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Articles, tagged with "marketing managers", page 1

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Sales, Sales Person and marketing strategy

28th March 2012
Sales and the salesperson may by definition and as per the pecking order in an organization be the underdog of the marketing function. But take a closer look and you might discover that in the changing dynamics between buyers and sellers, the relationship... Read >
Author: Pavankumar

Aerial Marketing in an Age of Advertisement Challenges

12th May 2009
Marketing Managers have the painstaking task of testing the waters and discovering what types of advertising work for their company, and which ones completely fail. This can be a very stressful and overbearing task with so many options and methods availab... Read >
Author: MICHAEL JOHN ARNOLD

The Role And Limitations Of Marketing Research

30th August 2007
Marketing research is the collection and analysis of information that is important in the identification and solving of a marketing problem. Although market research benefits a company in several ways, it is not easy to conduct market research. Market res... Read >
Author: James Marriot

Make Yourself A Self-Promotion Brochure

02nd August 2007
Brochures as promotional materials are very effective especially when you can list all your product and service offerings in so many pages. But do you know that color brochures can be self-promoting as well? In fact, when you develop your color brochure p... Read >
Author: Lynne Saarte
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