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10th September 2009
Granted, this is not advice you’re about to hear every day when you embark on a postcard mailing. But it is, in my experience, some of the most valuable experience around.
I adapted this very clever idea from a journalism professor I had in college ... Read >
Author: Mark Bradley
16th April 2009
You have news that you are want to shout from the roof tops. So now what? How can you spread the word? The media is the best voice to attract a large audience. To get your news into the hands of the media, you can create a professional, high impact pr... Read >
Author: Lesley Spencer Pyle
11th March 2009
1. You will learn how to write successful direct mail packages and ads step by step
The way I learned to write direct response letters was slow, almost organic. I picked up a little knowledge at a time as an agency junior. With this course, every step is... Read >
Author: Hema Mittal
10th February 2009
How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on its face and thus not make y... Read >
Author: Ankit goel
10th February 2009
1. You will learn how to write successful direct mail packages and ads step by step
The way I learned to write direct response letters was slow, almost organic. I picked up a little knowledge at a time as an agency junior. With this course, every step is... Read >
Author: Hema Mittal
23rd January 2009
How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on its face and thus not make y... Read >
Author: uvi pann
21st January 2009
Does anybody read your whole sales letter? Do you know? Do you even care? What's that you say? Why shouldn't I care? Well, believe it or not, the percentage of people who read sales letters in their entirety is very small. Most people do not. However, key... Read >
Author: VIKAS SHARMA
21st January 2009
Most people do not. However, key parts of your sales letter are going to mean the difference between you getting the sale and not getting it. I'm going to go over just a few of those key parts in this article.
The first key part of your sales letter is... Read >
Author: VIKAS SHARMA
15th December 2008
A question that I often get asked is "Stuart, What is the perfect sales letter layout?"
And it’s a question that I'm not really able to answer, you see there isn't really a perfect layout.
The marketplace is dynamic and what had the best conversio... Read >
Author: sureshdec2008
15th December 2008
A question that I often get asked is "Stuart, What is the perfect sales letter layout?"
And it’s a question that I'm not really able to answer, you see there isn't really a perfect layout.
The marketplace is dynamic and what had the best conversio... Read >
Author: gurbindersingh
14th December 2008
How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on its face and thus not make y... Read >
Author: POOJA BERI
01st December 2008
How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on its face and thus not make y... Read >
Author: MUZFFAR HUSAIN
01st December 2008
How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on it's face and thus not make ... Read >
Author: rohit thakur
06th October 2008
How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on it's face and thus not make ... Read >
Author: sweethome2008
02nd October 2008
Creating an effective press release represents one of the most fundamental elements of any public relations program, and there are several basic rules to help you write one.
1) Choose a newsworthy topic.
The emphasis for newsworthy is on the word â€... Read >
Author: Willy Gissen
16th April 2008
Many of us have created an online business after seeing the results that others have had. Tons of internet business owners have built passive income streams that provide $10,000 in monthly income. However, after creating our businesses, we find out that ... Read >
Author: Sean
10th March 2008
Most people seem to believe they can write a press release, mail or email it to a radio or television station and sit back and wait for the avalanche of phone calls. But as time passes and no producers are beating down the door, they make a few phone cal... Read >
Author: Marsha Friemdna
27th February 2008
You may have heard of an ad that ran 65 years ago with the headline:
"Hand Woven by the Mountain People of New Mexico"
New Christmas Patterns in these unique ties. Wearers say an exceptional value. Sold only direct from weavers to you.
It was a o... Read >
Author: Troy White
13th February 2008
Copywriting tips.
The secret of good headlines.
By Dave Aldridge
In copywriting, what is a good headline? Well a good headline must excite your reader, it must connect with them in some way, it must be relevant to them, it must fire up their ambiti... Read >
Author: David Aldridge
14th August 2007
What does one test in the landing page? There are the hotspots that you might want to give utmost attention to. If you are able to inspect these elements of your landing page, you will be ensured that your landing page will always be in top condition.
... Read >
Author: Joel Christopher
14th August 2007
What does one test in the landing page? There are the hotspots that you might want to give utmost attention to. If you are able to inspect these elements of your landing page, you will be ensured that your landing page will always be in top condition.
... Read >
Author: Joel Christopher
04th June 2007
Copyright � 2007 Ed Bagley
When reading Charles Krauthammer, I am reminded that Henry Ford said "the hardest thing to do in the world is to think, and that is why people do so little of it." This is especially true during Presidential elections which... Read >
Author: Ed Bagley
21st May 2007
Ahhhh, the promise of a guaranteed winner.
Wouldn't it be nice to know with 100% certainty that your marketing would bring you maximum return every time you ran it?
While there is no guaranteed formula that ensures 100% success in your marketing eff... Read >
Author: Troy White
27th March 2007
With promises of double and triple digit increases to sales or signup conversion rates, small business webmasters who discover the value of A/B testing can be tempted to begin randomly, without direction or plan. Results can be disappointing.
Two simpl... Read >
Author: Wendy Maki
13th December 2006
You have 3-5 seconds to stop a reader and persuade him or her to read further. Here are five techniques I have used to (hopefully) stop readers in their tracks and lead them into the article.
1. Your headline is the key. Don't be cute. Don't use funny ... Read >
16th August 2006
Don't want your direct mail to end up in the trash with the rest of the unread mail? Studies show an effective direct mail campaign should draw a .5 to 1 percent response. These 10 tips will help you get the results you want:
1. A clear, bold headl... Read >
Author: Joe Niewierski
26th May 2006
Copyright 2006 The Janitorial Store
Although you may not be a marketing guru, advertising can get your cleaning company noticed by potential customers. But before you spend any of your advertising dollars, decide on your target market. Finding your par... Read >
Author: Steve Hanson
02nd May 2006
How to Write a Media Release:(Word Count 450)by Marisa D'Vari ® 2004A media release is often called a press release,but it's the same thing: a written form of communication.In the film King Solomon's Mines, Stewart Grangerknew lunch was ready when African... Read >
mdvari
23rd October 2005
Copyright 2005 John O'Callaghan
Dear Sales and Marketing Executive
"You Have Less Than Six Seconds to Capture the Prospect's Attention!"
1. Which headline is best?
Is it the one that stresses a problem as in, "Do You Make These Mistakes in Eng... Read >
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