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07th January 2009
When Requesting Links
By Sharon Housley
Link building is an important aspect of search engine optimization. Search engines view a link as a vote of confidence in a website or webpage. The more links from related sources the greater the webpage's impor... Read >
Author: S. Housley
25th November 2008
Directory Submissions That Matter
By Sharon Housley
Links from different directories have different values. A webmaster's time is limited, and most webmasters want to get the biggest bang for their bucks. So where should they start when it comes to di... Read >
Author: S. Housley
23rd October 2008
Staying Ahead of the Competition
By Sharon Housley
Staying ahead of the competition can be an on-going struggle. While it is not healthy for a company to focus too much time and attention on the competition, it is important to stay abreast of what you... Read >
Author: S. Housley
25th March 2008
Tips For a Great Real Estate Video Podcast
By Sharon Housley
The use of technology can define the success or failure of a business. This is no more evident than in the real estate industry. Realtors who flocked to the latest technologies, adopted them... Read >
Author: S. Housley
10th March 2008
Website Sales Purposes
By Sharon Housley
When designing a website, it is important that webmasters ask some general questions before they begin the design process...
What Is The Purpose Of Your Website?
Many companies use websites to establish t... Read >
Author: S. Housley
29th February 2008
Web Log Analysis
By Sharon Housley
Everyone who understands Internet Marketing will tell you to analyze your web logs... but what does that really mean? What particular things should you pay attention to when analyzing your web logs?
Errors - Page ... Read >
Author: S. Housley
22nd February 2008
Avoid These Common Web Mistakes
By Sharon Housley
Webmasters need to avoid making these common web design mistakes. Website visitors who have a pleasant experience on a website are more likely to trust the website, and as such they are more likely to ... Read >
Author: S. Housley
06th February 2008
ROMM The Basics of Search Engine Optimization
By Sharon Housley
The formula for webmasters looking for success with the search engines is ROMM (Research, Optimize, Monitor, and Maintain). Here are some helpful tips and details about each portion of th... Read >
Author: S. Housley
31st January 2008
Web Design Questions and Answers
By Sharon Housley
How much do you know about web design? Take this web design quiz to find out how much you know about web design...
What Is A Web Template?
A website template is a ready-made HTML layout for webm... Read >
Author: S. Housley
24th January 2008
Internet Marketing Resolutions for 2008
By Sharon Housley
Internet Marketing Resolutions for the New Year
Starting a New Year is all about self-reflecting. Most individuals celebrate the incoming year by looking back, determining what goals were me... Read >
Author: S. Housley
22nd January 2008
HTML Web Templates
By Sharon Housley
HTML website templates can significantly ease the burden of designing and creating websites by providing webmasters with a ready-made web layout, structure, basic graphics, and color scheme. Templates can generally... Read >
Author: S. Housley
17th January 2008
2007 Reflections, 2008 Predictions
By Sharon Housley
The lens through which viewers receive their news has changed. The images of struggle are no longer frozen in time; technology has helped preserve and personalize these conflicts by producing moving... Read >
Author: S. Housley
09th November 2007
Business Card TipsBy Sharon HousleyNetworking is an invaluable opportunity, and one that should not be wasted. In order to maximize networking, it is strongly suggested that all business professionals carry business cards. The business cards can be exchan... Read >
Author: S. Housley
22nd October 2007
Realtors Use RSS To Expand Their ReachBy Sharon HousleyWhile many realtors have real estate blogs, which is quite evident in the directory of real estate blogs at http://www.real-estate-blogs/blogs/ many are missing the opportunity to extend their audienc... Read >
Author: S. Housley
15th October 2007
Basic Color Theory for DesignersBy Sharon HousleyThe first box of crayons you ever got probably had the basic eight: black, white, red, yellow, blue, purple, brown and orange. And at that time, this was all you needed—every shade in the world fit into o... Read >
Author: S. Housley
28th September 2007
Technology and PoliticsBy Sharon HousleyAmericans have always had a say in their government, at least in theory. Since the Treaty of Paris was signed in 1783, the United States of America has been the "land of opportunity," where even a lowly log-splitter... Read >
Author: S. Housley
30th August 2007
Listen to Your Customers
By Sharon Housley
Mastering the art of managing customer complaints can seem like a thankless job, but keep in mind that for every customer that shares their worries, concerns or complaints, there are likely more that did not ... Read >
Author: S. Housley
16th August 2007
Blog Tips for Search Engine Optimization
By Sharon Housley
Blogs are the current rage, and many webmasters have blogs but fail to use their blog to it's full potential. Blogs provide a steady stream of fresh content, and if this content is written and... Read >
Author: S. Housley
14th August 2007
Simple Steps to Kill Search Engine Ranking
By Sharon Housley
Tricking the search engines just does not work. The search engines do not look kindly upon webmasters who attempt to deceive the search engines about the content contained on a webpage.
