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All right. So you’ve written a marketing brochure (or some other promotional piece). Now what? If you’re smart, you’ll make the most of what you’ve created by hiring a professional graphic designer who can help you “package” it. Without the r...
When it first appeared on the horizon, the story was a category 5 hurricane with the potential to cause serious damage. By the time, it made landfall, it was more like a weak tropical storm. All because this U.S. retail chain asked the tough questions. ...
Ever sit open-mouthed in amazement while reading a news story? Ever get so irritated that you hurl pillows at your television? If so, you’re not alone. “We’re all tired of the teasers, of the stories that go nowhere,” says Gerard Braud of Gerar...
Study abroad China would be the best and wise option in order to learn Mandarin Chinese and have a proper hold on the language. No doubt, there may be hundreds of language schools available around your vicinit...
Do you need more traffic to your website or affiliate links? Everyone I know always answers yes to this question and I am sure you did too. This is the most asked question in marketing and there isn't really a proper answer. There are hundreds of techniqu...
Online copywriting has become a multi-billion dollar resource for companies that utilize the internet. There are ads, publications, banners, websites and articles that are written by freelance copywriters through the internet. Copywriting persuades or dra...
Every writer takes a chance when submitting articles. It does not matter if it is to a magazine, newspaper or to a company. There is a chance that the work will not be up to a certain standard and will be rejected. Do not take these rejections to heart an...
Let's face it. We all hate walking to our mailbox and finding junk mail crammed in the door. There is nothing personal about a company addressing us as "resident" and not even knowing our name. For as much as we loathe the sales letters, a company dislike...
Learning Spanish: Shot Straight Up Or Neat In Spanish Language Spanish Language School Cuernavaca Mexico Critics would say Krashen has drawn too rigid a line between the learning and the acquiring of a second language. All those who have studied a for...
Since the announcement of the presidential results in December, a number of Kenyans have sat uneasily about what the future holds for them. For a period of time things have got back to normal except for the recent remarks that ODM on this last week of Feb...
Eldoret is a town located in the north rift part of the Kenya. It is one town that is hardest hit by the post election violence that was sparked off by the announcement of the presidential results in the Kenya’s December elections. Many non-kalenjin spe...
Have you ever wondered why presentations given by co-workers were better than yours? Did they use more sophisticated visual aids? Have more interesting topics? Or was it the way they presented the information? The secrets to giving a persuasive presentati...
by Philip Yaffe How often have you attended a presentation where great attention apparently went into designing the slides - and apparently none into how they were used? Or the speaker played with the slides as if to entertain rather than edify? ...
by Philip Yaffe I was recently invited to a presentation by an accomplished speaker. Needless to say, his speech was well structured, his manner relaxed and confident, his eye contact and body language excellent, etc. He normally spoke without slides...
As any parent or high school teacher already knows, high school students can be hard to motivate. While it is true that some teens love to write , it's fair to say that most of them would prefer not to. As educators, we know that the only way to become ...