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Articles, tagged with "circular file"

Fishing for Prospects: Why Headlines are Important

14th September 2009
Headlines are like going fishing. With good bait, you can catch more fish. With good headlines, you’ll get more prospects who could become paying customers. When you go fishing, you bring the right kind of bait to catch the fish you want. Advertising... Read >
Author: Yoli

5 Pros of Owning a 0 APR Credit C

10th September 2009
When you get the offer in the mail for a 0 APR credit card, you may be tempted to throw it out, thinking that it is too good to be true. But before you toss it in the circular file, take a good look at it. There are some distinct advantages to owning one ... Read >
Author: wbdoyle

5 Pros of Owning a 0 APR Credit Card

10th August 2009
When you get the offer in the mail for a 0 APR credit card, you may be tempted to throw it out, thinking that it is too good to be true. But before you toss it in the circular file, take a good look at it. There are some distinct advantages to owning one ... Read >
Author: dbp2005

When two pages can be better than forty when you write a business proposal

08th July 2009
When you are writing a business proposal it can be in response to a "Request for Proposal" (or "Invitation to Tender") - that is, a re-active proposal - one that is reacting to an event from the buyer. Or you can write a pro-active proposal - one that you... Read >
Author: Learn to Write Proposals

The Pros of Posters versus the Pros of Catalogs

18th June 2009
Many business owners today are increasingly engaged in tunnel vision solely focused on the online marketing arena. Often forgotten are tried and true methodologies, which have been utilized for generations. A well-rounded marketing game plan needs e... Read >
Author: Katie Marcus

Resumes – Less is More

01st June 2009
On the surface it would seem that resumes should be chock full of information. Especially if you have reached the executive level, a common trap that people fall into is to think that all of the history of achievement and experience needs to be put into t... Read >
Author: Gordon Walter

BUSINESS CARDS FROM HELL

24th April 2009
I went to a business networking meeting recently and met some new people as well as mingled with existing acquaintances. Networking events and business card exchanges, if done properly, are a great way to begin the prospecting and referral part of your m... Read >
Author: Gene R. Sower

The Future of Offset Printing

16th January 2009
The first printing press dates back almost 600 years. Printing has come a long way since its inception. Although digital color printing has its advantages, there is still a place for offset color printing. Most small businesses can greatly benefit by i... Read >
Author: Kaye Z. Marks

The Pros of Posters versus the Pros of Catalogs

19th December 2008
Many business owners today are increasingly engaged in tunnel vision solely focused on the online marketing arena. Often forgotten are tried and true methodologies, which have been utilized for generations. A well-rounded marketing game plan needs e... Read >
Author: Katie Marcus

Are You Making These Press Release Mistakes?

27th October 2008
You’ve done it. Gotten that press release written. Now you’re ready to send it out to your carefully chosen list of media contacts. But before you hit that “send” button, take a moment and run your press release through this checklist. Remember... Read >
Author: Michele PW

Clean Up

09th September 2008
It was making me angry. I had let it go for quite some time. Every time I walked by the room I closed the door so that I wouldn't be reminded of the thing that I should be doing. The thing I'm talking about is cleaning and organizing the pile of papers on... Read >

You’re Business Card Quality

29th July 2008
First impressions are important in many arenas. First dates are a prominent example. In the business world, your first impression often is dictated by the business card you are handed. Color business cards, if not color custom business cards, are a must i... Read >
Author: G.Entp31

Are Your Marketing Strategies and your Website on the Same Page?

27th July 2008
Last week a sales rep from a local printing company walked in to my office to pimp his company’s “superior” printing services. I gave him a few minutes and he proceeded to give me his pitch, walk me through his large list of printing capabilities, a... Read >
Author: Brody Dorland

Low E-mail Open Rate? This could be why…

25th July 2008
If you send out e-mail newsletters regularly and suddenly get an unusually low open rate - you could be unknowingly triggering your reader's built-in email spam filters. What that means is that before your reader ever sees the email, it ends up in their ... Read >
Author: Sherice Jacob

Low E-mail Open Rate? This could be why…

14th July 2008
If you send out e-mail newsletters regularly and suddenly get an unusually low open rate - you could be unknowingly triggering your reader's built-in email spam filters. What that means is that before your reader ever sees the email, it ends up in their ... Read >
Author: Sherice Jacob

Is Your Business Card a Keeper?

25th June 2008
First impressions are important in many arenas. First dates are a prominent example. In the business world, your first impression often is dictated by the business card you are handed. Color business cards, if not color custom business cards, are a must i... Read >
Author: Lynne Saarte

Why Put Your Logo in Chocolate

25th June 2008
In this day and age everyone wants their product or service to stand out amongst the competition. Logo-branding an edible promotional product is one of the many ways to accomplish this. Companies have their names personalized onto practically everything f... Read >
Author: Chris Carter

Is Your Business Card a Keeper?