1... Read >
Author: S. Housley
07th August 2007
Steps to Positive Press Exposure
By Sharon Housley
Press exposure can significantly impact a small businesses' success. Press releases are not just for big businesses; many small businesses find press releases to be an inexpensive way to gain exposure... Read >
Author: S. Housley
01st August 2007
Financial Companies are Embracing RSS
By Sharon Housley
Financial institutions are reaching out to clients using RSS feeds. While banks and financial institutions are usually slow to adopt new technology, that is not the case with RSS adoption. More a... Read >
Author: S. Housley
20th July 2007
Royalty Free Stock Photos for Web Design
By Sharon Housley
Stock photography websites contain thousands of existing photographs that can be licensed for specific uses. A customer who uses stock photography instead of hiring a photographer can save tim... Read >
Author: S. Housley
05th July 2007
Lawyers Use RSS Feeds to Increase Productivity and Profitability
By Sharon Housley
Lawyers have never been known as a technical bunch, but more and more often you see a lawyer with a palm pilot making appointments and a blackberry for those urgent mes... Read >
Author: S. Housley
15th June 2007
Copyrights and Trademarks
By Sharon Housley
Copyright is a type of intellectual property. A copyright is a set of exclusive rights granted by the government for a limited time to protect the particular form, way or manner in which an idea or informati... Read >
Author: S. Housley
06th June 2007
How Unique is Your Business?
By Sharon Housley
All business owners like to believe that their business is in someway unique or unlike any other business. At its core though, how different are small businesses really? Nearly all small businesses strugg... Read >
Author: S. Housley
31st May 2007
Academia and Educators Utilize RSS Feeds
By Sharon Housley
Academia has embraced RSS as a means to educate, but scrutinizing how educational institutions are using RSS feeds in their daily routines show RSS is utilized can vary across different indust... Read >
Author: S. Housley
22nd May 2007
Why Independent Artists and Musicians Should Podcast
By Sharon Housley
Independent artists have long struggled to gain recognition and attract an audience. Without the backing of a major label it can be very difficult for independent artists to obtain... Read >
Author: S. Housley
16th May 2007
Podcasting Just Might Be the Tool to Revolutionize Education
By Sharon Housley
Schools all over the country have flocked to podcasting as a new medium to assist the teaching profession. Professors are using podcasts to instruct students and get their ... Read >
Author: S. Housley
09th May 2007
How to Locate Stock Photos for Websites
By Sharon Housley
Professional photographs in a website give the website a professional look. Many webmasters do not realize that photographs are copy written and in many cases illegal to use a photograph or ima... Read >
Author: S. Housley
03rd May 2007
How to Conduct Podcast Interviews
By Sharon Housley
Conducting a successful podcast interview can be a tricky proposition for a podcaster starting out. Once you have determined individuals that will appeal to your target audience contact potential int... Read >
Author: S. Housley
19th April 2007
How and Where to Locate Podsafe Music
By Sharon Housley
Nothing really polishes a podcast more than background music or theme music. In the music world, these music segments are referred to as intros and extros. While many enjoy streaming Internet Aud... Read >
Author: S. Housley
04th April 2007
Building an Image with a Logo
By Sharon Housley
Website design can be elusive to even creative individuals. Sadly some webmasters do not realize their incompetence and they post websites that have grainy graphics and turgid colors. If you are one of t... Read >
Author: S. Housley
28th March 2007
Making Your Podcast Standout
By Sharon Housley
Podcasts are relatively inexpensive to create, as a result, and the quality in published podcasts is extremely diverse. Corporate podcasts can be very polished audio productions while hobbyist experimenti... Read >
Author: S. Housley
27th March 2007
Tips to Profit from Your Podcast
By Sharon Housley
Making Money for Podcasts
Podcasts started out as fun ways for ambitious garage DJs, independent musicians and talk show hosts, who had not ventured into radio broadcasting as a way to show their stu... Read >
Author: S. Housley
14th March 2007
13 Tips to Maintaining and Growing an RSS Feed Subscriber Base
By Sharon Housley
You have an RSS feed and you have worked hard to get the word out. According to your logs you have subscribers! Now the hard part: how to retain the subscribers to your R... Read >
