So, Like, What Is Marketing?
By: Allison Nazarian | Posted: 07th July 2006
According to Webster's, marketing is:
1. The act or process of selling or purchasing in a market.
2. The process or technique of promoting, selling and distributing a product or service.
3. An aggregate of functions involved in moving goods from producer to consumer.
As you know, marketing comes in many forms and formats: advertising, public relations, even blogging. When you use words to promote your company, product or service, you're marketing. And remember that your message – and how you put it together – is the key to your potential customers' opinions and actions.
In other words, marketing = selling. Without the right message and words, there is no sale!
Allison Nazarian is president and chief copywriter of Get It In Writing, a Florida-based company that helps businesses nationwide harness the power of words to sell, inform and publicize. Allison can be reached at 561.487.3917 or anazarian@getitinwriting.biz.
Copyright© Get It In Writing, Inc. May be reprinted without permission of Get It In Writing, Inc and Allison Nazarian if in full, unchanged format and with complete attribution to author.
About the Author
Allison Nazarian
Occupation:
This article is free for republishing
Printed From: http://allisonnazarian.articlealley.com/so-like-what-is-marketing-70546.html
Back to the original article
Tags: marketing, public relations, copywriter, aggregate, according to webster, attribution, allison