Do you know how your credit score is calculated? Or that you are entitled to one free credit report per year under the Fair and Accurate Credit Transaction Act?
A recent survey conducted by Opinion Research USA and the Ad Council shows that Americans are misinformed about their credit health, with over 70% wrongly identifying a credit score of 600 as average or above average.
Targeting low to moderate-income Americans of all ages and ethnicities with some form of credit, this campaign was developed to inform consumers about their credit and the importance of actively taking responsibility for maintaining its health. Additionally, this campaign aims to educate consumers about important steps they can take to establish and maintain good credit including paying bills on time, keeping credit card balances as low as possible and resisting the urge to open up more credit cards than are needed in a short period of time.
The PSAs remind people: "There's no magic to improving your credit. But there's help and it's free." Consumers are directed to visit www.CreditFairy.org learn helpful tips and better understand the intricacies of credit scores and credit reporting.
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