Author: S. Housley
01st March 2007
Podcast Audio Recording Tips
By Sharon Housley
Before you begin podcasting develop a plan and a format for your show. Determine the focus of your podcast and what types of guests you would like to interview. Time spent planning your show will contribu... Read >
Author: S. Housley
27th February 2007
Why Niche RSS Feeds Matter
By Sharon Housley
Just as the second generation of search engines and directories evolved into niche topic specific portals we are seeing the same occur in the area of RSS feed directories and search engines. While some dire... Read >
Author: S. Housley
15th February 2007
A Quiz: Test Your Podcasting Knowledge
By Sharon Housley
How much do you know about podcasting? Take the podcast quiz and test your knowledge.
Question: Are there any size limitations to podcasts?
Answer: There are no maximums or minimums when i... Read >
Author: S. Housley
01st February 2007
How to Get Ideas for RSS Feeds and Blog Posts
By Sharon Housley
The best blogs and feeds are those that contain unique, fresh, compelling, content. So where do these prolific posters get their ideas? I talked to a handful of bloggers to determine wher... Read >
Author: S. Housley
11th January 2007
Webmaster and Small Business Resolutions
By Sharon Housley
New Years Resolutions
Each and every year people around the world mark the first day of the New Year with resolutions. They resolve to do a wide variety of things, and while few resolutions a... Read >
Author: S. Housley
04th January 2007
2006 Reflections and 2007 Predictions
By Sharon Housley
For the most part in 2006, the world escaped Natures wrath, but people were far less kind to their neighbors. 2006 is scarred not by the winds and oceans but by political turmoil across the globe... Read >
Author: S. Housley
13th December 2006
Unique Selling Proposition
By Sharon Housley
Often businesses define themselves with what is called a unique selling proposition. Many businesses market their unique selling proposition to illustrate the advantages of their product or services. When t... Read >
Author: S. Housley
07th December 2006
Blog and RSS Feed Etiquette
By Sharon Housley
Citizen journalists and writers have become common place on the web. Perhaps you are considering blogging, but are unsure of how to enter the world of online journaling. As the medium has grown, I though... Read >
Author: S. Housley
30th November 2006
Creative Rich Content
By Sharon Housley
We have all heard the term content-rich, but what does content rich really mean?
Content rich means different things for different individuals, because what one person finds useful, another may not. Content r... Read >
Author: S. Housley
22nd November 2006
A Quiz: Test Your RSS Smarts
By Sharon Housley
You think that you have mastered the art of RSS, but how much do you really know? Take the RSS quiz to test your knowledge of RSS.
Question: If something is in an RSS feed, it is perfectly fine to repr... Read >
Author: S. Housley
15th November 2006
Copyright 2006 Sharon Housley
Writing Articles
Articles are excellent tools to generate web traffic and product interest. Writing articles, may sound easy enough, but it is important that you write the proper types of articles to attract interested ... Read >
25th October 2006
My Google Wish List
By Sharon Housley
There are a number of "wishes" that I have for Google's future. While I would like number one ranking for all of my important keywords and phrases, but I would be willing to settle for Google acknowledging at leas... Read >
Author: S. Housley
18th October 2006
Webmaster Tips
By S. Housley
According to Matt Cutts, there are over 100 factors that affect search engine ranking. For those of you who don't know, Matt is a Google guy guru, he is employed by Google but writes an independent blog and shares informat... Read >
Author: S. Housley
04th October 2006
Spy on Your Competitors; 10 Tips To Monitoring The Competition
By S. Housley
The old adage, "keep your friends close, and your enemies closer", is applicable not only to personal relationships but business relationships as well. While I'm not suggesti... Read >
Author: S. Housley
27th September 2006
Copyright 2006 Sharon Housley
The old adage, "keep your friends close, and your enemies closer", is applicable not only to personal relationships but business relationships as well. While I'm not suggesting that you befriend your competitors, it is imp... Read >
19th September 2006
Internet Marketing Quiz
By S. Housley
Question - If I need to target a specific region, is it helpful to have a domain from that country?
