Articles, tagged with "taglines", page 5
18th February 2008
A typical money making venture in the earlier decades involved the need to have a product to be sold, some marketing and advertising and maybe some people involved as well. However, with the instant access that the internet provided, the traditional appro...
Read >
Author:
Kelvin Malone
11th February 2008
Slack marketing discipline makes you poorer and denies your potential customer base the opportunity to benefit from your products and services. You just have to get in there and take part in the competition with other businesses for the attention of poten...
Read >
Author:
Christopher
19th April 2007
A tagline is a succinct phrase that communicates some of the basics of your brand. Ideally, your tagline is also memorable and helps your target audience relate to your business.
If used correctly, a tagline can be a powerful part of your marketing str...
Read >
Author:
Erin Ferree
13th August 2006
The purpose of the strapline or slogan in an advertisement is to leave the key brand message in the mind of the target (that's you). It is the sign-off that accompanies the logo. Its goal is to stick: "If you get nothing else from this ad, get this..!" A ...
Read >
Author:
Brandon Dmitrov
13th April 2006
Creating the Perfect Tagline
They're everywhere! We're literally inundated with them day and night. No matter where we are, we can't escape them. Yes, we're talking about the ubiquitous, omnipresent TAGLINE!
You can pretend to ignore them, that you...
Read >
Author:
Allison Nazarian