Articles, tagged with "marketing literature", page 4

Creative Postcard Ideas

Postcards have become one of the easiest and cheapest direct mail pieces because of the design software and program support available. Many companies are designing their own marketing literature by taking advantage of the design tips available through b... Read >
Author: Kaitlyn Miller

Direct Mail Marketing 101

You have to communicate with your customers and prospective customers, or your business will not survive. There are many ways in which you can do this, and the number of options grows all the time. You can use the internet, television, radio, newspape... Read >
Author: Colleen Davis

Ten Powerful Marketing Words

In order to get your marketing literature noticed, you have to use words that get attention. This is especially true when it comes to your brochures. Brochures only get noticed when they have a strong and very attention grabbing front page. There are... Read >
Author: Kaitlyn Miller

Insurance 101: How to Insure your Cash Pay Medical Practice

No matter what type of medical practice you decide to pursue, every physician understands the need to take out quality malpractice insurance. Protecting yourself both monetarily and legally is, of course, vital in every business opportunity. Physicians in... Read >
Author: JamesE

Printed Mugs and Promotion: Attention for Your Business

The key focus of every business is maintaining a client base that will ensure success and future operations. As such, it is important for businesses to engage in constant self-promotion, to keep the name, products and services on the front of the minds o... Read >
Author: Gareth Parkin

The Wow Factor Get You Noticed

Ever wonder where your business card goes after you hand it out? Most get briefly eye balled and wind up in the business card graveyard. The reason is they are boring, like most of the direct marketing mail you receive. If you want to be remembered, you ... Read >
Author: Doug Graves

There’s A Silver Lining in the Recession Cloud

Ten percent of the fisherman catch ninety percent of the fish even when the fishing is lousy. How do they do it? They do it by keeping bait in the water when everybody else goes home and there is less competition. The trick to being successful is doing ... Read >
Author: Doug Graves

Taking A Hard Look: VOIP Service Provider Offerings

Almost every time you turn around, somebody else is trying to pitch VOIP to you, and with all the VOIP service providers out there, how do you know which one is right for you? If you read the marketing literature and flyers that they put out to get your a... Read >
Author: Jon Arnold

Ten Common Advertising Mistakes That Waste Your Money-- Part 1

If you're like most advertisers, you are on the hunt constantly for the ideal vehicle that'll get your message in front of as many eyeballs as possible. Where can you get the most bang for your advertising buck? A newspaper ad? Magazine ad? A brochure? Em... Read >
Author: Frank Buddenbrock

A More Effective Business Card

In my life I have literally collected thousands of business cards. When I look through them, I hardly remember the person or business at all! Should a business card not reflect who you are and what your business does? A proper business card is the fir... Read >
Author: Naz Daud

You Can Not Start a Business without a Personal Business Plan

Rosemary Hossenlopp © 2007 All Rights Reserved Are you business owners unsure of how to turn your business idea into a brilliant and powerful business? You need a personal business plan. A personal business plan clarifies what you want the future t... Read >
Author: Rosemary Hossenlopp

Think Purple Cow!

:: Caution - This is not for the faint-hearted:: In the marketing literature, we learnt about the infamous 4Ps: Product, Price, Place and Promotion. They are important variables to a successful marketing campaign. However not long ago, Seth Godin intro... Read >
Author: Eric Feng

Small Business Consulting: Overcoming Unrealistic Expectations

If you're new to small business consulting, you may think there is no such thing as a prospect or client being too enthusiastic about jumping headfirst into a major IT project. Enthusiasm is a good thing when it comes to signing your firm's small business... Read >
Author: Computer Consulting Kit Home Study Course

Top 5 Ways Fax Automation Will Increase Small Business Productivity

Today, most small to medium sized organizations understand outbound fax automation as the ability to send faxes with their computers using the email or internet. This is only the tip of the business productivity iceberg. Outbound fax automation is about s... Read >
Author: Chris Norwood

Credit Card Cheques branded a "rip-off" by financial protection agencies.

The Office of Fair Trading has issued a demand for a change in the law restricting the use of credit card cheques. These cheques have been around for about 10 years and are designed to allow people to transfer funds into another of the cardholder's accoun... Read >
Author: Richard Green

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