Answer - Yes. Both hosting location and domain extension matter and can influence search engine ranking in reg... Read >
Author: S. Housley
18th September 2006
Copyright 2006 Sharon Housley
What are Content Sites?
If you are like many of those who started out with intentions of making millions online and are struggling to capture the attentions of the large search engines, you are in good company. Times ha... Read >
12th September 2006
Copyright 2006 Sharon Housley
Question - If I need to target a specific region, is it helpful to have a domain from that country?
Answer - Yes. Both hosting location and domain extension matter and can influence search engine ranking in regional sea... Read >
07th September 2006
Copyright 2006 Sharon Housley
Why pay for advertising that does not yield sales?
Before you part with your cold hard cash, consider various ways to increase and maximize your conversions. The term conversion simply represents the number of website v... Read >
07th September 2006
Blogging is a Dangerous Game
By S. Housley
I have heard many a blogger say that blogging fills a need. While blogging provides a humanizing effect on news and journaling, it also opens a window into personal lives. The details shared in blogs were onc... Read >
Author: S. Housley
14th August 2006
Copyright 2006 Sharon Housley
Attempting to legislate the Internet will not work, as the Internet is global and covers areas where no single government's rule applies. The jurisdiction issues make the Internet a haven for fraudulent and illegal activit... Read >
07th August 2006
Copyright 2006 Sharon Housley
RSS feeds are a great communication medium, and when properly managed, web feeds can bring in significant Internet traffic. RSS feeds should contain compelling themed content with episodic titles that are united in common ... Read >
28th July 2006
The Question of Online Credibility
By S. Housley
Credibility online is becoming more and more of an issue. Anyone can have a blog or post to a forum and anyone can edit wiki entries. Web surfers are beginning to comprehend that just because it is in p... Read >
Author: S. Housley
20th July 2006
Copyright 2006 Sharon Housley
Credibility online is becoming more and more of an issue. Anyone can have a blog or post to a forum and anyone can edit wiki entries. Web surfers are beginning to comprehend that just because it is in print does not necess... Read >
11th July 2006
Copyright 2006 Sharon Housley
Websites that are able to amass a large number of links from related websites that contain relevant content, tend to have an advantage when attempting to rank well in the large search engines. The tricky part is understand... Read >
28th June 2006
Online Safety Concerns
By S. Housley
The proliferation of computer technology and emergence of the Internet has enhanced the lives of children and adults. Increasing productivity and efficiency, the Internet is a powerful educational tool, and it prov... Read >
Author: S. Housley
26th June 2006
Copyright 2006 Sharon Housley
The proliferation of computer technology and emergence of the Internet has enhanced the lives of children and adults. Increasing productivity and efficiency, the Internet is a powerful educational tool, and it provide yout... Read >
22nd June 2006
10 Tips for Podcasting Success
By S. Housley
10 Tips for Podcasting
As podcasts increase in popularity, listeners have more choices. So while you might be ahead of the competition, you should still be thinking about ways that you can make your podcas... Read >
Author: S. Housley
06th June 2006
Copyright 2006 Sharon Housley
There is little argument from webmasters and publishers that RSS brings in traffic. So once you've made the leap and created a feed, how do you tell your visitors about the feed?
1. Submit Your RSS Feed to RSS Directori... Read >
04th June 2006
Search Engine Optimization Tips
By S. Housley
Not only do you have just a few seconds to grab the attention of the web visitor, content developers must perform well within search engine searches so they are "found"when web surfers search on related ke... Read >
Author: S. Housley
26th May 2006
Copyright 2006 Sharon Housley
Reading RSS Feeds
While many have resisted the urge to decipher the meaning behind the acronym RSS, the vast majority of technically knowledgeable online surfers have begun incorporating RSS into their daily routines. W... Read >
26th May 2006
Selecting an RSS Reader or News Aggregator
By S. Housley
Reading RSS Feeds
While many have resisted the urge to decipher the meaning behind the acronym RSS, the vast majority of technically knowledgeable online surfers have begun incorporating RSS in... Read >
Author: S. Housley
16th May 2006
What is Fair Use?
