Use the tools below to copy the article in plain text form, or you can copy it as HTML, ready to copy and paste directly into a web page.
HTML Online Book Marketing: How to Market Your Book Even If You Are Not a Salesperson Online Book Marketing: How to Market Your Book Even If You Are Not a Salesperson Author: Jeremy M. HooverOnline Book Marketing: How to Market Your Book Even If You Are Not a Salesperson (c) 2005 Jeremy M. Hoover http://jhooverwebcopy.com/bookmarketing.htm What you do after you have written your book is as much, if not more, important than the actual writing of it. You can take a great book and poor marketing and have very poor results. Conversely, I believe you can take a mediocre book, market it well, and make very good sales from it. The only limiting factor is you. You probably think, "I'm a writer, not a salesperson." That's true, but there are some very simple things you can do to create a website that sells your book. 1. Create a direct-response sales page for your book. This doesn't need to be an extra site, your home page, or anything extravagant. Devote your home page to information about you or your most recent work and a subscription form for a newsletter for your fans. Create a secondary page, linked to from your home page, that sells your book. But instead of simply stating a few sentences about your book, either put up a full book review or a direct-response sales letter. Either way, at the end of the review or the letter, you must ask your readers to buy your book. Put a direct order link at the bottom of your page. Simply asking for your readers to buy your book will increase your sales. 2. Create a "fan list" you can send messages to. On your home page, and on every page of your website, create a newsletter subscription form for your readers to join. You don't need to send something out every day, or even every week. Once a month, send out a new "flash fiction" or microfiction story, or a new essay. Keep in touch with your readers. Send out a special notice of a discount for your subscribers. But in each communication with them, provide a link back to your sales page and ask them to buy. Don't worry…they subscribed because they like your work and are open to buying it! 3. Write some articles or short stories and give them away. You can give these away from your website as a gift for joining your newsletter group, or you can give them away from other people's sites as a way to get more awareness of your work. Do a search for "article sites" and you'll find many sites you can submit your work to. These are great for two reasons—1) More people will be exposed to your writing (which means more potential buyers); and 2) Others may take your article or story and run it in their newsletter, giving you even more exposure. Writing and distributing articles or stories is a great way to build traffic to your site and confidence in your writing. Follow these three steps and you'll notice an increase in sales of your books. If you have any questions about this article, please email me at jeremyhoover@gmail.com. ----- Go to Jeremy's site -- http://jhooverwebcopy.com/bookmarketing.htm -- to see how he can help you market your books online. Article Source: http://www.articlealley.com/http://jeremymhoover.articlealley.com/online-book-marketing-how-to-market-your-book-even-if-you-are-not-a-salesperson-6234.html Occupation: Webmaster Jeremy M. Hoover is an online freelance writer who specializes in writing 300-500 word content articles for your website or ezine, or for article marketing. Contact him at http://jhooverwebcopy.com http://jhooverwebcopy.com Text Online Book Marketing: How to Market Your Book Even If You Are Not a Salesperson Author: Jeremy M. Hoover Online Book Marketing: How to Market Your Book Even If You Are Not a Salesperson (c) 2005 Jeremy M. Hoover http://jhooverwebcopy.com/bookmarketing.htm What you do after you have written your book is as much, if not more, important than the actual writing of it. You can take a great book and poor marketing and have very poor results. Conversely, I believe you can take a mediocre book, market it well, and make very good sales from it. The only limiting factor is you. You probably think, "I'm a writer, not a salesperson." That's true, but there are some very simple things you can do to create a website that sells your book. 1. Create a direct-response sales page for your book. This doesn't need to be an extra site, your home page, or anything extravagant. Devote your home page to information about you or your most recent work and a subscription form for a newsletter for your fans. Create a secondary page, linked to from your home page, that sells your book. But instead of simply stating a few sentences about your book, either put up a full book review or a direct-response sales letter. Either way, at the end of the review or the letter, you must ask your readers to buy your book. Put a direct order link at the bottom of your page. Simply asking for your readers to buy your book will increase your sales. 2. Create a "fan list" you can send messages to. On your home page, and on every page of your website, create a newsletter subscription form for your readers to join. You don't need to send something out every day, or even every week. Once a month, send out a new "flash fiction" or microfiction story, or a new essay. Keep in touch with your readers. Send out a special notice of a discount for your subscribers. But in each communication with them, provide a link back to your sales page and ask them to buy. Don't worry…they subscribed because they like your work and are open to buying it! 3. Write some articles or short stories and give them away. You can give these away from your website as a gift for joining your newsletter group, or you can give them away from other people's sites as a way to get more awareness of your work. Do a search for "article sites" and you'll find many sites you can submit your work to. These are great for two reasons—1) More people will be exposed to your writing (which means more potential buyers); and 2) Others may take your article or story and run it in their newsletter, giving you even more exposure. Writing and