the capital requirements necessary to fuel the operation through the start-up stage, make a reasonable return to the investor and allow for investment in future enhancements and product changes. The financials should include a break-even position, feasibility analysis and realistic profit forecast. 6. A comprehensive market analysis, reflecting the demographics of the market, the demand for the product or service, who your competitors are and how much of a threat they are to you. 7. A marketing strategy that will ensure that you penetrate the market quickly and position the company in a place where it can grow, capture market share and build your brand. 8. A competitive advantage that will meet the needs of a clear target market with stable growth potential. 9. A clear understanding of the company's structure and culture as well as a clearly defined business model and strategy. 10. An overall attractive plan that reflects profitable capabilities, stability, entrepreneurship, financial acumen and that will provide a high return on their investment in a foreseeable amount of time. ------------------------------------------------- © Copyright 2006 Biz Guru LLC Lee Lister, writes as The Biz Guru, for a number of web sites including her own sites www.BizGuru.us With over 20 year's management and business consultancy experience with businesses large and small as well as being a serial entrepreneur, she now helps others set up, develop and market their businesses. Also visit www.clikks.com for all our informational products. You might like to join our Clikks Ezine: - aimed at the small businesses – click or brick with a web site presence. We provide business strategy and marketing assistance and products. clikks_ezine@aweber.com This article may be freely distributed if this resource box stays attached. --------------------------------------------------------------------- Article Source: http://www.articlealley.com/http://leelister2.articlealley.com/investors-in-your-business--10-things-they-look-for-in-a-business-plan-27361.html About the Author:

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