By S. Housley
As the Internet matures, users and governments are struggling to manage controversial issues. Lets face it, the Internet did not exist when the US copyright laws were written;let us not forget, while many countries resp... Read >
Author: S. Housley
09th May 2006
Social Networking for Business
By S. Housley
Associations and trade organizations are great places to meet individuals. Usually organizations have a common theme, and it is an understood implication that all members participate to improve themselves a... Read >
Author: S. Housley
03rd May 2006
Tips to Promoting Podcasts
By S. Housley
Podcast Promotion
Podcasting is a great new medium, but creating a podcast is only half of the work. Promoting a podcast is equally critical to it's success.
1. Educate the Public.
It is important to remem... Read >
Author: S. Housley
25th April 2006
Is Google Really Big Brother?
By S. Housley
Anti-Google sentiment is on the rise. Web pundits have tossed around monopoly theories and privacy advocates have warned of a day of reckoning. While Google has made friends on Wallstreet, it has disappointe... Read >
Author: S. Housley
18th April 2006
Critical Aspects Of A Good Press Release
By S. Housley
Distributing a press release to editors and news organizations is only half the battle. Writing a press release that will be published by the media is equally important. Press releases are public ... Read >
Author: S. Housley
12th April 2006
Interesting RSS Feeds More Than Just News
By S. Housley
The core use for RSS is generally considered news headlines and blog syndication, but innovative businesses are learning to use RSS in different ways. Consider RSS as a communication channel that... Read >
Author: S. Housley
01st April 2006
Understanding Social Bookmarking and Delicious
By S. Housley
Delicious is a social bookmarking system, that is notable, not only for its unusual web address http://del.icio.us, but for its unusual approach to content building that is becoming increasi... Read >
Author: S. Housley
01st April 2006
Ideas for Positive PR and How It Makes a Difference
By S. Housley
While controversial issues frequently attract attention they can also alienate potential customers. Sometimes it is better to put a positive spin on public relations. A typical press re... Read >
Author: S. Housley
15th March 2006
AdSense Tips
By S. Housley
AdSense allows website publishers to display contextually relevant advertisements on their website. If a web visitor "clicks" on an advertisement, the web publisher will earn a percentage of the advertising revenue generated... Read >
Author: S. Housley
07th March 2006
Organic Search Engine Optimization
By S. Housley
The fabled tales of successfully tricking search engines into high rankings have given way to a new truth, to achieve decent consistent ranking you cannot engage in tricks but on focused optimization do... Read >
Author: S. Housley
05th March 2006
Making Money from RSS Feeds
By S. Housley
Publishers are evaluating options and determining how they can profit from RSS feeds. The two obvious contenders that publishers are considering using to profit from their RSS feeds are: subscription RSS feeds... Read >
Author: S. Housley
22nd February 2006
The Pros and Cons of Web Applications
By S. Housley
There has been a long running debate about web applications replacing desktop software applications. While some functions are better suited to web applications. It is my belief that security concerns... Read >
Author: S. Housley
14th February 2006
What is Google Base?
By S. Housley
In order for Google Base to succeed, it will need the support of both publishers and users. Quite frankly, most are having difficulty seeing the value in Google Base. Google Base, is a new service in beta, from Googl... Read >
Author: S. Housley
25th January 2006
Great Online Resources for Webmasters
By S. Housley
As the web becomes increasingly more crowded, it is important for webmasters to take the extra step to make their web sites user friendly. There are a number of free resources available to webmasters... Read >
Author: S. Housley
17th January 2006
What is Web 2.0?
By S. Housley
What is Web 2.0?
There has been a lot of chatter lately about Web 2.0, as if the Internet is a versioned software application.
