18th September 2009
Every business benefits from marketing and the mortgage industry has long known this fact. Mortgage companies actively participate in marketing campaigns through the use of seminars, press releases, advertisements in the media, cold calling, various lead...
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Author:
Caitlina Fuller18th August 2009
If you sell mortgages then you will be aware that times are tough at the moment. Many people are worried about being committed to a mortgage when their jobs may not be that safe. Banks are also more cautious about lending money which is making things diff...
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Author:
Caitlina Fuller11th December 2008
This commercial mortgage training program is absolutely fantastic! The use of these videos and manuals that may become almost an expert in mortgage brokerage business in a single day. A top commercial mortgage loan officer earns $ 250,000 to $ 500,000...
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Author:
Pro Bargain Hunter02nd December 2008
Basically mortgage loan can be provided for residential mortgage lending and lending against commercial property. Your job is to convince your customer. But being a part of the mortgage business is not an easy one. You have to have confidence. If you wan...
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Author:
D.C. Fawcett01st December 2008
So you're ready to get serious about your mortgage marketing plan huh? In today's market loan officers should be doing all that they can to tip the odds in their favor. One activity in particular can add a much needed flow of leads to your pipeline withou...
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Author:
Mortgage Marketing25th November 2008
When it comes to mortgage marketing you tend to get lots and lots of info from various sources and what’s more sad here is that almost all the info given by the mortgage company seems to be only misinformation rather than true facts, thus leading to fur...
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Author:
Caitlina Fuller25th November 2008
Home owners those who plan on getting refinancing for their homes have found that internet as the best source to get what they want regarding mortgage loans. A good reliable mortgage website is enough to get the info we want regarding all the stuffs rela...
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Author:
Caitlina Fuller18th November 2008
The role of the mortgage brokers in mortgage marketing is indispensable. It is the mortgage brokers who act as middle man between the lenders and the borrowers. Lenders like them because the lenders have not to do anything with marketing. Again the borrow...
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Author:
D.C. Fawcett31st October 2008
Effective mortgage marketing doesn't have to be expensive. In fact, these 3 powerful marketing strategies can be launched in a single day, for next to nothing, and potentially have better results than anything you tried in the heyday of the mortgage refi ...
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Author:
Bill Rice16th October 2008
Keeping this in mind, we have provided information in the 'Grow Your Business Fast' program, on how to write a flourishing article yourself, how to write press releases in a established news story format, that will look real professional, how to market yo...
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Author:
jasvir07th October 2008
The term seminar refers to an occasion when a teacher or an expert or a group of people meet to study and discuss something. So a seminar where topics related to mortgage marketing are discussed is called mortgage seminar.
A mortgage is looked upon as...
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Author:
D.C. Fawcett01st October 2008
Effective Article Marketing - eBiz Blitz - brings buying clients thundering to your website with their money in their hot little fingers ready to jump on the BUZZ that will take them where you want them to go. This article discusses some of the techniques...
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Author:
jasvir singh11th September 2008
Looking at business expansion or looking at starting a new commercial venture? Either way, you would need capital to fund your plans. One of the best ways to raise the money you need is through using our Commercial mortgage plans. Our Commercial Mortgage ...
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Author:
Kaushik Mukherjee08th September 2008
Just short of half a million people are having to apply for mortgages and loans more than once before being accepted, according to new research. A recent study carried out by GE Home Money Lending has shown that many consumers are applying with a number o...
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Author:
ARouse12th August 2008
Marketing your mortgage business online is something that you definitely want to do now. If you want your business to thrive, you have to learn about online mortgage marketing. If you don’t know how to do it, then it would be for the best to avail of mo...
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Author:
Caitlina Fuller12th August 2008
No business can ever survive without marketing. One of the fields that has long recognized this fact is the mortgage industry. Mortgage firms actively engage in mortgage marketing via different media in order to make their names known and boost their prof...
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Author:
Caitlina Fuller28th January 2008
If you want your mortgage website to truly be successful then you need to focus on marketing it. It really is not that difficult to market your website if you know what to do. But, the problem is that most people have no idea how to go about marketing a m...
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Author:
Caitlina Fuller29th August 2007
How To Channel Your Entire Mortgage Marketing In One Direction For Maximum Results
It doesn't matter whether you're using business cards, fliers, door hangers, reports, postcards, newspaper/yellow page advertising, direct mail, or a call-capture system...
