Articles, tagged with "mail pieces", page 6
13th March 2009
The Importance of Online Marketing during a Recession
These are difficult times for businesses all over the world. The current financial crisis has left many corporations - large and small - with lower revenues and shrinking budgets. During these dif...
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Author:
Mark Etinger
06th March 2009
Most people are experiencing some level of marketing overload and I bet you're one of them; I know I am. Every day I'm bombarded by sales messages, whether they are TV ads, online popups, highway billboards, storefront messages (in both mega and strip mal...
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Author:
anil aggarwal
25th February 2009
Most people are experiencing some level of marketing overload and I bet you're one of them; I know I am. Every day I'm bombarded by sales messages, whether they are TV ads, online popups, highway billboards, storefront messages (in both mega and strip mal...
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Author:
shokeen khan
10th February 2009
Generally, when a company is trying to generate sales leads, using only one tactic is not going to work. You need to mix your sale or marketing strategies up.
This you can do by using traditional techniques like direct mailers and combining them with ...
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Author:
Katie Marcus
28th January 2009
What is a USPS Mailer ID? The Mailer ID or Mailers ID is number created and managed by USPS that uniquely identifies an entity in the creation and distribution of a mail piece. These entities may be a mail owner (the company that requests the mail piece t...
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Author:
Jeffery Peoples
08th January 2009
Most people are experiencing some level of marketing overload and I bet you're one of
them; I know I am. Every day I'm bombarded by sales messages, whether they are TV ads,
online popups, highway billboards, storefront messages (in both mega and stri...
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Author:
John Cale
29th December 2008
A recent Aperture Research Institute study reported upwards of 70 percent of organizations have adopted a green initiative of some kind. While those companies should be lauded for their efforts at environmental stewardship, bad days on Wall Street and for...
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Author:
Greg Brown
04th December 2008
Copywriting is nothing but using words to promote a person, business, opinion or ideas. This may be used as plaint text, as a radio or television advertisement or in other Medias. The reason for writing this marketing copy or promotional text is to catch ...
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Author:
john smith
03rd December 2008
What is the first thing that comes to your mind when you hear about the four color printing process? It will actually depend on your needs. If you are a business person, you may be thinking along the lines of the end products that can be created through s...
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Author:
maureen pelayo
05th November 2008
Any public speaking training worth it's salt will go beyond the mechanics of speaking and creating presentations and will include the business side of speaking which includes, among other things, marketing and promotion.
Doing your own seminars is a t...
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Author:
David Portney
04th November 2008
Response rates generated by promotional pop-up mailers are known to be far in excess of those created by bog-standard leaflets and flyers but what is it about pop-up mailers that make them such a success as direct mailing pieces? The answer lies in one wo...
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Author:
Paul Whitney
17th October 2008
Smart credit card consumers can pit one card against the other and pay no interest ever on a credit card balance. It takes a little organizational skill, and a keen attention to detail, but it can be done. First, to get a 0% transfer offer, you have to ha...
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Author:
Michael Strauss
10th October 2008
If your direct mail pieces are not getting the interest you want, you may want to think about the packaging you send your direct mail in. Are you sending letters in plain white envelopes with just the recipient's name and address printed on the front? A b...
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Author:
janice
08th October 2008
When contracting out printing services it is important to do research. Doing research up front can help you make your direct mail campaign profitable with as few headaches as possible. We have put together a list of questions you may want to answer befor...
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Author:
Capshaw
02nd October 2008
One of the best things about knowing your target market is that effective communication with them becomes much simpler. You can focus on what their needs are and what problem you can solve for them as you create new products and update your services.
Y...
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Author:
Nancy D Waring