Articles, tagged with "brand loyalty", page 1
26th January 2012
In the current difficult economic climate, businesses are doing everything they can to try and secure custom. The market is changing - former models of brand loyalty are being swept away and companies can no longer afford to be complacent. Customers are b...
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Author:
Michiel Van Kets
05th September 2011
Product differentiation is important, especially in a market where there are a small number of target customers. Differentiation is all about clarifying the uniqueness of your product, and highlighting the features that make it different from the competit...
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Author:
Silvia Pencak
20th April 2011
It's more than a five decade experience in clothing and fashion for Ben Sherman brand and its still moving on with the same grace and agility.
The veteran brand is being operated from as early as 1960s when it just had a humble beginning with a streak of...
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Author:
jj85branded
28th January 2011
What is it about Audi that has made their cars so popular? They have been around for as long as I can remember but what is the magic formula which has kept Audi on track all these decades?
It could be their unique advances in the field of technology, t...
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Author:
Julianne Nick
24th November 2010
Choosing Marketing Products for Kids Business owners understand the reasons of using promo items to market their wares. When many people think of promotional advertising, they think of goods aimed at adults. But, there are tons of promotional items just f...
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Author:
Stacy Conrad
18th October 2010
SWOT ANALYSIS OF ITC LIMITED- 100 YEARS JOURNEY(Manita Yadav & Ankur Awasthi, MBA 2010-12 -I year, First India School of Business)ITC Ltd. is one of the India’s largest multinational corporate enterprises. It was registered in ‘Calcutta&rs...
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Author:
first India school of Business
27th May 2010
30 many years back American manufacturers dominated the outboard motor industry.Names such as Mercury, Johnson, Evinrude and Chrysler, led the area competing with each and every other to generate larger and much better outboard engines. Nonetheless, whils...
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Author:
american manufacturers
24th May 2010
Milton "Fresh Ideas... Better Life"
The Milton range of products comprises of household utility items that have become the pride of every home. Products are high on function & style; and are positioned at cost effective prices to suit the requirements of...
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Author:
miltonin
09th December 2009
30 years ago American manufacturers dominated the outboard motor market.Names such as Mercury, Johnson, Evinrude and Chrysler, compelled the field competing with each other to produce bigger and larger outboard engines. However, while this was going on th...
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Author:
John Soulier
17th September 2009
REDSPIN WHITE PAPER:
Information Security Considerations and Recommendations for IT and Business Decision Makers
September 2009
Contents
1. Summary
2. The Information Security System
3. Issues, Threats and System Flaws
4. Structuring a Respon...
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Author:
Redspin Inc
06th September 2009
Used Motorcycle Values Are Often Mired In Brand Loyalty And Personal Preference
Looking to sell your motorcycle? If you plan on using the Internet to try and figure out your motorcycle's resale value, be careful. By most accounts on the web, used motor...
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Author:
Buddy Evans
19th July 2009
Effective advertising requires matching a noticeable message with appropriate media. like a company's business cards, stationary and brochures, a firm commercials spell out the organization's identity and image. The IMC approach makes certain all of these...
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Author:
Mona Abdulla
07th April 2009
The Nike Company has been a long term player and leader in the sports shoe market and has been enjoying a dominating global presence even today by promoting its products through big names and sports stars. What's interesting is the brand loyalty that the ...
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Author:
jeffjohnson
17th January 2009
Purchasing good tires in today's world can be a challenge, buying new or used???Cooper tires offer a great variety of tires for which you the consumer can choose. Especially for those Superheroes who are into cars and bikes. o Cooper tires associate brand...
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Author:
BrooklynHero
21st September 2007
Market research is of vital importance for any company as it provides important information about the market and the consumers. It keeps the company updated with the changing tastes of the consumers. If a company wants to grow and flourish, it has to know...
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Author:
James Marriot