25th June 2008
First impressions are important in many arenas. First dates are a prominent example. In the business world, your first impression often is dictated by the business card you are handed. Color business cards, if not color custom business cards, are a must i... Read >
Author: Lynne Saarte

Is Your Business Card a Keeper?

25th June 2008
First impressions are important in many arenas. First dates are a prominent example. In the business world, your first impression often is dictated by the business card you are handed. Color business cards, if not color custom business cards, are a must i... Read >
Author: Lynne Saarte

The Future of Offset Printing

27th May 2008
The first printing press dates back almost 600 years. Printing has come a long way since its inception. Although digital color printing has its advantages, there is still a place for offset color printing. Most small businesses can greatly benefit by i... Read >
Author: Kaye Z. Marks

Accomplishments - The Foundation of an Effective Resume

27th March 2008
In a job search, your first introduction to an employer is almost always your resume. As such, it is absolutely essential that your resume immediately capture the attention of your reader. But how do you do that? When your resume is sitting on a desk with... Read >
Author: Michelle Dumas

Top 5 Resume Writing Myths & Mistakes To Avoid

25th January 2008
Are you struggling to write your resume and promote yourself effectively in your job search? Here are five prevalent resume writing myths and mistakes to avoid that you must be aware of. 1) Myth: Resumes should be only one, or at the most, two pages. ... Read >
Author: Michelle Dumas

Mirror, Mirror, on the Wall, Where Is My Life Going?

29th June 2007
Do you ever wish that you had a mirror like the one in Snow White? Maybe a mirror that could show you the future, not just who the fairest one of all is? Well it’s possible. If it seems too good to be true, it’s not. You can actually map out your life... Read >
Author: Cheri Alguire

Turn Your Business Card Into Something of Value

12th November 2006
Turn Your Business Card Into Something of Value Have you ever wondered what people actually do with your business card? Wouldn't it be great if you could follow your cards and see where they ended up? Suffice it to say, it may not be where you inten... Read >
Author: Tom Domin

Get a Competitive Marketing Edge with PR Techniques

12th May 2006
Copyright 2006 Joel Sussman One of the least understood, most underutilized marketing techniques in the business world is public relations. That fact represents an opportunity for small business owners and managers who are willing to devote a little ti... Read >
Author: Joel sussman

Why You Want to Attend Your Software User Meeting

11th May 2006
You just received an invite from your software company for the "Annual Client Software User Meeting". Which of the following will you do?Jump for joy and immediately begin making arrangements to attend! You have been waiting for this great opportunity a... Read >
Author: Terri Roeslmeier

5 Pros of Owning a 0 APR Credit Card

21st April 2006
When you get the offer in the mail for a 0 APR credit card, you may be tempted to throw it out, thinking that it is too good to be true. But before you toss it in the circular file, take a good look at it. There are some distinct advantages to owning one ... Read >
Author: Rebecca Spitzer

IT Marketing Sales Copy That Delivers

18th April 2006
IT marketing requires effective copywriting in order to get your prospects to the next step. In this article, you'll learn some tips on how to maximize the impact of your IT marketing materials. Long sales copy is fine if you're writing a letter as lo... Read >
Author: Computer Consulting Kit Home Study Course

6 VITAL TIPS FOR CREATING A SUPERIOR RESUME

26th January 2006
6 VITAL TIPS FOR CREATING A SUPERIOR RESUME Copyright 2000-2006 by Rita Fisher, CPRW http://www.ResumeWritingForPros.com 1, Keep It Short Considering that initially HR personnel only spend approximately 10-20 seconds on a resume, the shorter you... Read >
Author: Rita Fisher

How to write news releases that get noticed

09th September 2005
Article Title: How to write news releases that get noticed By Claire Cunningham What do you do with junk mail? Are you like me? I toss this stuff without opening it unless I see some benefit. Publication editors do the same. They toss news rele... Read >
Author: Claire Cunningham

Are You Making These Press Release Mistakes?

26th August 2005
Are You Making These Press Release Mistakes? Copyright 2005 Michele Pariza Wacek Writing USA http://www.writingusa.com You've done it. Gotten that press release written. Now you're ready to send it out to your carefully chosen list of media ... Read >
Author: Michele Pariza Wacek

Making Small Talk: Networking Help for the Introvert

19th August 2005
"Making Small Talk: Networking Help for the Introvert," by Susan Dunn, MA, The EQ Coach Tomaso arrives at the office with a bag of breakfast tacos for the staff. He sells paper, a highly competitive business, and he's a top salesman for his comp... Read >
Author: Susan Dunn

The Hands On Approach

26th June 2005
Hands On Approach by J.Conners While living in the technology age where everything is computerized, digitized, and auto-responded, it is very easy to forget where we came from, and how all of this progress has almost completely wiped out the personal t... Read >
Author: Jay Conners

Internet Marketing - High Tech Direct

15th January 2005
Copyright 2005 Mal Keenan Almost everyone has received unsolicited offers in the mail. These are what many call "junk mail", and more often than not, end up in the "circular file", more commonly known as the trash can. But anyone who is considering In... Read >
Author: Mal Keenan