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29th September 2009
As the year 2006 starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2007. Those plans could include anything from setting up goals for new products to preparing marketing, sales and PR/publicity campaigns. Whe... Read >
Author: wbdoyle07th September 2009
If yours is like most small businesses, you can't afford the luxury of a PR department, much less a dedicated PR agency or even one employee responsible for external communications and PR. However, this business function is critical as the world of commu... Read >
Author: Shana Keith02nd September 2009
Not so long ago, small businesses and non-profit organizations across the board were faced with a tough question: do we need a Web site? We know the answer to that as the majority of small businesses and non-profits offer effective sites that not only pro... Read >
Author: wbdoyle25th August 2009
There are many types of companies that may choose to work with a healthcare or medical public relations agency. These companies market medical devices, pharmaceuticals, biopharma products or perform research in the life sciences. Calling upon the expertis... Read >
Author: schwartz-pr30th June 2009
The gradual increase in Reality shows on Indian Television has made numerous companies to manage and promote the upcoming talents. These participants are more like next door neighbors coming from far away places to try their luck. Talent Management refers... Read >
Author: manstone20th May 2009
The world is becoming smaller day by day and can be rightly called ‘The Global Village.’ Since reaching the consumers of far distant countries has become easier, business enterprises are taking help of Public Relation companies with international netw... Read >
Author: Mansi Gupta20th May 2009
PR Agency
When you launch and start growing your business, it is very important that you go for setting up a local public relations campaign. You face a lot of challenges when it comes to setting up your business. You should be able to write good bus... Read >
Author: Mansi Gupta18th May 2009
Selecting a good public relations agency that fits to your need is an important part of your business strategy. A good PR agency is an effective mean to strategically hold up the communications, marketing and business objectives of an organization. So, yo... Read >
Author: Mansi Gupta18th May 2009
In today's economy, as industry giants are faltering, much of our hope rests with the small and medium sized business owners across the country. Small businesses have the ability to adapt to the current economic environment and provide consumers or othe... Read >
Author: Darwin Redshield01st May 2009
Copyright (c) 2009 Curtis Bingham
In Part Four of this article series, I described the current situation with how customers are feeling vulnerable during these tough economic times: Now more than ever, your customers are being bombarded by competitive... Read >
04th April 2009
Now-a-days, for a successful business venture, it is more than simple business strategies that are required to survive in competitive business environment. Pubic relation exercises, either, outsourced from a PR agency or done in-house are now imperative f... Read >
Author: Mansi Gupta04th April 2009
It is the boon of the global economy that companies have liberty to run their operations and businesses across national frontiers. However, liberty to do business in different countries and cultures neither does setup your business nor make an image for y... Read >
Author: Mansi Gupta04th April 2009
On the launch of a product, sometimes, an advertising campaign fails to bring about the desired result as expected by the company, and then in such a condition, it employs a public relation firm to take over the responsibility of image building for the pr... Read >
Author: Mansi Gupta04th April 2009
How do I find the right public relations agencies and how do I know it's the right one for me?
With the expansion of multi media and many other means to proliferation of messages through communication channels, it has become essential for a company to ... Read >
Author: Mansi Gupta10th March 2009
…and Proves the Usefulness of 3D Photography!
The above CNN Headline News | Hotwired special report first aired back when Mission3D first introduced their 3D Digital Camera Kit, the first in the world.
I still remember being informed by our then PR ... Read >
Author: bruce.tull21st January 2009
As a professional PR, I've never liked the way movies portray public relations people. Usually, they're characterized by Hollywood as slick talking flim-flam artists who promise the universe and deliver next to nothing.
And there's a reason why Hollywo... Read >
Author: Marsha Friemdna15th December 2008
When anyone decides to start a company or a new business, it is not necessary that they have the money to make this idea become a reality. Not all of us have millions stashed in the back end – if you think about it not many of us have a hundred thousand... Read >
Author: Alvin Jay10th November 2008
Protecting Communications Made to a PR Professional
Rose Garcia Moriarty, Esq.
The day will come, if it hasn’t already, when that high-profile case will land on your desk; be it the divorce of a major league sports figure, a gruesome murder involvin... Read >
Author: mediamasters15th October 2008
Local and/or small media are most likely to be interested in your
story and it's the perfect way to hone your release-writing skills. Try
local newspapers, trade journals, industry-specific magazines,
websites, radio shows, and television shows. Don't ... Read >
Author: Jeremy Moss17th September 2008
While interim marketing managers always claim that ‘delighting’ customers is their ultimate aim, this being the best way to deliver profitable growth, two new pieces of research suggest that most marketing activity is destined to disappoint.
