Articles, tagged with "trade show displays", page 2
23rd October 2011
Some companies think that they don't need to do anything special to make sure their trade show displays get noticed. They think if they use eye-catching table top displays, banner stands or other types of displays, customers will flock to their booth. Thi...
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Author:
Christine OKelly
22nd October 2011
There's a lot of work that goes into taking your trade show displays to an event. You'll need to double check to ensure it's in working order, update the graphics, print promotional materials, determine which employees are going to attend and then schedul...
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Author:
Christine OKelly
22nd October 2011
Many companies don't hesitate to use their trade show displays when they're presenting to current and potential customers. After all, that's probably why they purchased the trade show stand in the first place. However, many companies are missing a unique ...
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Author:
Christine OKelly
20th October 2011
Reintroducing yourself to a potential client that you've met before is embarrassing. Nothing makes someone feel less important than having to tell a sales person that they've already been introduced. If you're having problems remembering a customer's name...
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Author:
Christine OKelly
20th October 2011
A company's budget for taking trade show displays to an event can quickly add up. There's the trade show stand itself, as well as an entry fee for the event. If the event is out of town, you'll need to plan for the costs associated with travel, including ...
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Author:
Christine OKelly
20th October 2011
After you've packed up your trade show displays and gotten back to the office, what happens with the customers you've met? Hopefully you've talked to each visitor who stopped by your trade show exhibits and know which ones are the most likely to become st...
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Author:
Christine OKelly
10th October 2011
If you want for trades show displays or perhaps a particular style of display banner to offer any particular one edge you will discover websites offering quality display equipment that can also provide help and advice with design and graphics for business...
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Author:
CollinBrucey
05th October 2011
Designing trade show stands for use outdoors requires most companies to rework their concept of what a trade show booth can be. Outdoors, these units become powerful tools for sales with an almost limitless capacity to be seen. Indoors, it is much harder ...
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Author:
Christine OKelly
05th October 2011
It's easy for a company to think that banner stands can be used outside of conventions. It's a lot more difficult to understand how they can be effectively worked into a marketing promotion, and even more challenging to conceptualize using them in an offi...
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Author:
Christine OKelly
05th October 2011
One of the hottest trends in portable trade show displays is the idea of showcasing your company at local conventions, even if the subject of that convention might not perfectly match your industry. Companies reinforce their role within the community, and...
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Author:
Christine OKelly
05th October 2011
The main reason for having portable trade show displays is to promote your products and communicate with your customers. Every designer knows this and works to make their units fulfill these goals as completely as possible. How do you accomplish those whe...
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Author:
Christine OKelly
05th October 2011
Whether buying a trade show installation seems like too big of a first step, or your company simply cannot justify the cost, a rental can be a very viable option. The key to having a successful experience leasing a unit is to ensure that you have the righ...
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Author:
Christine OKelly
05th October 2011
At any given convention, half of the trade show displays that are set up will have some kind of showcase for their products. Most of these will be relatively uninspired, and might not even have the opportunity for visitors to interact one-on-one with the ...
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Author:
Christine OKelly
05th October 2011
Most designers of trade show displays consider the primary goal of their units to be promotion. The idea is to sell more of your latest product, ideally while increasing general customer awareness of your brand. While these are absolutely the ultimate goa...
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Author:
Christine OKelly
05th October 2011
Trade show booth rental options have increased dramatically over the last few years. In the past, they weren't really any good leasing options. They lacked customizability and were often too generic in form to be a feasible choice for the majority of comp...
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Author:
Christine OKelly
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