ISD Global in an extremely busy last quarter of creative communication & brand development!

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Published: 04th December 2016
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Dubai based new age brand communication agency ISD Global has had an extremely engaging past 10 weeks as one runs into the close of the year with multiple creative, brand and media executions for a large portfolio of clients across different industry categories.

In what can be described as a brand marketing coup, ISD Global helped its client and market leader Thrifty Car rental to dominate the Car Park arrival eco system at Dubai's Terminal 3( the exclusive dedicated terminal for Emirates Airlines) by branding the entry and exit doors as also the travelator sides inside the car park zone according high impact and relevant brand visibility to a captive, in need audience. All creative development and execution was done by ISD Global.

Continuing its outstanding outdoor branding work for the prestigious lifestyle oriented Al Futtaim Watches division, ISD Global delivered on putting up the Westar branding on Dubai Airport Road unipole as part of a 1 year deal that will showcase multiple brands from the Al Futtaim Watches stable. The earlier brand that used this unipole was Kolber of Switzerland.

Brand KIA has been old favorite with ISD Global and the bonding continues to go from strength to strength with a 1 year Unipole branding right in front of the Grand Hyatt, Garhoud Bridge. Being a huge site at 16 mtrs width X 8 mtrs height, with exposure to more than 400000 vehicles every day, the brand, in this case Kia Optima is certain to get mega visibility.

Brand identity development work at ISD Global reached a fever pitch with new brand identities being developed for 3Core(an Oilfields services brand), PR Jankari( a SINE-IIT Bombay incorporated company involved Social Media Analytics & Social Media Marketing Training ), Knowleducate ( an Education services provider looking at innovative delivery of learning and knowledge to schools across the globe), Digital Charcha( an India based Digital marketing entity) & Investor Vision( a Real Estate brand).

Japanese brand Sharp engaged(as it has been over the years) the services of ISD Global for conceptualizing and designing its exhibition display panels that articulates Sharp's foray into farming technology that helps them produce premium quality fruits, vegetables all through the year irrespective of climatic or soil conditions.

Danube, the mega building materials brand (and now real estate developer) and ISD Global partnered to deliver some strategic out of home branding solutions including bus branding, wall banners and LED Screen advertising for its newly launched premium residential property development Glitz.

WINC, the best value destination in the UAE for quality, accredited UK Higher Education sought the help of its incumbent advertising agency ISD Global to create online & e mailer communication to propogate its flexible, accredited Masters & Bachelors Degree programmes in Management, Accounting, Computing and Information Technology. The programmes offered are from the University of Bolton, University of London(London School of Economics) and Edexcel, UK.

Most of the aforesaid listed work can be seen at the ISD Global blog (ISDose) http://blog.groupisd.com/isdose/?cat=1

The New Year is expected to continue seeing a flurry of branding, media & creative communication activity at ISD Global with impending launch campaigns for a premium furniture brand and another one for a fashion brand, both at a Pan GCC level.

For more information on how your brand can work with ISD Global, write in to info@groupisd.com , visit our website www.groupisd.com or call our Dubai HQ at + 9714 3867728.

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