So what is Web 2.0? Simply put, Web 2.0 is a perceived transition of the web to web appli... Read >
Author: S. Housley
14th January 2006
Website Resolutions
By S. Housley
As all of us view the new year, we determine various ways to improve ourselves. Whether its eliminating bad habits, or improving quality of life, January 1st is seen as a new beginning and starting point. Your website... Read >
Author: S. Housley
04th January 2006
Technology Predictions for 2006 and Reflections on 2005
By S. Housley
2005 Took the World by Storm
2005 literally took the world by storm. The tragedies of the Asian Tsunami, the Hurricanes that blew through the US Gulf Coast and the earthquakes th... Read >
Author: S. Housley
17th December 2005
Alternative Marketing Strategies
By S. Housley
Marketing online has become fiercely competitive. Marketers are attempting to unravel and decipher online marketing to succeed. Some argue that there should not be a distinction between traditional (off-l... Read >
Author: S. Housley
07th December 2005
Why Educated Consumers are Better Customers
By S. Housley
Educated Consumers
Not too long ago, a colleague asked me why we invest so heavily in consumer education. We have made a conscious decision to spend marketing dollars on consumer education for... Read >
Author: S. Housley
23rd November 2005
Web Directories Explained
By S. Housley
Web directories are an important component to search engine positioning. Directories come in all shapes and sizes, some are generic, while others are highly specialized. Directories, are defined as categorized t... Read >
Author: S. Housley
10th November 2005
Develop Quality Content to Rule the Web
By S. Housley
Fresh content
The age old question keeps coming up, how do you retain website visitors, how do you make visitors return to your website? The answer should come as no surprise, fresh content. Conte... Read >
Author: S. Housley
03rd November 2005
Advertising in RSS Feeds
By S. Housley
As publishers have moved towards monetizing RSS feeds, their have been vibrant discussions as to whether advertisements in feeds are viable or whether they will drive subscribers away. At the end of the day whi... Read >
Author: S. Housley
26th October 2005
Instant Content; Converting a Text Article to a Podcast
By S. Housley
We are taught to recycle paper, cans, bottles and plastic but marketers rarely discuss the value of repackaging and repurposing content. Publishers and marketers alike have embrac... Read >
Author: S. Housley
12th October 2005
What is Creative Commons?
By S. Housley
Creative Commons is a nonprofit organization that allows artists, authors, publishers and musicians the option of creating and defining a flexible copyright for their creative works. Creative Commons was officia... Read >
Author: S. Housley
20th September 2005
RSS Security
By S. Housley
RSS is growing at a lightening speed. What was once only known as a "techie tool", RSS is becoming a tool that is continuously being used by the general population. Along with the good comes, the not so good. And while some ... Read >
Author: S. Housley
07th September 2005
Ego Searches and RSS
By S. Housley
Ego searches are free and simple searches designed to monitor blogs and news portals for mentions of your company, product, competitors or other specific keywords. Conducting ego searches not only allows you to stay ... Read >
Author: S. Housley
31st August 2005
Competition is Good, Copying is Bad
By S. Housley
I've always been of the opinion that competition is a good
thing. It encourages all of us to be better and make better
products. While it might be true that imitation is the
sincerest form of fla... Read >
Author: S Housley
31st August 2005
When Something is Free Online
By S. Housley
What are consumer expectations when something is free?
Realistically, consumers subconsciously assume free means
free, and while that might be the initial intent rarely is
it the case.
What Exactl... Read >
Author: S Housley
24th August 2005
When Something Online is Free
Copyright 2005 Sharon Housley
What are consumer expectations when something is free?
Realistically, consumers subconsciously assume free means
free, and while that might be the initial intent rarely is
it the case. ... Read >
Author: Sharon Housley
24th August 2005
RSS Won the Syndication Standards Battle
By S. Housley
RSS Won the Battle
RSS appears to have conquered the last hurtle in becoming the industry syndication standard.
