Articles, tagged with "kalena", page 2

PPC Bid Management Software Showdown

By Kalena Jordan 17th January 2002 (Note - 26th January 2003 : Please note that this article is over a year old and some of the links and companies mentioned are no longer valid). If you've been reading our newsletter (The Search Light) regularly, y... Read >
Author: Kalena Jordan

Search Engine Predictions for 2002

By Kalena Jordan 17th December 2001 Never try to predict the unpredictable. That's advice I have been given and advice I am going to completely ignore this month, by attempting to predict the movements of the volatile search engine industry over t... Read >
Author: Kalena Jordan

How To Target Your Online Niche Markets

By Kalena Jordan 17th November 2001 Does your web site target a particular market? Is it geographic or demographic? Male or female, young or old? Business or consumer? Targeting your niche market via search engines can be a very efficient and effe... Read >
Author: Kalena Jordan

Paid Submission Round-Up

By Kalena Jordan kalena@high-search-engine-ranking.com 9th October 2001 (updated 12th December 2001). [Please note this article is now out of date and the various pricing and business models have changed significantly. For up to date information, plea... Read >
Author: Kalena Jordan

How Compatible Is YOUR Site With Search Engines?

By Kalena Jordan (updated 25 November 2003) Remember those little quizzes you used to see in magazines with headlines like: "How Compatible Are You and Your Partner?" or "Are You Dating Mr Wrong?". Well, we thought it might be fun to create a 10 min q... Read >
Author: Kalena Jordan

Are You Targeting The Wrong Keywords?

By Kalena Jordan 4th August 2001 Someone asked me recently to name the most critical element of any search engine optimization campaign. I didn't hesitate to respond "keyword selection". Like it or not, the keywords and phrases you select to descr... Read >
Author:

What Your Web Designer Isn't Telling You

By Kalena Jordan 1st July 2001 If I was to ask you right now "Are you absolutely certain that your web site is optimized for high search engine rankings?", what would you say? What if I was to ask "How many search engines has your site been regist... Read >
Author: Kalena Jordan

The Importance of Compatibility

By Kalena Jordan 24th December 1999 Have you ever looked at a web site that wasn't quite right? Perhaps the content didn't fit properly in a frame or the text was all skewed across the page? Or even worse, you get error messages for parts of a site th... Read >
Author: Kalena Jordan

Why Retailers Are Becoming E-tailers

By Kalena Jordan 10th October 1999 You may have noticed a plethora of big name Australian retailers recently launching or announcing plans to launch brand new web sites. Freedom Furniture, Cue Design, Country Road, Liquorland, Angus & Coote/Goldmark a... Read >
Author: Kalena Jordan

Before Launching Your SEO Campaign

By Kalena Jordan 1 July 2004 One of the most important aspects of a search engine optimization campaign is also one of the most overlooked – preparation! As I'm always explaining to my SEO101 students, there are some important steps to take in... Read >
Author: Kalena Jordan

User published content is licensed under a Creative Commons Attribution-NoDerivs 3.0 Unported License