Defined by New York Magazine as the 21st century's archetypical world capital, it's fair to say that London is a city with a lot going for it. Indeed, with its endless array of cafés, bars and nightclubs, and its plethora of parks, museums, shopping opportunities and cultural events, there is something to amuse and entertain even the most intrepid of explorers.
And although there is a large range of permanent activities and sights to indulge in, it's London's chock-a-block annual events calendar that packs the real punch. So, if you're stuck for something to do this summer, it definitely makes sense to head to England's capital.
With music playing a huge part in the city's cultural scene, it is little wonder that there are so many dedicated festivals and events taking place in the sunnier months. In fact, from well known chart toppers and experimental jazz performances, to live dance shows and rock concerts, London has it all. Get Loaded in the Park and iTunes Live are two festivals that shouldn't be missed.
London's huge range of cultural festivals and street fairs are also well worth a visit. And, with something happening every other day, you will be spoilt for choice when it comes to choosing which ones to attend. For example, the Notting Hill Carnival is one of the most famous events of its kind, and is renowned for the wealth of entertainment on offer. Taking place over the August bank holiday weekend, it promises to be a fascinating and dazzling attraction, as well as one of the biggest street parties around!
The City of London Festival is also renowned for providing onlookers with a feast of live street theatre and musical performances, whilst the Coin Street Festival is great for experiencing a host of different cultures from around the world.
If the weather is just too hot to participate in anything energetic, then a great option is to head to one of the city's many parks or lidos. Bursting with a huge range of shady places to retreat and watery refuges to cool off in - all whilst soaking up London's electric atmosphere - they are a great alternative to hitting the dusty streets. Regents Park is a good bet, with the zoo housed within and Madame Tussauds located nearby, whilst Brockwell Park Lido is excellent for taking a cooling dip in a relaxed atmosphere.
So, with its range of summer options just waiting to be enjoyed, the English capital is most definitely the place to be this summer. And, in addition to its huge cultural programme, there are also a number of exquisite eateries to experience and fantastic London hotels to stay in.
Isla Campbell writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.
Tags: different cultures, cultural festivals, onlookers, street parties, endless array, city of london, musical performances, rock concerts, bank holiday weekend