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Author:
Tom Domin06th August 2007
Fast Track Your Mortgage Marketing...Work With Real Estate Investors
If you're like me, you're probably sick and tired of all the media attention given the current "doom and gloom" situations in the areas of Mortgage and Real Estate.
Foreclosure num...
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Author:
Tom Domin01st August 2007
5 Words You Should Never Use In Your Mortgage Marketing Material
Ever wonder how many advertising messages we are exposed to in any single day?
Here are my search results: Each of one of us is exposed to an average of 3,000 advertising impressions p...
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Author:
Tom Domin31st July 2007
The Ten Commandments Of Mortgage Marketing
No...The following Commandments did not come from any mountain, nor were they carved on clay tablets, but they have been known for countless years by Mortgage Professionals. Smart marketers have followed these...
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Author:
Tom Domin26th July 2007
Why Niche Marketing Makes Sense For Mortgage Professionals
If you are currently struggling in your mortgage business or relatively new to the field of loan origination, you might want to consider changing your marketing tactics and concentrating on a s...
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Author:
Tom Domin25th July 2007
Are Spiders Affecting Your Mortgage Marketing Results?
Yes...there are bugs that can affect your marketing and you don't need a pest exterminator to resolve the problem. Now, if you're a little lost at this point that's OK...this article is definitely ...
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Author:
Tom Domin24th July 2007
If You're Not Getting Complaints, Your Mortgage Marketing Is Probably Not Aggressive Enough
Quite often I'm asked the following question: I just received a couple of complaints as a result of the marketing campaign that I'm running. I'm concerned about...
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Author:
Tom Domin23rd July 2007
6 Postcard Marketing Tips That Can Improve Your Mortgage Business
If you're currently involved in a postcard marketing campaign or just thinking about starting one, here are some significant tips you can add to your knowledge base that will help make y...
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Author:
Tom Domin23rd July 2007
9 Unusual Ways To Use Postcards In Your Mortgage Business
Postcards can be more than an inexpensive way to "stay in touch" with your mortgage customers and prospects. This tiny billboard is actually a powerhouse of a marketing tool with almost unlimite...
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Author:
Tom Domin23rd July 2007
Realtor Referrals are by far the most effective tool you can have if your mortgage brokering or lending. The leads you will get from realtor referrals are qualified and generally an easy sale. Consider all the different types of referrals available, but...
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Author:
Professor_x20th July 2007
Your Mortgage Tagline...Is It Workin For Ya Or Agin Ya?
The most successful companies in the world choose words carefully when they create their advertising taglines. You can learn from their advertising strategy and experience. Treat your mortgage tag...
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Author:
Tom Domin05th July 2007
How To Set Up A Totally Free Direct Mail Program For Your Mortgage Business
Glad to see that this article caught your attention. You're going to love this amazing little direct mail mortgage marketing strategy.
This super simple idea will actually a...
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Author:
Tom Domin05th July 2007
Are You Receiving Your Daily Free Mortgage Marketing Lessons?
Did you know that you have access to a series of free marketing lessons delivered to your postal mailbox and your email inbox every single day of the year? That's right, every day you receiv...
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Author:
Tom Domin01st July 2007
There's Not A Bulletin Board In Existence That My Mortgage Marketing Program Doesn't Like
Yes, I love bulletin boards. Now, just so you know...I'm not talking about "electronic bulletin boards" found on the Internet. That's a different topic for anothe...
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Author:
Tom Domin29th June 2007
If you are in the mortgage business, then you know that generating leads is the best way to get your business really flying. However, it takes solid marketing and the knowledge of techniques that work to get good leads in front of you. The good news is th...
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Author:
Professor_x15th June 2007
Postcards are widely used around the world, even at the height of internet technology; they are still used for greeting people and sending best wishes. Along with these basic ideas, you can also use them on business purposes, but having to print them at y...
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Author:
carla san g.30th May 2007
Why I Love Using Door Hangers In My Mortgage Business
Everyday we go through 100's of doors without even thinking about it. How would you like to be able to make people stop and take notice of your mortgage marketing message?
The answer is "Door Ha...