distributing articles or stories is a great way to build traffic to your site and confidence in your writing. Follow these three steps and you'll notice an increase in sales of your books. If you have any questions about this article, please email me at jeremyhoover@gmail.com. ----- Go to Jeremy's site -- http://jhooverwebcopy.com/bookmarketing.htm -- to see how he can help you market your books online. Article Source: http://www.articlealley.com/http://jeremymhoover.articlealley.com/online-book-marketing-how-to-market-your-book-even-if-you-are-not-a-salesperson-6234.html About the Author: Jeremy M. Hoover is an online freelance writer who specializes in writing 300-500 word content articles for your website or ezine, or for article marketing. Contact him at http://jhooverwebcopy.com http://jhooverwebcopy.com Article Title: Article Keywords: return to article Author by Jeremy M. Hoover Jeremy M. Hoover is an online freelance writer who specializes in writing 300-500 word content articles for your website or ezine, or for article marketing. Contact him at http://jhooverwebcopy.com URL: http://jhooverwebcopy.com ads similar articles The Author's revolution is here.Copyright (c) 2008 Best of the World Ltd, UK Get easily published and promoted. Maybe end up being famous. The Author's revolution is here. Not any longer are authors spending their time waiting for the next rejection slip. Everyone can undertake th......An Interview With J. Welles WilderJ. Welles Wilder is best known for his technical indicators - now considered to be core indicators in technical analysis software. These include Average True Range, the Relative Strength Index, Directional Movement and the Parabolic Stop and Reverse. H......Tips for Writing A Book Jacket CoverLast week we covered the 'Why' of writing book jacket copy, so now let's get down to business and get into the 'How'. What is copy? Book jacket copy isn't about summarizing your project or providing the reader with a clear synopsis or plot spoiler; it'......19 and a Half Killer Email Subject Line Tips & ExamplesThe email subject line is the pivotal factor for whether or not your readers will actually open and look at your email. It essentially works in the same way as the title of a book or the headline of a news story. If you don't put enough effort in coming u......3 Ideas for Writing an Author BioAn author bio allows your readers to get to know you, the author of their favorite story, article, or book, a little bit more intimately. This is your time to sell yourself to potential readers and editors. Including your author bio with queries and submi...... Tags E-Marketingsalespersonsubscribersnewsletter subscriptionsubscription formsentencesdirect responsebook marketingshort storieslimiting factorhoover socialize ads
Text Online Book Marketing: How to Market Your Book Even If You Are Not a Salesperson Author: Jeremy M. Hoover Online Book Marketing: How to Market Your Book Even If You Are Not a Salesperson (c) 2005 Jeremy M. Hoover http://jhooverwebcopy.com/bookmarketing.htm What you do after you have written your book is as much, if not more, important than the actual writing of it. You can take a great book and poor marketing and have very poor results. Conversely, I believe you can take a mediocre book, market it well, and make very good sales from it. The only limiting factor is you. You probably think, "I'm a writer, not a salesperson." That's true, but there are some very simple things you can do to create a website that sells your book. 1. Create a direct-response sales page for your book. This doesn't need to be an extra site, your home page, or anything extravagant. Devote your home page to information about you or your most recent work and a subscription form for a newsletter for your fans. Create a secondary page, linked to from your home page, that sells your book. But instead of simply stating a few sentences about your book, either put up a full book review or a direct-response sales letter. Either way, at the end of the review or the letter, you must ask your readers to buy your book. Put a direct order link at the bottom of your page. Simply asking for your readers to buy your book will increase your sales. 2. Create a "fan list" you can send messages to. On your home page, and on every page of your website, create a newsletter subscription form for your readers to join. You don't need to send something out every day, or even every week. Once a month, send out a new "flash fiction" or microfiction story, or a new essay. Keep in touch with your readers. Send out a special notice of a discount for your subscribers. But in each communication with them, provide a link back to your sales page and ask them to buy. Don't worry…they subscribed because they like your work and are open to buying it! 3. Write some articles or short stories and give them away. You can give these away from your website as a gift for joining your newsletter group, or you can give them away from other people's sites as a way to get more awareness of your work. Do a search for "article sites" and you'll find many sites you can submit your work to. These are great for two reasons—1) More people will be exposed to your writing (which means more potential buyers); and 2) Others may take your article or story and run it in their newsletter, giving you even more exposure. Writing and distributing articles or stories is a great way to build traffic to your site and confidence in your writing. Follow these three steps and you'll notice an increase in sales of your books. If you have any questions about this article, please email me at jeremyhoover@gmail.com. ----- Go to Jeremy's site -- http://jhooverwebcopy.com/bookmarketing.htm -- to see how he can help you market your books online. Article Source: http://www.articlealley.com/http://jeremymhoover.articlealley.com/online-book-marketing-how-to-market-your-book-even-if-you-are-not-a-salesperson-6234.html About the Author: Jeremy M. Hoover is an online freelance writer who specializes in writing 300-500 word content articles for your website or ezine, or for article marketing. Contact him at http://jhooverwebcopy.com http://jhooverwebcopy.com
return to article