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Articles, tagged with "direct marketers", page 3

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Free Publicity Through Whitepapers

15th September 2008
Great marketing is not about selling a product, it's about filling a need. Classical advertisers and direct marketers have known for just about forever that the secret formula for selling more product is to identify a consumer or business owner's problem... Read >
Author: John Cale

Blogging For Instant Income (Part 2)

08th September 2008
Most websurfers already realize that blogs, or more exactly, web-logs, are sort of an online journal. But how can we best utilize them along with our direct marketing efforts, and how can they help us in creating almost instant income? What follows are... Read >
Author:

Your Online Business Sales Cycle

02nd April 2008
Creating a profitable business online is a process, just like creating any other business. Regardless of what it is that you're offering, your cash flow is based on your sales. Once you know and implement the online business sales cycle (which anyone can ... Read >
Author: Alicia Forest

Warning to Direct Marketers: Asking These Questions Will Kill Your Conversions

25th March 2008
For those marketers who labor tirelessly, though fruitlessly, oblivious to marketing history, and unversed in copy that brings home the baconâ€"please take note: this article is for you. To begin... One of the most famous questions ever asked in an ... Read >
Author: Barry A Densa

How To Easily Catch Your Reader's Eye

25th March 2008
It's obviously important to get someone's attention as quickly as possible when they come to your web site. Direct marketers have long tried to understand what elements are most important in catching someone's eye so that they continue reading. Eye Stu... Read >
Author: Nick James

Using Promotional Pens For Effective Mailouts

25th March 2008
The good news is that research indicates that direct advertising through mailouts is still one of the most effective ways to reinforce your relationship with existing clients. Including promotional pens with your company name, logo or message in your mail... Read >
Author: Gareth Parkin

The 1% Factor

20th June 2007
Measured Results VS Statistics We have been talking about my favorite type of marketing, which of course is direct response. If you have understood what I have said so far, you should hopefully embrace the idea of thinking, talking and only investin... Read >
Author: Keith Lee

How to Use Newsletter Marketing.

13th April 2007
Newsletter Marketing is a great vehicle for small direct marketers. More so than virtually any other online communications, it can level the economic playing field. Email marketing fuses email and research into a single channel and provides marketers with... Read >
Author: Julia Dorofeeva

Jeff Paul - the Ultimate Direct Marketer

07th March 2007
When Jeff Paul spoke with us he said that he is currently living in Chicago and he likes it. He went to University and studied Anthropology, a subject he says serves him well now. However he ended up working as a Financial Adviser and Accountant. Somet... Read >
Author: Justin Bryce

Time to Kick Some Marketing Butt

18th January 2007
Headlines that Suck Or, why Borat isn't your target market... Why is it that some direct marketers - particularly those who rely on their marketing efforts to pay their bills, pay their employees, put their kids through college, fund their retiremen... Read >
Author: Barry A Densa

Paid Search Mastery

11th December 2006
Author: Craig Smith Paid search ad centers are technology marvels and one of the coolest advertising mediums that have ever been invented. Reality is that PPC follows direct marketing rules that direct marketers have been following for many years.... Read >
Author: abul kashem

Resale Rights - Are You Making These Three Mistakes?

24th April 2006
Copyright 2006 Mike Adams One of the biggest mistakes people make when they start selling resale rights products is doing exactly the same thing in the same way as everyone else. Another big mistake is doing what nobody else is doing. Sound a bit c... Read >
Author: Mike Adams

How To Get In The Zone And Blast Your Marketing To A Higher Level

16th March 2006
How To Get In The Zone And Blast Your Marketing To A Higher Level----------------------------------------------------------------(c) Charles Kangethe--------------------This may come as a surprise... but many marketers are sobusy, they don't have time to ... Read >
Author:

In B2B Direct Mail Lead Generation, Sell Your Offer, Not Your Offering.

15th March 2006
In business-to-business direct mail lead generation, sell your offer, not your product. This sounds like lethal advice to a sales person, and it is, to a salesperson responsible for closing sales and meeting quota. But your direct mail is not responsib... Read >
Author: Alan Sharpe

The four sins of advertising

14th February 2006
Advertising is a very precise science. It finds its bases in many different fields including copywriting, psychology and even math. In recent decades, we have observed a slow but steady beautification of advertising. For marketing experts this can wor... Read >
Author: Florie Lyn Masarate
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