Microsoft's inclusion of RSS into the newest version of Internet Explorer and re... Read >
Author: S. Housley
17th August 2005
The Copyright Debate and RSS
By S. Housley
The Copyright Debate & RSS
RSS is commonly defined as really simple syndication. So, this means that any material contained in a feed is available for syndication, right? Well no, not exactly. It means that ... Read >
Author: S. Housley
17th August 2005
Podcasting Tools
Copyright 2005 Sharon Housley
Podcasting is increasing in popularity and, realizing that
many are interested in providing audio content in a
podcast, we have assembled a collection of tools that make
creation, promotion and li... Read >
Author: Sharon Housley
10th August 2005
The Evolution of Google AdSense
Copyright 2005 Sharon Housley
The web has evolved into a complex "organism" which, to
some, appears to have a life of its own. As the Internet
has evolved, so too have online marketers and publishers.
The dot-com b... Read >
Author: Sharon Housley
04th August 2005
Short Term vs Long Term Marketing
By S. Housley
Short Term Vs Long Term Marketing
In order to create consistent sales cycles and a positive growth trend businesses usually engage in both short and long term marketing efforts.
Short-term marketin... Read >
Author: S. Housley
21st July 2005
The Future of RSS is Not Blogs
By S. Housley
Blogs vaulted RSS into the limelight but are unlikely to be the force that sustains RSS as a communication medium. The biggest opportunities for RSS are not in the blogosphere but as a corporate communicati... Read >
Author: S. Housley
13th July 2005
Copyright Infringement
By S. Housley
I've always been of the opinion that competition is a good thing. It encourages all of us to be better and make better products. While it might be true that imitation is the sincerest form of flattery, copying some... Read >
Author: S. Housley
28th June 2005
When Something is Free Online
By S. Housley
What are consumer expectations when something is free?
Realistically, consumers subconsiously assume free means free, and while that might be the initial intent rarely is it the case.
What Exactly Does F... Read >
Author: S. Housley
24th June 2005
More on Keywords
By S. Housley
Keywords are the heart to effective Internet searches. Whether optimizing a web site or searching for a hard-to-find item, consider tapping resources to locate a variety of keywords. Identify keywords and phrases that ar... Read >
Author: S. Housley
09th June 2005
What is Wiki?
By S. Housley
Wiki is web server software that allows users to contribute content. Collaboration is the key to Wiki, which is designed as a powerful system for online communities to build web pages and web sites. Unlike blogs and forums,... Read >
Author: S. Housley
25th January 2005
by Sharon Housley
General web statistics give pertinent information about
website visitors. Webmasters analyzing these statistics have
a better understanding of who their website visitors are and
how they perceive the website. A lot can be learne... Read >
Author: Sharon Housley
09th January 2005
By S. Housley
Creating Content
New websites are being launched daily. In order to compete, webmasters need to find alternative ways of producing themed websites. Highly focused articles are often sought by wembasters. Why? Because content on the web i... Read >
Author: Sharon Housley
09th January 2005
Email, Instant Messaging, Blogs, RSS, Forums and Listservs: What's Next?
By S. Housley
How do we keep Internet communication simple? Let's start by taking a look at the different methods used to communicate on the web. It is important to understand... Read >
Author: Sharon Housley
09th January 2005
by Sharon Housley
Affiliate programs are commonly misunderstood, in order to understand affiliate programs lets start with terminology. For clarification purposes, an affiliate is defined as any "referrer" or website that promotes a product in an effor... Read >
Author: Sharon Housley
09th January 2005
Be Prepared, In the Event Computer Disaster Strikes
By S. Housley
Computers
Businesses and individuals alike have all grown to rely on computers. The reliance is never more apparent than when something happens to the horrid little box that makes our ... Read >
Author: Sharon Housley
09th January 2005
by Sharon Housley
Communication is Key!
When building an affiliate network communicating with affiliates is important for merchants to maintain a good relationship. An affiliate's web site targets visitors, who may not necessarily view a merchant's w... Read >
Author: Sharon Housley
09th January 2005
Tips for Keeping Your Children Safe Online
By Sharon Housley
Parents are constantly struggling with ways to keep their children safe online. The Internet has a global reach and at this point no bounds, or limitations. Outside of installing filtering... Read >
Author: Sharon Housley
09th January 2005
by Sharon Housley
The Rise and Fall of Affiliate Programs
Affiliate programs were once a great source of online revenue, a savvy webmaster with an eye for marketing could easily parley a site into a money making machine with a little luck and effort. ... Read >
Author: Sharon Housley
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