Single Best Method I've Used To Turn More Visitors Into Buyers
By: Jeff Smith | Posted: 13th September 2005
Title: Single Best Method I've Used To Turn More Visitors Into Buyers
Word Count: 554
Author: Jeff Smith
Email: jeff@infoproductcreator.com
Article URL: http://www.highertrustmarketing.com/articles/e-mini-
course.html
Single Best Method I've Used To Turn More Visitors Into Buyers
Did you know that, on average, only 2% of visitors to your website will purchase your product or service?
Good news, you can improve that number, quite radically by collecting subscribers and re-marketing your site to them.
Two ways you can do that - a hard way and an easy way...
The hard way is through just offering one-time offers or
waiting for your website visitors to give you their names
when visiting your website.
What can you expect to get this way?
A trickle of email addresses, maybe a few each day that
will grow into a substantial list "some day"
Now, the easy way.
I call it the "Flypaper" method where you put up some sticky tape and catch a whole whack of flies within hours. Now that's more like it.
Subscribers, of course, are far more valuable than flies -
and you need to treat them that way to keep them, but drawing them to you is actually quite easy, when you know how.
The RIGHT Way To Produce E Mini Courses That
Draw Subscribers Like Sharks To Fresh Chum
First off, its great that more people are using e mini courses as a marketing tool, but what's SAD is that 99% of them are
turning subscribers AWAY, not attracting them.
Now, I'm going to give you some very powerful, detailed information that improved my online marketing results by over 100% - ( incidentally, all I did was follow the exact wording and template in Automated Income Streams http://www.create-e-mini-course.com -
I highly suggest you do the same)
Let's use this example, say you have a Stop Smoking eBook or
course you were marketing - here's how your 5-part minicourse might look:
Part 1: 3 Easy, Safe and Painless Steps to Stop Smoking
Here - you outline 3 highlights from your information as an introductary lesson letting your prospects know you have the solution they want
Part 2: Hidden, Natural Way To Instantly Stop Cravings
You want to pick your market's leading challenge - and tell them "what" the solution is without giving them the complete details or the "how"
Part 3: A Little Known Secret That Will Stop Your Smoking
Long Term
In this lesson, you want to highlight one tip or technique
that you have for addressing another pressing issue on the
mind of your reader
Part 4: How To Prevent Failure - Increase Will Power
The fourth lesson, you can address an obstacle that typically gets in the way of your reader's success. Again - telling them "what" to do rather than exactly "how" will lead them
back to your product.
Part 5: End-To-End Checklist For Ending Your Smoking
Here - you have another format for telling your market what
to do - proving that you have the solution and leading them back to your product to understand exactly why.
Starting to get the idea of how powerful, persuasive and
meaningful your own e mini course can be?
It's as easy as "stealing" the template - word-for-word, that Jimmy D Brown outlines in his masterpiece "Automated Income Streams" over at: http://www.create-e-mini-course.com
Go over and get a copy - it even comes with automatic reprint
rights and a website you can use to market it - but the real value is in the template.
Enjoy!
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Become An Online Information Entrepreneur, Turning Your Knowledge and Experience Into High-Demand Infoproducts That Sell Like
Wildfire!
Fast Track Formula Tells You How: http://www.infoproductcreator.com
About the Author
Occupation: business
Become An Online Information Entrepreneur, Turning Your Knowledge and Experience Into High-Demand Infoproducts That Sell Like Wildfire! Fast Track Formula Tells You How: http://www.infoproductcreator.com
Contact him at
http://www.infoproductcreator.com
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Tags: email addresses, ebook, marketing tool, two ways, word count, trickle, website visitors, sharks, mini course, whack, flies, article url, mini courses, chum, stop smoking