Articles, tagged with "david leonhardt", page 5
08th January 2005
By David Leonhardt
As someone with expertise in media relations, I've been asked if media coverage and publicity can build an online business. The real question is whether what happens offline really matters online. And the answer is unquestionably, "Ye...
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Author:
David Leonhardt
08th January 2005
By David Leonhardt
"Cindy, where's that local news story? I need it yesterday!"
"Coming right up, boss. I'll have it to you soon," Cindy shouted back.
"Yesterday isn't soon enough!"
Cindy clicked on her screen. "You have mail." She looked at...
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Author:
David Leonhardt
08th January 2005
By David Leonhardt
"Dear David: I just created a website on baby toy safety. What should I do to make sure gazillions of people find me through the search engines?"
I can't promise you gazillions, but there are a few things you should do to make it ...
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Author:
David Leonhardt
08th January 2005
By David Leonhardt
Maggie knows how to find what she wants. She lets her fingers do the walking – not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some gr...
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Author:
David Leonhardt
08th January 2005
By David Leonhardt
(Will your website be ready, or will you be playing catch-up six months too late?
November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization (SEO) specialists from...
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Author:
David Leonhardt
08th January 2005
By David Leonhardt
From the obvious to the "Hey-I-never-thought-of-that-great-idea-before", here are 10 of the top 52 tips on how to optimize your website for its turbo-charge rocket ride up the search engine rankings.
Be bold. Use the tags around...
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Author:
David Leonhardt
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