Articles, tagged with "martini", page 5
27th September 2006
Copyright 2006 Sandra P. Martini
It's one of those days – windy and rainy, the start of a good storm. In an effort to avoid long lines, you go to the store midday.
All is well. As soon as you get back to the office (a.k.a. "home"), you'll put the fi...
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Author:
Sandra Martini
23rd August 2006
Copyright 2006 Sandra P. Martini
While I'm a strong advocate of hiring virtual assistants, there are two things that no entrepreneur should ever fully delegate: marketing and bookkeeping. The marketing and the bookkeeping of your business can easily ma...
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Author:
Sandra Martini
21st August 2006
Copyright 2006 Sandra P. Martini
I recently needed to contact a vendor regarding a delivery question. Without naming names, I can tell you that the vendor is a small business and I do a not-insignificant amount of business with them.
The person who...
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Author:
Sandra Martini
08th August 2006
Copyright 2006 Sandra P. Martini
So, you want to be rich?
We all hear it. We all say it. Everyone wants to be rich but, short of picking the lucky numbers or winning the Publisher's Clearinghouse Sweepstakes, most people go don't know how to amass...
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Author:
Sandra Martini
02nd August 2006
Copyright 2006 Sandra P. Martini
Ask small business owners what they are afraid of most in their businesses and you typically get one of two responses: marketing and bookkeeping. We're going to tackle just the marketing side today and leave bookkeepin...
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Author:
Sandra Martini
12th July 2006
Copyright 2006 Sandra P. Martini
Someone once said that you can't be all things to everyone. What is true in our personal life is equally true in business.
While it may seem counterintuitive to specialize and consciously limit the scope of your targ...
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Author:
Sandra Martini
05th July 2006
Copyright 2006 Sandra P. Martini
Is your "to do" list longer than your arm? Are you so busy taking care of the urgent that you never get to the important? Do you consider the thought of getting some help but then think "I can't afford it" or "No one ca...
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Author:
Sandra Martini
22nd June 2006
Copyright 2006 Sandra P. Martini
You're doing it. For years you've wanted to work from home and you are finally doing it. You are no longer an employee who has a "J O B"; you are now a business owner, self-employed, ruler of your own destiny AND you ha...
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Author:
Sandra Martini
16th June 2006
Copyright 2006 Sandra P. Martini
One of the worst moments in a business owner's life is that silent moment between when you quote your rate to a potential client and his response. True, that hardly a second goes by, but it can feel like an eternity.
...
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Author:
Sandra Martini
06th June 2006
Copyright 2006 Sandra P. Martini
Have you ever felt exhausted at the end of the day, knowing you worked your butt off and yet wondering what the heck you actually accomplished or, worse yet, wondering why nothing has been crossed off your "to do" list?...
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Author:
Sandra Martini
04th June 2006
Copyright 2006 Sandra P. Martini
You're finally ready! To recap Parts I and II of "How to Create a Dynamic Marketing Plan", you've written your goals, broken them down into manageable pieces, and set your objectives, it's now time to take action!
1....
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Author:
Sandra Martini
24th May 2006
Copyright 2006 Sandra P. Martini
Now that you've got a list of your goals for the upcoming year, take a good look at them. You are most likely feeling a combination of exhilaration and trepidation with a little overwhelming sensation mixed in for good ...
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Author:
Sandra Martini
17th May 2006
Copyright 2006 Sandra P. Martini
We all recognize the importance of having a business plan (even if we haven't yet done one), but do you recognize the value of a good marketing plan? While most marketing plans take up a few pages of the standard busine...
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Author:
Sandra Martini
11th May 2006
Copyright 2006 Sandra P. Martini
Do you need to get more clients? Are you trying to get your first client? Is your marketing budget equivalent to the cost of a Happy Meal? The following tips and techniques are not by any means hidden secrets, but they ...
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Author:
Sandra Martini
03rd May 2006
Copyright 2006 Sandra P. Martini
It's that time again. You send out invoices and sit and wait, and wait, and wait for your clients to pay you. Sometimes it's a matter of cash flow on their end, sometimes they are just too busy and forget and other time...
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Author:
Sandra Martini
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