Five Question-Five Minute Web Makeover Quiz

Five Question-Five Minute Web Makeover Quiz
Judy Cullins c. 2004 All Rights Reserved.

If you haven't made the sales and built your clients to an income you want,
then you may need a Web Site makeover.

What I mean by that is, most people contact a web master to put up their
site. They can connect the links but not all are copywriters that bring in new
customers and clients. You may have written your own material, but often it
lacks
the promotion know how to make your words sell.

Score the below questions from 0-5. Add up the total and see recommendations
at the end.

1. Does your home page include headlines that compel your visitor to click to
product or service sales letter?

The number one mistake Web site owners make is not to give their valuable
visitors a reason to buy. While mission statements and bio talk about you,
benefit driven headlines make the difference--showing your potential buyers what

outcomes they will receive..

2. Does your site offer a sales letter for each product or service you want
to sell?

Visitors want you to help them make an informed decision. Educate them about
your service in this piece whether it's in a long or short sales letter.
Include benefits, features, and of course testimonials.

3. Do you make it easy for your visitor to buy?

At the end of your sales letter, include a page on how to buy. Include each
step because many people online are non-techie like your online marketing coach
is. Include the call the action link that takes your visitor straight to the
order page. Check out a professional's site to see these skills in action.

4. Do you give your visitors what they want--free information?

Not only does a list of articles, ezines or tips on your site give free
service and make you look like the expert, it also helps your site become number
1
to 10 in the search engines meaning more consistent monthly sales. Your
non-techie Web coach is still number one in Google and 35 others after three
years.
Be sure to announce you update material every 2 weeks or even daily. That's
what brings your potential clients back again and again.

5. Does your Web site bring you all the income you want?

Your site may be attractive and colorful, but check you monthly sales and
make sure they increase to the income you want. It's not the hits; itÔÇÖs the
sales
that really matter. Naturally, your site brings new contacts and develops an
image too, but remember to measure your web site's success by the income it
provides.
Otherwise it's not worth a dime.

Recommendations

Score 0-4

If your score less than 5 you are ready for a complete makeover. Get help
now.

Score 5 to 7
Your site is not doing much for your business. It needs improvement. Get a
comprehensive Web site evaluation.

Score 8 to 10
Your site is doing well, but a web strategy could make it more successful.

Score greater than 10
Your Web site works. Get ongoing feedback for adding new content and making
link changes. Realize your site cannot be static, and must keep growing and
service your particular audience.
===============
Judy Cullins: 20-year author, speaker, book coach
Helps entrepreneurs manifest their book and web dreams
eBk: "Create your Web Site with Marketing Pizzazz"
7000 Melody Lane, La Mesa, CA 91942
FRE.E "The Book Coach Says..." or Business Tip of the Month
www.bookcoaching.com/opt-in.shtml -- mailto:Judy@...
Orders: 866/200-9743 -- Ph: 619/466-0622


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