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Author:
Tom Domin30th May 2007
Mortgage marketing techniques can explode your income.
How well you do in the highly competitive mortgage market is dependent on a number of things. Of course you have to provide good service. You also need to be able to do your job quickly and efficie...
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Author:
Professor_x27th May 2007
When working in the mortgage industry it is important to not only market your business and its products, it is important to market yourself as well. Here are a few mortgage marketing concepts to help you achieve that goal.
1. Body Language Speaks V...
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Author:
Jay Conners15th May 2007
For those of you working in the mortgage industry it is very important to keep your mortgage marketing activities in your daily activities. Here are a few helpful tips to keep in mind. Some may seem obvious. But please read on, they come with a fresh ne...
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Author:
Jay Conners10th May 2007
Repayment of a mortgage is an endurance sport. There are many strategies that can help you to win (that is, pay less interest). A good mortgage consultant (courtier hypothecaire) is an important asset who is able to help you get a good mortgage with the...
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Author:
Gregory van Duyse10th May 2007
Mortgage is wealth.Are you making a search on mortgage or searching for the following: mortgage refinancing,mortgage calculator,mortgage loan,adjustable rate mortgage,yahoo mortgage calculator,mortgage company,mortgage uk,mortgage rate,mortgage banker,h...
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Author:
Ibelet02nd May 2007
For both new and experienced loan officers looking to market their business to drum up some mortgage leads, consider a couple of old and new marketing concepts.
It is the twenty first century and it seems as though just about everybody and their br...
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Author:
Jay Conners01st May 2007
For mortgage brokers and loan officers looking for internet mortgage leads, you will find that there is quite a variety to choose from. But which is the best mortgage lead for you?
So take your time, do your research and find the right mortgage lead ...
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Author:
Jay Conners26th April 2007
If you are a mortgage broker or loan officer on the market for mortgage leads, you must first decide which mortgage lead is best for you.
For starters, you must first determine what your budget is. If it is not very much, you may want to keep an ey...
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Author:
Jay Conners20th April 2007
If you are a mortgage broker or loan officer looking for internet mortgage leads as a source to pick up some more applications, make sure the mortgage leads you are using are of good quality.
Here are a few tips to help you determine lead quality.
W...
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Author:
Jay Conners19th April 2007
Mortgage Leads, Taking Applications Not Rejections
For those of you that are mortgage brokers or loan officers you know that cold calling is an essential part of the sales game.
You must also realize that no matter how good you are when it comes to ...
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Author:
Jay Conners08th February 2007
Mortgage Lists, Mortgage Marketing That Works
Since the advent of printing technology, communication development has escalated to greater heights. Nowadays, printing technology had continuously proliferated in the world of communication through the mai...
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Author:
Chris Burns01st January 2007
5 Highly Effective Ways to Use Your Mortgage Business Card...Part II
In Part I we talked about adding value to your card and using the back of the card to promote your mortgage marketing message. I'm sure these remaining business card tips will help yo...
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Author:
Tom Domin18th December 2006
Improve Your Mortgage Business Using Two Little Words
As you know, everyone loves to be appreciated, recognized, and acknowledged for the good deeds they do. The world has changed a lot and being considerate and having manners are becoming a thing of t...
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Author:
Tom Domin26th November 2006
Your Mortgage Marketing Program and The Rule of Seven
There is a rule of nature commonly known as the "Rule of Seven." This appears in grouping situations, where control is optimized around the number seven. It appears in a wide number of situations, ...
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Author:
Tom Domin01st April 2006
The world is flat. India is one of the fastest growing economies and SMS and SEO are the buzz words of the present moment. Content is king and the word "marketing" should be changed to what-the-heck-works-these-days-to-get-customers.
As it relates ...
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Author:
Dali Singh04th November 2005
There are a zillion ways to do mortgage marketing. Obviously
we cannot cover even a small percentage of them here. But
what we will cover is a few basic mortgage marketing
advertising tips that can help you succeed in your mortgage
marketing.
M...
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Author:
Ameen Kamadia26th June 2005
Ten Activities for Better Mortgage Marketing/By Jay Conners
1. Business Cards
It is very important to market yourself via business cards. You should be making a conscious effort to hand out ten per day at the very least.
Have them on you at all tim...
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Author:
Jay Conners
