Articles, tagged with "mail pieces", page 7
09th September 2008
Advertising your company effectively requires the right kind of tools for reaching the right kind of clients. Often this entails using a variety of advertising medium, including newspaper ads, different direct mail pieces, and Internet ads. Although y...
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Author:
Colleen Davis
09th September 2008
I had heard all the hype about a new outdoor mall that was being built just 10 miles from my house. Since I live out in the boondocks, I was excited that I could go to a fashion store after driving just 10 miles, instead of the customary 25 miles as I've ...
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Author:
Kaye Z. Marks
08th September 2008
Postcards have become one of the easiest and cheapest direct mail pieces because of the design software and program support available. Many companies are designing their own marketing literature by taking advantage of the design tips available through b...
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Author:
Kaitlyn Miller
08th September 2008
It has long since been known that word of mouth advertising has been a great way to promote your company. This has not changed. However, there is a new facet to it, and that is promotional items. These are items in which have functional values while st...
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Author:
Chris Miller
08th September 2008
Every person in which you deal with will need a pen to jot down important thoughts, meeting reminders and so much more. Providing your existing customers and potential new ones with quality promotional pens will insure that your company will always be wi...
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Author:
Chris Miller
05th September 2008
A necessary marketing component for any company are business cards. With an array of designs and layouts available, business cards can be customized to promote your company image to both businesses and consumers alike. Don't limit the marketing abilities ...
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Author:
Andrew Beene
04th September 2008
Not every small business owner is a natural seller. Many business owners are introverts or don't like to be seen as pushy and unrelenting - the typical salesperson stereotype. But there's nothing that says typical salespeople get all the sales or are th...
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Author:
Colleen Davis
03rd September 2008
Brochures are a great way to get your detailed product info to customers or as a way to generate sales leads. Brochures can work alone or they can support other sales and marketing materials.
Before you even start writing your brochure or even think ab...
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Author:
Lynne Saarte
13th August 2008
When you start a postcard marketing campaign, you need to make sure you have great incentives for people to respond to your mailing. If you're trying to get people to switch from your competitor to you, you need to give them a clear reason of why, and t...
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Author:
Kaitlyn Miller
23rd July 2008
To make the most of your direct mail campaign, you need to ensure that the business that is generated from the direct mail is more than the cost it took to create the direct mail. In order to do that, you need to spend your time and money wisely. Here are...
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Author:
janice
21st July 2008
Once you have created a Web site for your business, you need to make people aware of your Web site. Direct mail may seem counterintuitive, but it can actually work quite well to drive traffic to your Web site.
Read on to find out why you should use dir...
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Author:
janice
18th July 2008
Direct mail pieces have long been a weapon in many marketing campaigns. Even with the proliferation of the Internet, direct mail is still a viable marketing tactic. As technology improves and color printing costs go down, there's no reason not to send ...
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Author:
charen
14th July 2008
Business-to-business (B2B) marketing differs greatly from business-to-consumer marketing. Generally, services and products sold to businesses are multifaceted and cost more than services and products sold to consumers. The buying and selling process usual...
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Author:
Lynne Saarte
19th June 2008
Here are the Top 10 Tips I give small business owners and entrepreneurs on a daily basis when I see them out at networking functions. These 10 things will be the least expensive and probably the most effective forms of marketing that you could do to prom...
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Author:
Katrina Sawa, The JumpStart Your Biz Coach
19th June 2008
Summertime is generally when sales slow down and businesses have some down time. This is the perfect time to put some energy into trying some original marketing techniques. If you generally rely on catalog printing or newsletter printing during summer m...
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Author:
Kaitlyn Miller