The Pr... Read >
Author: Clive Sexton17th September 2008
Create More Success With Winning Partnerships
Imagine yourself creating more and more success in winning partnerships. Would this be of interest for you? I guess it would. I meet a lot of people who has excellent business ideas and they possess all the... Read >
Author: personalcoaching14th August 2008
When it comes to book promotion, most authors are hitting on just one cylinder (if that). In the "old days," there was a specific formula to book promotion. It was a hold-nothing-back author tour where the writer would "appear" in a given city and get som... Read >
Author: Jeetsi22nd July 2008
Are you looking for top companies in US to match your career job profile? If is it so, then search for the developed companies online. You will get all the detailed information about the company profile matching to your career job profile.
There are ... Read >
Author: Peter Salazar18th July 2008
It is said by many people that Public Relations are a better way of getting publicity than advertising. I agree with that. The disadvantage is that many organisations outsource their PR to more specialised companies. The result is that you might have effe... Read >
Author: Jan Vermeiren11th July 2008
Are you looking for top companies in US to match your career job profile? If is it so, then search for the developed companies online. You will get all the detailed information about the company profile matching to your career job profile.
There are v... Read >
Author: Peter Salazar24th June 2008
More and more companies who want to become successful are hiring PR agencies to help them out. A PR agency is very important for your company because public relations are a very crucial aspect of business nowadays. You need to hire a PR agency that unders... Read >
Author: Christopher02nd June 2008
Why do you think that public relations have become an integral part of business nowadays? It is simply because of the fact that public relations determine the way the public will look at your business. Thus, in order to have a successful business that has... Read >
Author: Christopher02nd June 2008
Human beings interact with each other to fulfil the needs of each other. This phenomenon is true for the corporate realm also with the competition growing all around the world. The Public Relations team of a firm is responsible for the success behind the ... Read >
Author: Christopher21st May 2008
Whether you’re a marketing services agency, PR agency or management consultancy, winning new business is a part of life.
Referrals and word-of-mouth marketing is usually the primary method used to find new business. However, if you want to consider a... Read >
Author: David Regler02nd April 2008
Technology vendors often contribute bylined articles to trade journals. The articles are great exposure for these companies but they don't come cheap – the trades rarely pay for these articles but the vendors spend time and resources to assign pieces, w... Read >
Author: Geet25th February 2008
It can be really easy to get frustrated with your publicist or PR agency. It can seem like you throw thousands of dollars at these people, and end up with an article or interview or two. And it’s true there are bad publicists, just like there are bad do... Read >
Author: bonnieharris30th October 2007
Publicity campaigns, as well as other promotional and advertising opportunities, which can apply to both your online or traditional brick-and-mortar business. Your goal is to increase profits and expand your business, without spending a significant portio... Read >
Author: shondamiles01st July 2007
JANERA.com is an online magazine and social networking site. The site's aim is to unify the diverse group of Global Nomads and communicate the global
JANERA.com is an online magazine and social networking site. The site's aim is to unify the diverse grou... Read >
Author: janeralinks20th March 2007
The web copywriter’s market is evolving so fast that rarely a week passes without new opportunities appearing on the horizon. The requirements of business websites are developing all the time. Static brochure style sites are dated, portals of news and i... Read >
Author: Matt Ambrose22nd February 2007
SAN JOSE, CALIF. – Feb. 20, 2007 – FutureWorks PR, an award-winning New Media PR agency, announced that it has joined Collanos Software’s global network of marketing and public relations teams. FutureWorks will collaborate with Collanos’ lead agen... Read >
Author: Peter01st September 2006
Copyright 2006 Todd Brabender
It's a phrase I hear over and over again from many entrepreneurs, small businesses owners and inventors: "I'd love to hire someone to launch our publicity campaign professionally, but we can't afford it, so I'm just going ... Read >
Author: Todd Brabender22nd August 2005
You've heard "them" say it, haven't you?
By "them" I mean the experts. The teachers. Even some
people from advertising & PR agencies.
They'll tell you there's only one way to do a press release
"right."
Single page, double spaced, 12 point ty... Read >
Author: George McKenzie
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