Articles, tagged with "media relations", page 5
06th November 2006
This is one of the many questions I've had to answer since starting on my nationwide virtual book tour on November 1, 2006 - November 30, 2006 to promote my first self-published promoting eBook, "A Complete Guide to Promoting & Selling Your Self-Published...
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Author:
Dorothy Thompson
19th August 2006
If your company is planning to exhibit at a trade show and your firm has an intriguing new product or service to showcase, you may be able to generate thousands of dollars in free exposure by hiring a public relations specialist to get national and intern...
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Author:
Dick Wheeler
17th August 2006
The Placement Crash – The Failure of PR in the Conversation World
Traditional public relations yields a common problem called "Placement Crash," which is like a sugar crash in business – something that gives you a brief high, but bottoms out fast and l...
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Author:
James Clark
24th May 2006
Do I believe there is a secret to happiness? I'll bet you expect me to say "NO, there is just no simple secret." While it is true that there are many factors that affect our happiness, I believe there is one secret that determines whether those factors ...
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Author:
David Leonhardt
01st May 2006
In today's world of integrated marketing, the line between advertising and public relation (PR) is blurring day-by-day. The fact is that the distinction between PR and communication is virtually non-existent. PR is a science that, if applied in the right ...
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Author:
Anurag Batra
27th April 2006
Nearly every day, there are new discoveries that bring to mind how the Internet has changed a lot of our communication traditions. In its arena alone, the web offers a lot of ways for two or more people to communicate. Needless to say, the Internet is one...
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Author:
Mary Ann Carolyn Dalangin-Tordecilla
20th February 2006
Blogs.
The task of marketing a website can sometimes be a very boring task. Yes, marketing is important and vital to the success of a business but it cannot be denied that the tedium could get to the most persistent internet marketer or business owner....
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Author:
Adrian Lawrence
09th February 2006
January 23, 2006
Banff - Lake Louise: Stunning Beauty and Nature At Its Best in the Canadian Rockies
For the first time ever, my husband and I are going to go skiing in the majestic Rocky Mountains: in March of 2006 we are going to go to stay a week...
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Author:
Susanne Pacher
06th February 2006
There have been media reports that the military has been talking out of turn, and counter views have also been expressed on the topic by some supposed thinkers. It is not by individual perceptions that policies are made and the subject, in today's context...
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Author:
Mikeandy
22nd November 2005
Public relations entail media relations, creation of press releases, copywriting and making of brochures/catalogues, advertising, and sponsorship. Whether you have a home based business, a freelance service provider, or run a small firm/ business, you wil...
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Author:
Paul Wilson
01st July 2005
Not a single reporter showed up at our media event. And we were thrilled.
Not a single photographer showed up to capture the moment. And we were pleased as punch.
Not a single newspaper knew about the event. And we received front page coverage in ...
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Author:
David Leonhardt
08th January 2005
By David Leonhardt
"Cindy, where's that local news story? I need it yesterday!"
"Coming right up, boss. I'll have it to you soon," Cindy shouted back.
"Yesterday isn't soon enough!"
Cindy clicked on her screen. "You have mail." She looked at...
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Author:
David Leonhardt
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